Sweet & Spicy Hatch Chile Mustard

Sweet and spicy mustard made with Hatch Chile and premium mustard seeds, perfect for adding a kick to hot dogs, brats, and sandwiches.

Classic style mustard made with Hatch Chile and #1-grade mustard seeds. Sweet and spicy flavor that complements meats and sandwiches.

Material

Hatch Chile, Premium Prepared Mustard (Distilled Vinegar, Water, #1 Grade Mustard Seeds, Salt, Turmeric, Paprika Spices), Sugar, Onion, Fresh Pickle Relish, Apple Cider Vinegar, Garlic, Rice Flour, Crushed Red Pepper Salt

Style

classic

Occasion

everyday, casual, weekend, party

Gender

unisex

Condition

new

Weight

1.6 lb

Category

Food, Beverages & Tobacco > Food Items > Condiments & Sauces > Mustard

01

Product

Single glass jar with gold metal screw lid, filled with yellow mustard containing red and dark flecks, and a black wrap label showing a central yellow crest and red chili illustrations.

• Jar shapeCylindrical clear glass jar with gently rounded shoulder and flat base visible at bottom edge.
  1 region

  x 0.12 · y 0.07 · w 0.76 · h 0.86 (high)
• LidGold-colored metal screw lid with knurled edge texture and a visible inner sealing ring beneath the lid rim.
  1 region

  x 0.28 · y 0.02 · w 0.44 · h 0.12 (high)
• Contents appearanceMustard-colored spread filling the jar, warm yellow with visible small red and darker flecks distributed through the product.
  1 region

  x 0.17 · y 0.12 · w 0.66 · h 0.76 (high)
• Label wrapMatte black wrap-around label occupying the midsection of the jar, aligned horizontally and covering most of the jar circumference.
  1 region

  x 0.18 · y 0.38 · w 0.64 · h 0.32 (high)
• Central crestYellow scalloped badge printed on the label centered on the front, containing stylized text and a small red chili graphic overlapping the crest.
  1 region

  x 0.34 · y 0.42 · w 0.31 · h 0.28 (high)
• Chili illustrationsTwo tall red chili illustrations flanking the central badge, one on the left and one on the right, extending vertically along the label.
  2 regions

  x 0.20 · y 0.42 · w 0.18 · h 0.30 (high); x 0.62 · y 0.42 · w 0.18 · h 0.30 (high)
• Small emblem leftSmall round emblem or seal on the lower left of the label with radial graphic elements and the words 'HATCH CHILE' visible.
  1 region

  x 0.18 · y 0.58 · w 0.10 · h 0.10 (medium)

Packaging

Black wrap label with multiple printed design elements and product text including a central yellow crest and a lower red banner.

• Label bannerRed horizontal banner across the lower portion of the crest area containing white or light-colored text.
  1 region

  x 0.37 · y 0.62 · w 0.26 · h 0.06 (high)
• Label lower text blockYellow text line centered below the banner on the black label indicating a single-word heat level.
  1 region

  x 0.40 · y 0.68 · w 0.20 · h 0.05 (high)
• Volume lineSmall light-colored text directly under the heat-level word showing volume in a short line of text.
  1 region

  x 0.40 · y 0.72 · w 0.20 · h 0.04 (medium)
• Label materialLabel appears to be paper or matte printed stock with printed illustrations and text; no visible tear or separate adhesive strip.
  1 region

  x 0.18 · y 0.38 · w 0.64 · h 0.32 (high)
• Transcribed text HATCH“HATCH”
  1 region

  x 0.44 · y 0.43 · w 0.12 · h 0.04 (high)
• Transcribed text brand line“The Fresh CHILE CO.”
  1 region

  x 0.38 · y 0.47 · w 0.24 · h 0.10 (high)
• Transcribed text product name“SWEET & SPICY MUSTARD”
  1 region

  x 0.36 · y 0.61 · w 0.28 · h 0.05 (high)
• Transcribed text heat level“MEDIUM”
  1 region

  x 0.42 · y 0.67 · w 0.18 · h 0.04 (high)
• Transcribed text volume“16 FL. OZ. (454G)”
  1 region

  x 0.40 · y 0.71 · w 0.20 · h 0.03 (high)
• Transcribed small seal text“HATCH CHILE”Partial
  1 region

  x 0.18 · y 0.58 · w 0.10 · h 0.10 (medium)

Other

Studio-style product shot on a plain white background with soft lighting and minimal shadow; jar centered and fully visible.

• Shot compositionProduct centered in frame, photographed straight-on with full front-facing view of the jar and label.
• BackgroundEven white background with no visible props or surface texture.
• Lighting and reflectionsSoft diffuse lighting producing a small specular highlight on the glass near the top and faint shadowing along the jar edges.

Colors

warm mustard yellow· mustard contents#DDAB0Bmatte black· label background#1E1D1Dbright badge yellow· central crest#ECBC1Avivid red· chili illustrations#C32C3Cmetallic gold· lid#B4A364

02

Product

A clear glass jar containing a coarse-textured yellow-orange mustard with visible darker flecks, capped with a ribbed gold-colored metal twist lid; a black wrap label with central yellow crest and red chile illustrations encircles the jar body.

• Jar bodyClear cylindrical glass jar with slightly rounded shoulders and a visible curved base holding a yellow-orange mustard with small darker flecks suspended throughout.
  1 region

  x 0.24 · y 0.17 · w 0.51 · h 0.66 (high)
• LidGold-colored metal screw-on lid with radial ribbing around the perimeter and a smooth flat top surface.
  1 region

  x 0.35 · y 0.06 · w 0.29 · h 0.11 (high)
• Wrap labelMatte black wrap label around midsection with a central yellow shield-shaped crest, vertical red chile illustrations on either side of the crest, and a narrow red banner at the bottom of the crest area.
  1 region

  x 0.29 · y 0.35 · w 0.42 · h 0.31 (high)
• Central brand text“Prominent stylized text inside the yellow crest reading The Fresh CHILE Co.”
  1 region

  x 0.35 · y 0.38 · w 0.29 · h 0.20 (high)
• Top label text“HATCH”
  1 region

  x 0.40 · y 0.36 · w 0.12 · h 0.04 (medium)
• Product descriptor on label“SWEET & SPICY MUSTARD”
  1 region

  x 0.40 · y 0.51 · w 0.21 · h 0.04 (high)
• Heat level text“MEDIUM”
  1 region

  x 0.41 · y 0.55 · w 0.14 · h 0.03 (medium)
• Small size statement“16 FL. OZ. (454G)”Partial
  1 region

  x 0.42 · y 0.56 · w 0.12 · h 0.03 (medium)
• Small side badge“HATCH CHILE”Partial
  1 region

  x 0.29 · y 0.47 · w 0.07 · h 0.09 (medium)

Packaging

A printed wrap label is visible on the jar with a black background, a central yellow crest containing brand text, red chile illustrations, and small informational text and badges.

• Label background and crestBlack rectangular wrap label with a centrally placed yellow shield/crest element that contains the main brand wording.
  1 region

  x 0.29 · y 0.35 · w 0.42 · h 0.31 (high)
• Label banner text“SWEET & SPICY MUSTARD”
  1 region

  x 0.40 · y 0.51 · w 0.21 · h 0.04 (high)
• Label heat indicator“MEDIUM”
  1 region

  x 0.41 · y 0.55 · w 0.14 · h 0.03 (medium)
• Size text on label“16 FL. OZ. (454G)”Partial
  1 region

  x 0.42 · y 0.56 · w 0.12 · h 0.03 (medium)

Other

White studio background with six red circular icon callouts and black hand-drawn arrows and text describing product claims positioned around the jar; even studio lighting with soft shadow beneath jar.

• Top-left claim“MADE IN THE USA”
  1 region

  x 0.08 · y 0.03 · w 0.25 · h 0.12 (high)
• Top-right claim“GLUTEN FREE”
  1 region

  x 0.68 · y 0.03 · w 0.25 · h 0.12 (high)
• Middle-left claim“DAIRY FREE”
  1 region

  x 0.03 · y 0.34 · w 0.24 · h 0.12 (high)
• Middle-right claim“NO ARTIFICIAL FLAVORS”
  1 region

  x 0.68 · y 0.36 · w 0.29 · h 0.14 (high)
• Bottom-left claim“NO HIGH FRUCTOSE CORN SYRUP”
  1 region

  x 0.03 · y 0.68 · w 0.34 · h 0.18 (high)
• Bottom-right claim“VEGAN”
  1 region

  x 0.69 · y 0.68 · w 0.25 · h 0.14 (high)
• Graphic arrows and iconsBlack hand-drawn style arrows point from each surrounding claim toward the jar; each claim is paired with a small red circular icon.
  1 region

  x 0.02 · y 0.02 · w 0.96 · h 0.96 (low)
• Shadow and lightingSoft diffuse studio lighting with a subtle soft-edged shadow visible beneath the jar on the white background.

Colors

golden yellow· mustard contents#E4B30Cantique gold· metal lidmatte black· label backgroundPackaging#231D1Cwarm yellow· crest and small accentsPackaging#E4BA03chili red· chile illustrationsPackaging#A3122E

03

Product

Cooked glazed meat rib cluster in foreground with a small round glass bowl of orange sauce partially visible behind; a red circular reviewer badge and overlaid white and red promotional text appear across the lower half of the image.

• Glazed rib clusterLarge cooked rib cluster with a glossy, sticky glaze and visible charred edges; meat surface shows coarse mustard or spice seeds and a wet sheen from sauce or glaze.
  1 region

  x 0.18 · y 0.08 · w 0.65 · h 0.56 (high)
• Dipping sauce bowlSmall shallow round glass bowl containing an orange, smooth sauce with scattered red flakes on the surface, positioned behind and to the left of the rib cluster.
  1 region

  x 0.04 · y 0.02 · w 0.30 · h 0.20 (high)
• Reviewer badge graphicRed circular badge with white two-letter mark 'WC' overlapping the lower-left edge of the rib cluster and the white promotional text band.
  1 region

  x 0.14 · y 0.60 · w 0.15 · h 0.16 (high)
• White promotional text bandSolid white rectangular band occupies the bottom portion of the image and contains multiple lines of promotional and reviewer text in black and red lettering.
  1 region

  x 0.00 · y 0.58 · w 1.00 · h 0.42 (high)

Other

Close-up lifestyle shot with shallow depth of field and warm lighting; foreground food is sharp while the background is softly blurred. Image is cropped square with the subject centered and promotional graphics overlaid on the lower area.

• Shot compositionSquare-framed close-up, ribs centered-right and sauce bowl top-left; overlaid graphics and text occupy the bottom third of the image.
• Depth of field and lightingShallow depth of field with sharp focus on the rib surface and soft blur on background elements; warm directional lighting produces highlights and glossy reflections on the glazed meat.
• Legible overlaid text: reviewer name“WILLIAM C.”
  1 region

  x 0.28 · y 0.54 · w 0.60 · h 0.12 (high)
• Legible overlaid text: reviewer status“Verified Buyer”
  1 region

  x 0.40 · y 0.64 · w 0.36 · h 0.07 (high)
• Legible overlaid stars“★★★★★”
  1 region

  x 0.43 · y 0.68 · w 0.30 · h 0.06 (high)
• Promotional headline text“Shockingly Addictive Taste!”
  1 region

  x 0.06 · y 0.74 · w 0.88 · h 0.10 (high)
• Reviewer quote text“THIS MUSTARD IS GOING TO BE YOUR NEW GO TO! IT'S SO ADDICTIVE!.”
  1 region

  x 0.04 · y 0.85 · w 0.92 · h 0.12 (high)

Colors

glossy dark golden brown· glazed rib surface#73442Cbright orange· dipping sauce#D28445

04

Product

Graphic promotional panel with a badge icon, headline, guarantee statement, and contact callout; no physical product is visible.

• Badge iconCircular scalloped gold badge centered near the top containing a smaller red shield shape with a white check mark centered inside the red shield.
  1 region

  x 0.38 · y 0.03 · w 0.24 · h 0.18 (high)
• Headline“Large bold red headline reading '90-DAY MONEY BACK GUARANTEE' centered beneath the badge.”
  1 region

  x 0.09 · y 0.22 · w 0.82 · h 0.11 (high)
• Guarantee paragraph“Block of black mixed-serif and script text centered under the headline describing a satisfaction guarantee and refund instruction.”
  1 region

  x 0.08 · y 0.34 · w 0.84 · h 0.19 (high)
• Contact calloutCentered red uppercase heading 'CONTACT US' above a full-width red band at the bottom containing yellow phone and email contact details.
  2 regions

  x 0.16 · y 0.58 · w 0.68 · h 0.10 (high); x 0.00 · y 0.72 · w 1.00 · h 0.28 (high)
• Phone number and email block“Yellow phone number and email address printed within the red bottom band.”
  1 region

  x 0.05 · y 0.78 · w 0.90 · h 0.16 (high)

Other

Centered, vertically stacked promotional layout on a white background with a solid red textured footer band; flat even lighting and no visible physical product or props.

• Layout and compositionSingle-page vertical layout with elements centered horizontally: badge at top, headline, paragraph text, contact heading, and a full-width red footer band at the bottom.
• BackgroundPlain white background occupying the majority of the image area except for the red textured band along the bottom edge.
  2 regions

  x 0.00 · y 0.00 · w 1.00 · h 0.72 (high); x 0.00 · y 0.72 · w 1.00 · h 0.28 (high)
• Image qualitySharp vector-style artwork and legible large text; no visible compression artifacts or noise.

Colors

warm gold· badge background#E59D12crimson red· shield icon and headline/footer primary color#C2011Dwhite· check mark and page backgroundwarm yellow· contact details text#FAAB1Bblack· guarantee paragraph text

05

Product

Open-faced sandwich slice topped with a thick yellow-brown sauce, shredded pale-green lettuce, round pickle slices, and shredded pink cooked meat on a crusty bread slice.

• Bread crustThick crusty bread slice visible at lower-right with textured golden-brown exterior and an exposed interior crumb along the top edge.
  1 region

  x 0.28 · y 0.56 · w 0.58 · h 0.37 (high)
• Thick sauce layerGlossy thick yellow-brown sauce spread heavily across the bread surface and dripping slightly over the edges, forming an uneven textured layer.
  1 region

  x 0.33 · y 0.28 · w 0.60 · h 0.49 (high)
• Sliced picklesSeveral round ridged pickle slices stacked and overlapping near the center-left of the sandwich; glossy surface with visible seed area and brine sheen.
  1 region

  x 0.18 · y 0.18 · w 0.33 · h 0.30 (high)
• Shredded lettuceThin ribbons of pale green shredded lettuce scattered across the sandwich, concentrated near the center and overlapping the meat and pickles.
  1 region

  x 0.26 · y 0.16 · w 0.48 · h 0.36 (high)
• Shredded pink meatLoose shredded cooked meat with a pinkish-red hue visible under the lettuce and sauce at the left center of the sandwich.
  1 region

  x 0.08 · y 0.30 · w 0.30 · h 0.36 (medium)

Other

White rectangular plate on a dark textured surface photographed from above at a slight angle; soft diffuse lighting with mild shadows and the image tightly cropped around the sandwich.

• Serving plateWhite rectangular plate with rounded corners visible beneath the sandwich, occupying the lower and right portions of the image.
  1 region

  x 0.18 · y 0.60 · w 0.70 · h 0.35 (high)
• Background surfaceDark textured tabletop or placemat visible at the top-right and outer edges of the frame.
  2 regions

  x 0.72 · y 0.00 · w 0.28 · h 0.30 (high); x 0.00 · y 0.00 · w 0.18 · h 0.20 (medium)
• Shot compositionClose-up angled top-down crop focusing on the sandwich; edges of the sandwich and plate are cropped by the image frame.
• Lighting and shadowsSoft diffuse lighting producing mild highlights on the glossy sauce and pickles and soft shadows under the bread edge.

Colors

warm mustard yellow· sauce#AB730Bolive green· pickle slices#8A7434pale salad green· shredded lettucegolden brown· bread crust#B9A69Crose pink· shredded meat

06

Product

Visible food item is an open-faced barbecue sandwich on a dark ceramic plate; three glass condiment jars with black labels and chili graphics are partially visible behind the plate.

• Open-faced sandwichSingle open-faced sandwich on white sliced bread topped with chopped smoked meat, small-pieces coleslaw, and a glossy dark-red barbecue sauce mound.
  1 region

  x 0.16 · y 0.28 · w 0.62 · h 0.52 (high)
• Meat appearanceChunks and slices of smoked meat with visible charred edges and a pinkish interior, arranged on the bread.
  1 region

  x 0.20 · y 0.50 · w 0.38 · h 0.28 (high)
• Coleslaw toppingSmall diced cabbage-based coleslaw with white and pale green pieces placed between meat and sauce.
  1 region

  x 0.36 · y 0.36 · w 0.19 · h 0.16 (high)
• Barbecue sauceThick glossy dark-red barbecue sauce dollop spread on top of the coleslaw and meat.
  1 region

  x 0.40 · y 0.30 · w 0.20 · h 0.16 (high)
• Sliced breadPlain white sliced bread used as the sandwich base, crust visible on two edges.
  1 region

  x 0.26 · y 0.58 · w 0.48 · h 0.35 (high)
• Glass condiment jarsThree cylindrical glass jars behind the plate with black wrap labels featuring yellow badge-like panels and red chili graphics; jar contents visible through glass at bottoms of labels.
  1 region

  x 0.12 · y 0.00 · w 0.76 · h 0.36 (high)
• Jar label text 1“The Fresh CHILE Co.”
  1 region

  x 0.08 · y 0.02 · w 0.30 · h 0.20 (medium)
• Jar label text 2“FRESH CHILE BBQ”
  1 region

  x 0.41 · y 0.02 · w 0.21 · h 0.20 (high)
• Jar label text 3“DIJON MUSTARD”
  1 region

  x 0.80 · y 0.05 · w 0.18 · h 0.16 (medium)

Packaging

Three cylindrical glass condiment jars with printed wrap labels are partially visible behind the plate; labels include badge-like yellow panels and red chili illustrations.

• Jar formatCylindrical clear glass jars with printed wrap labels; jar lids are out of frame or not fully visible.Partial
  1 region

  x 0.12 · y 0.00 · w 0.76 · h 0.36 (medium)
• Label graphicsBlack label background with yellow badge panel and red chili pepper illustrations repeated across jars.
  1 region

  x 0.12 · y 0.00 · w 0.76 · h 0.36 (high)
• Visible jar contentsContents visible through glass below labels: a yellow mustard-like product in left and right jars and a darker red sauce in the center jar.
  3 regions

  x 0.16 · y 0.18 · w 0.20 · h 0.12 (high); x 0.42 · y 0.18 · w 0.18 · h 0.12 (high); x 0.76 · y 0.18 · w 0.18 · h 0.12 (high)
• Packaging text presenceMultiple printed text elements on label panels including brand and product name text blocks; some are partially cropped by framing.Partial
  1 region

  x 0.08 · y 0.00 · w 0.84 · h 0.28 (medium)

Other

Studio food-styling composition with a dark textured surface, ceramic plates and bowls partially visible around the frame; warm directional lighting creates soft highlights and slight shadows.

• Shot compositionTop-front angled overhead view focusing on the sandwich and plate, with condiment jars placed behind and bowls cropped at frame edges.
• Background surfaceDark speckled countertop or table surface under the plate.
  1 region

  x 0.00 · y 0.00 · w 0.50 · h 0.60 (high)
• Lighting qualityWarm, even directional lighting producing small specular highlights on sauce and jars and soft shadows around plate edges.
• Additional propsPortions of small ceramic bowls with coleslaw and yellow spread are visible at lower-left and lower-right frame edges.
  2 regions

  x 0.00 · y 0.56 · w 0.22 · h 0.36 (high); x 0.66 · y 0.70 · w 0.34 · h 0.28 (high)

Colors

dark barbecue red· barbecue sauce#7B1E12charred brown· smoked meat#422D22toasted white· sliced breadmatte black· label backgroundPackagingbright mustard yellow· label badgePackaging#FCC225bright chili red· chili graphicPackaging#FC342Bgolden mustard· jar contents (mustard)Packaging

07

Product

Front-facing product label displayed as a full-width wrap with a central crest logo flanked by two large red chile illustrations and product name and heat level beneath the crest.

• Central crest logoA shield-shaped yellow crest with a decorative border containing stacked words 'HATCH' at top, a stylized 'The Fresh CHILE CO.' in mixed script and block fonts with a vertical red chile illustration forming part of the letter 'I' in CHILE.
  1 region

  x 0.40 · y 0.20 · w 0.20 · h 0.40 (high)
• Red chile illustrationsTwo large red chile pepper illustrations positioned symmetrically left and right of the central crest, each with a green stem and subtle highlights.
  2 regions

  x 0.32 · y 0.14 · w 0.08 · h 0.60 (high); x 0.60 · y 0.14 · w 0.08 · h 0.60 (high)
• Product name and heat line“Beneath the crest a small orange rectangular banner reads 'SWEET & SPICY MUSTARD' and below that an orange label reads 'MEDIUM' with 'NET WT. 16 oz. (475g)' under it.”
  1 region

  x 0.43 · y 0.58 · w 0.18 · h 0.18 (high)
• Left descriptive paragraph headerA left-aligned headline in yellow uppercase reads 'TASTE THE FAMILY TRADITION' followed by a multi-line white paragraph of product/company story text.
  1 region

  x 0.02 · y 0.04 · w 0.34 · h 0.60 (high)
• Small circular hatch sealA circular seal near the left-center containing concentric lines and the words 'HATCH CHILE' with a stylized rising sun or arc motif.
  1 region

  x 0.20 · y 0.48 · w 0.10 · h 0.16 (medium)
• Right-side vertical icon stackA vertical column of round icons with short labels to their right; two of the labels legibly read 'GLUTEN FREE' and 'VEGAN'.
  1 region

  x 0.72 · y 0.14 · w 0.08 · h 0.40 (high)

Packaging

A full-wrap product label on a dark textured background containing branding, product name, descriptive copy on the left, icons and a Nutrition Facts panel on the right.

• Long description block text“TASTE THE FAMILY TRADITION FRESH CHILE WAS STARTED IN THE HOME OF RANDY & CAROL MCMILLAN, WHO USED THEIR KITCHEN TO BRING FAMILY & FRIENDS TOGETHER THROUGH THEIR LOVE OF HATCH CHILE. TODAY FRESH CHILE PROVIDES HATCH CHILE PEPPERS, SALSAS, SAUCES, SPICES, AND PRODUCTS TO CONSUMERS ALL ACROSS THE USA. WE ARE COMMITTED TO AMERICAN FARMERS, AND OUR PRODUCT IS MADE FROM THE JAR TO PROVIDE THE FINEST HAND-WOUND SAUCES & SALSA ON THE MARKET TODAY. TASTE THE FAMILY TRADITION AND FIND OUT WHY AMERICA IS TALKING ABOUT FRESH CHILE! The McMillans.”
  1 region

  x 0.02 · y 0.04 · w 0.34 · h 0.44 (high)
• Brand contact line“WWW.FRESCHILECO.COM SERVICE@FRESCHILECO.COM (575)800-8284 @THEFRESHCHILECO 320 E. WYATT DR. SUITE C LAS CRUCES, NM 88001”
  1 region

  x 0.02 · y 0.48 · w 0.34 · h 0.20 (medium)
• Nutrition facts header block“Nutrition Facts”
  1 region

  x 0.78 · y 0.04 · w 0.20 · h 0.08 (high)
• Nutrition panel lines“16 servings per container Serving size 1 fl oz (57g) Calories 80 Total Fat 0.5g 1% Saturated Fat 0g 0% Trans Fat 0g Sodium 200mg 9% Total Carbohydrate 18g 6% Dietary Fiber 1g 3% Total Sugars 16g Includes 15g Added Sugars 29% Protein 1g 0% Vitamin D 0mcg 0% Calcium 10mg 0% Iron 0.2mg 0% Potassium 40mg 0%”
  1 region

  x 0.78 · y 0.10 · w 0.20 · h 0.56 (high)
• Barcode panelA white barcode block with vertical bars and a short numeric UPC string beneath; barcode graphics are clearly visible though numeric digits are small.
  1 region

  x 0.88 · y 0.66 · w 0.10 · h 0.26 (high)
• Dietary claim text“GLUTEN FREE”
  1 region

  x 0.72 · y 0.16 · w 0.08 · h 0.06 (high)
• Dietary claim text 2“VEGAN”
  1 region

  x 0.72 · y 0.26 · w 0.08 · h 0.06 (high)

Other

Horizontal product label photograph on a dark textured backdrop; image is a full-width crop showing the entire label panel with even front-facing lighting and mild highlights on the chile illustrations.

• Shot compositionPanoramic rectangular crop showing the full label across the frame with the central crest horizontally centered and the nutrition block near the right edge.
• Background and textureDark charcoal to black textured background behind the label with subtle grain visible across the image.
• Lighting and reflectionsEven diffuse lighting with small specular highlights visible on the glossy painted chile illustrations.

Colors

bright chili red· red chile illustrations#BB1D25badge yellow· crest background#F3C45Btextured charcoal black· label main fieldstem green· small stems and accentspanel white· nutrition panel background and text fieldPackaging#F1F1F1

08

Product

Centered flat graphic showing two illustrated green chiles to the left and three lines of label text to the right: a large black 'MEDIUM', a bold red '2,500 SCOVILLE HEAT UNITS', and a smaller black descriptive sentence beneath.

• Chile illustrationsTwo small hand-drawn green chile illustrations positioned to the left of the text, each with a visible curved stem and darker green shading.
  2 regions

  x 0.07 · y 0.55 · w 0.06 · h 0.18 (high); x 0.14 · y 0.55 · w 0.05 · h 0.17 (high)
• Prominent label word“Large uppercase word 'MEDIUM' set in bold black type, horizontally aligned with the red heat-unit line.”
  1 region

  x 0.22 · y 0.50 · w 0.30 · h 0.10 (high)
• Heat units banner text“Bold red text '2,500 SCOVILLE HEAT UNITS' with a thin red horizontal line extending to a small pointed banner outline on the right.”
  1 region

  x 0.22 · y 0.60 · w 0.62 · h 0.12 (high)
• Descriptive sentence“Smaller black uppercase sentence beneath the red line that explains the heat level in two stacked lines.”
  1 region

  x 0.22 · y 0.70 · w 0.62 · h 0.12 (high)

Other

Minimal white background with centered graphic located in the lower-middle area of the canvas; even diffuse lighting and no visible shadows or props.

• Background and compositionPlain white background with the graphic centered horizontally and placed in the lower half of the image.
• Shot framingGraphic occupies a small area relative to the full image, leaving wide white margins above and to the sides.
• Image qualityCrisp, high-contrast graphic with legible text and no visible compression artifacts.

Colors

leaf green· chile illustrationsblack· large label word#010101warm red· heat units text and banner

09

Product

Close-up photograph of a printed nutrition facts label showing serving information and nutrient amounts in black type on a white panel.

• Label layoutSingle-column Nutrition Facts panel with bold header at top, a large Calories row centered under a thick horizontal rule, followed by nutrient rows with percent daily values aligned to the right.
  1 region

  x 0.03 · y 0.02 · w 0.94 · h 0.96 (high)
• Header textTop header line printed in very large bold type reading Nutrition Facts.
  1 region

  x 0.08 · y 0.02 · w 0.84 · h 0.12 (high)
• Calories blockProminent Calories label on left with large numeral 80 on the right separated by a thick horizontal rule above and below.
  1 region

  x 0.06 · y 0.20 · w 0.88 · h 0.20 (high)
• Serving infoServing count and serving size lines appear under the header: '16 servings per container' then 'Serving size 1 fl oz (57g)'.
  1 region

  x 0.08 · y 0.11 · w 0.84 · h 0.08 (high)
• Nutrient rowsRows list Total Fat, Saturated Fat, Trans Fat, Sodium, Total Carbohydrate with subrows Dietary Fiber and Total Sugars (and Includes added sugars), Protein, each with amounts on the left and percent daily values on the right for many entries.
  1 region

  x 0.06 · y 0.36 · w 0.88 · h 0.46 (high)
• Fine print blockSmall paragraph of explanatory text about % Daily Value and caloric reference at the bottom in much smaller type.
  1 region

  x 0.06 · y 0.84 · w 0.88 · h 0.14 (high)

Packaging

Printed Nutrition Facts panel on product packaging; multiple nutrient lines and values are legible.

• Panel header text“Nutrition Facts”
  1 region

  x 0.08 · y 0.02 · w 0.84 · h 0.12 (high)
• Servings per container text“16 servings per container”
  1 region

  x 0.10 · y 0.12 · w 0.80 · h 0.04 (high)
• Serving size text“Serving size 1 fl oz (57g)”
  1 region

  x 0.10 · y 0.15 · w 0.80 · h 0.05 (high)
• Calories text“Amount per serving Calories 80”
  1 region

  x 0.06 · y 0.20 · w 0.88 · h 0.15 (high)
• Total Fat line“Total Fat 0.5g 1%”
  1 region

  x 0.06 · y 0.36 · w 0.88 · h 0.05 (high)
• Saturated Fat line“Saturated Fat 0g 0%”
  1 region

  x 0.06 · y 0.41 · w 0.88 · h 0.04 (high)
• Trans Fat line“Trans Fat 0g”
  1 region

  x 0.06 · y 0.45 · w 0.88 · h 0.04 (high)
• Sodium line“Sodium 200mg 9%”
  1 region

  x 0.06 · y 0.48 · w 0.88 · h 0.04 (high)
• Total Carbohydrate line“Total Carbohydrate 18g 6%”
  1 region

  x 0.06 · y 0.53 · w 0.88 · h 0.06 (high)
• Dietary Fiber line“Dietary Fiber 1g 3%”
  1 region

  x 0.08 · y 0.58 · w 0.80 · h 0.04 (high)
• Total Sugars line“Total Sugars 16g”
  1 region

  x 0.08 · y 0.62 · w 0.80 · h 0.04 (high)
• Includes added sugars line“Includes 15g Added Sugars 29%”
  1 region

  x 0.08 · y 0.66 · w 0.80 · h 0.04 (high)
• Protein line“Protein 1g 0%”
  1 region

  x 0.06 · y 0.71 · w 0.88 · h 0.05 (high)
• Micronutrient line left“Vit. D 0mcg 0% Iron 0.3 2%”Partial
  1 region

  x 0.06 · y 0.78 · w 0.44 · h 0.04 (medium)
• Micronutrient line right“Calcium 10mg 0% Potas. 40mg 0%”Partial
  1 region

  x 0.50 · y 0.78 · w 0.44 · h 0.04 (medium)
• Daily value footnote“The % Daily Value (DV) tells you how much a nutrient in a serving of food contributes to a daily diet. 2,000 calories a day is used for general nutrition advice.”
  1 region

  x 0.06 · y 0.86 · w 0.88 · h 0.12 (high)

Other

White background with the nutrition label centered; even lighting with minimal shadow and no visible props.

• Shot compositionLabel occupies nearly the full vertical height of the image and is centered horizontally with narrow white margins at left and right.
• BackgroundUniform white background surrounding the printed label panel.
• Image qualitySharp contrast between black type and white paper making text highly legible; no visible creases or stains on the panel.

Colors

white· label backgroundPackaging#D4D4D4black· printed text and rulesPackaging#010101

10

Product

A promotional graphic showing a large circular black certification seal reading HATCH CHILE, prominent headline text, three numbered callouts with icons, and two roasted chile peppers photographed along the bottom edges.

• Main headline“Large top-centered bold text reading IT'S REAL HATCH CHILE with 'HATCH CHILE' in green and the rest in black”
  1 region

  x 0.07 · y 0.02 · w 0.86 · h 0.18 (high)
• Certification sealLarge round jagged-edge black seal at vertical center with white stacked text HATCH CHILE, smaller white curved text CERTIFIED at top and HATCH CHILE ASSOCIATION at bottom, and two small chili icons (one green, one red) crossing near the top of the inner circle
  1 region

  x 0.28 · y 0.17 · w 0.44 · h 0.36 (high)
• Callout 1 text block“Left numbered callout with a green circular 1 icon above a line-art farm/valley icon and block text GROWN IN HATCH VALLEY, NM plus a smaller paragraph about Hatch chiles being uniquely grown in the Hatch Valley of southern New Mexico”
  1 region

  x 0.06 · y 0.58 · w 0.28 · h 0.28 (high)
• Callout 2 text block“Center numbered callout with a green circular 2 icon above a shield with a check mark and header LOOK FOR THIS OFFICIAL SEAL plus a smaller paragraph stating this seal guarantees the chile was grown in Hatch Valley, NM and meets our strict standards”
  1 region

  x 0.36 · y 0.56 · w 0.28 · h 0.30 (high)
• Callout 3 text block“Right numbered callout with a green circular 3 icon above a red-circled 'no' symbol over text HATCH-STYLE and header AVOID IMITATION 'HATCH-STYLE' CHILE plus a smaller paragraph warning only real Hatch chile will have this certification”
  1 region

  x 0.68 · y 0.58 · w 0.26 · h 0.28 (high)
• Bottom certification statement“Centered small uppercase sentence reading ONLY PRODUCTS WITH THIS SEAL ARE CERTIFIED BY THE HATCH CHILE ASSOCIATION with small green chile icons flanking the line”
  1 region

  x 0.18 · y 0.82 · w 0.64 · h 0.10 (high)
• Roasted green chilePhotorealistic roasted green chile pepper positioned along the bottom-left corner with visible char marks and glossy skin
  1 region

  x 0.00 · y 0.84 · w 0.36 · h 0.16 (high)
• Roasted red chilePhotorealistic roasted red chile pepper positioned along the bottom-right corner with visible char marks and glossy skin
  1 region

  x 0.64 · y 0.84 · w 0.36 · h 0.16 (high)
• Field backgroundFaint photographic agricultural field and horizon visible behind central graphics, desaturated so foreground text and seal remain prominent
  1 region

  x 0.00 · y 0.30 · w 1.00 · h 0.60 (medium)

Other

Square promotional image with centered graphic layout, soft diffuse lighting, slight vignette and shallow perspective showing field receding to horizon; all design elements are crisply overlaid on the photo background.

• Image crop and framingSquare-framed image with central vertical alignment of seal and headline and symmetrical placement of callouts and peppers left and right
• Lighting and effectsEven daylight lighting on photographic elements with subtle desaturation and high graphic contrast for overlaid text and sealUncertain
• Small decorative elementsScattered small yellow seeds or dots near the bottom center in front of the field image
  1 region

  x 0.42 · y 0.88 · w 0.16 · h 0.06 (medium)

Colors

matte black· large certification seal#0E0E0Eforest green· headline 'HATCH CHILE' text and shield accents#1C632Avivid red· red graphic accents and 'no' circle#EC1315roasted green· roasted green chile#749303roasted red· roasted red chile#BB0301

11

12

Product

Graphic comparison image showing one roasted green Hatch chile on the left, one roasted red Hatch chile on the right, and a central circular certification seal. Text callouts describing harvest timing, flavor profile, and suggested uses appear next to each pepper.

• Left roasted pepperSingle roasted green chile pepper positioned on the left side, horizontal orientation with stem to the upper-left, visible charred blistering and shiny roasted skin.
  1 region

  x 0.02 · y 0.14 · w 0.44 · h 0.30 (high)
• Right roasted pepperSingle roasted red chile pepper positioned on the right side, horizontal orientation with stem to the upper-right, visible charred blistering and glossy roasted skin.
  1 region

  x 0.54 · y 0.14 · w 0.44 · h 0.30 (high)
• Central certification sealRound black starburst style seal centered between the two peppers with white stacked text in the middle and red decorative bars extending horizontally.
  1 region

  x 0.38 · y 0.18 · w 0.24 · h 0.24 (high)
• Left column header panelGreen rectangular paint-stroke style header bar directly under the left pepper containing the heading text for the left column.
  1 region

  x 0.08 · y 0.40 · w 0.34 · h 0.06 (high)
• Right column header panelRed rectangular paint-stroke style header bar directly under the right pepper containing the heading text for the right column.
  1 region

  x 0.58 · y 0.40 · w 0.34 · h 0.06 (high)
• Vertical dividerThin vertical gray line dividing the left and right informational columns, running from above the good-to-know section up toward the center area.
  1 region

  x 0.49 · y 0.34 · w 0.02 · h 0.40 (high)

Other

White background infographic layout with top headline, two-column content, central seal, and a bordered 'Good to Know' box near the bottom. Even studio lighting and soft drop shadows under peppers.

• Top headlineLarge headline text across the top of the image introducing the comparison.
  1 region

  x 0.00 · y 0.00 · w 1.00 · h 0.14 (high)
• Good to know boxWide horizontally oriented bordered information box near the lower third of the image containing four icon-led panels and short descriptive text lines.
  1 region

  x 0.05 · y 0.60 · w 0.90 · h 0.18 (high)
• Footer slogan areaLower footer area contains a short slogan with a small crossed-peppers graphic centered between two short text phrases.
  1 region

  x 0.00 · y 0.80 · w 1.00 · h 0.20 (high)
• Lighting and shadowEven studio lighting from above with soft shadows visible under each pepper and subtle reflections on the glossy roasted surfaces.
• Top subtitle“SAME PEPPER. DIFFERENT TIME. UNIQUE FLAVOR.”
  1 region

  x 0.20 · y 0.06 · w 0.60 · h 0.04 (high)

Colors

roasted green· green pepper skin#738303roasted red· red pepper skin#B30401matte black· central seal#121212deep green· header text color (green)Packaging#4B6403deep red· header text color (red)Packaging#C3130B

13

Product

Illustrated infographic showing five hatch chile peppers at different ripeness stages with descriptive header, paragraph box, individual pepper labels, directional callouts, and a bottom ribbon banner.

• Main headline“FROM GREEN TO RED”
  1 region

  x 0.03 · y 0.02 · w 0.95 · h 0.14 (high)
• Subheadline“The Same Hatch Chile, Two Perfect Moments.”
  1 region

  x 0.16 · y 0.12 · w 0.68 · h 0.06 (high)
• Descriptive paragraph“Green chile and red chile are the same pepper. Picked early for bright, smoky heat. Left to ripen for deep, earthy richness. Caught in between for our Pinto Blend.”
  1 region

  x 0.17 · y 0.18 · w 0.65 · h 0.16 (high)
• Five pepper illustrationsFive vertically oriented illustrated chile peppers arranged left to right showing progression from solid green to solid red; each pepper has a short curved stem and two attached leaves near the top.
  5 regions

  x 0.06 · y 0.34 · w 0.18 · h 0.36 (high); x 0.24 · y 0.34 · w 0.18 · h 0.36 (high); x 0.42 · y 0.34 · w 0.18 · h 0.36 (high); x 0.60 · y 0.34 · w 0.18 · h 0.36 (high); x 0.78 · y 0.34 · w 0.18 · h 0.36 (high)
• Leftmost pepper label“Hatch Green”
  1 region

  x 0.04 · y 0.30 · w 0.18 · h 0.06 (high)
• Second pepper label“First Blush”
  1 region

  x 0.22 · y 0.30 · w 0.18 · h 0.06 (high)
• Center pepper label“Pinto Blend”
  1 region

  x 0.40 · y 0.30 · w 0.18 · h 0.06 (high)
• Fourth pepper label“Turning Red”
  1 region

  x 0.58 · y 0.30 · w 0.18 · h 0.06 (high)
• Rightmost pepper label“Hatch Red”
  1 region

  x 0.76 · y 0.30 · w 0.18 · h 0.06 (high)
• Left callout text“-> Green Chile Sauce, Roasted Green Chile, Fresh Green Pods”
  1 region

  x 0.05 · y 0.66 · w 0.22 · h 0.10 (high)
• Center callout text“-> Red & Green Pinto Blend, Pinto Sauces”
  1 region

  x 0.39 · y 0.66 · w 0.22 · h 0.10 (high)
• Right callout text“-> Red Chile Sauce, Enchilada Sauce, Street Taco Sauce”
  1 region

  x 0.73 · y 0.66 · w 0.22 · h 0.10 (high)
• Bottom ribbon words - left“GREEN”
  1 region

  x 0.06 · y 0.78 · w 0.28 · h 0.12 (high)
• Bottom ribbon words - center“BLEND”
  1 region

  x 0.36 · y 0.78 · w 0.28 · h 0.12 (high)
• Bottom ribbon words - right“RED”
  1 region

  x 0.66 · y 0.78 · w 0.28 · h 0.12 (high)
• Decorative website text“freshchileco.com”
  1 region

  x 0.40 · y 0.92 · w 0.20 · h 0.05 (high)
• Pepper surface textureDetailed hand-drawn highlight and shadow texture on each pepper body producing glossy, slightly dimpled appearance with visible brush-style strokes
  1 region

  x 0.06 · y 0.34 · w 0.90 · h 0.36 (high)
• Leaf detailsEach pepper has two attached leaves drawn with visible veins and a slightly lighter green midrib
  1 region

  x 0.06 · y 0.30 · w 0.90 · h 0.18 (high)

Other

Centered infographic on white background with even frontal lighting and no visible physical packaging or props.

• CompositionSquare image with infographic elements centered; white background and decorative flourishes around header and footer
• Lighting and shadowsEven diffuse lighting with soft highlights on illustrated peppers and no strong cast shadows
• Decorative elementsOrnamental dots, small leaf motifs and a small sunburst element above and below main content
  2 regions

  x 0.28 · y 0.06 · w 0.44 · h 0.06 (medium); x 0.38 · y 0.88 · w 0.24 · h 0.06 (medium)

Colors

deep green· leftmost pepper body#346303green with orange blush· second pepper body#5C7303green-to-red gradient· center pinto blend pepper body#A40301reddish with green streaks· fourth pepper bodydeep red· rightmost pepper body#930202olive green· leaves and stemsforest green ribbon· bottom ribbon left area#035224warm orange-brown· bottom ribbon center area#C46B0Bdeep ribbon red· bottom ribbon right area#AC130A

14

Product

A printed illustrated chart showing five drawn hatch chile peppers (Machete, Big Jim, Sandia Select, Matador) across top center with two smaller reference peppers (Jalapeño, Habanero) at right; varietal names and heat categories printed beneath each pepper.

• Illustrated pepper: MacheteLeftmost tall slender green pepper illustration with slightly curved tip and short curved stem; labeled above with a script name and small red numeric '575'; labeled below as 'MILD' with an SHU range beneath.
  1 region

  x 0.02 · y 0.22 · w 0.18 · h 0.48 (high)
• Illustrated pepper: Big JimSecond pepper from left, large broad green pepper with bulbous top and curved lower tip, prominent highlights and shadow strokes, labeled above with script name and red '575', labeled below as 'MEDIUM' with SHU range.
  1 region

  x 0.20 · y 0.16 · w 0.20 · h 0.60 (high)
• Illustrated pepper: Sandia SelectCentral pepper, narrower and elongated with a pointed lower end and small curved stem, colored medium green with painterly highlights; labeled above with script name and red '575', labeled below as 'HOT' with SHU range.
  1 region

  x 0.40 · y 0.18 · w 0.13 · h 0.56 (high)
• Illustrated pepper: MatadorSecond from right, tall thick dark green pepper with curved stem and glossy painterly texture; labeled above with script name and red '575', labeled below as 'XHOT' with SHU range.
  1 region

  x 0.55 · y 0.14 · w 0.18 · h 0.62 (high)
• Reference peppers columnRight-side narrow column shows two smaller reference pepper illustrations stacked vertically: a green Jalapeño at top and an orange Habanero below, each with a script label to the right and small SHU numeric ranges beneath.
  1 region

  x 0.78 · y 0.22 · w 0.18 · h 0.46 (high)
• Large headline“Large red brush-script title across top reading 'THE ULTIMATE HATCH CHILE HEAT GUIDE'.”
  1 region

  x 0.06 · y 0.02 · w 0.88 · h 0.17 (high)
• Subhead script line“Script subhead beneath title reading 'The 575 Varietal Lineup — From the Hatch Valley of New Mexico.'”
  1 region

  x 0.10 · y 0.13 · w 0.80 · h 0.05 (high)
• Varietal names above peppers“Each main pepper has a script-style name printed above (examples visible: 'Machete', 'Big Jim', 'Sandia Select', 'Matador') and a small red '575' near each name.”
  1 region

  x 0.06 · y 0.18 · w 0.86 · h 0.12 (high)
• Heat category labels under peppersUnder each main pepper is a colored capitalized heat category word: 'MILD', 'MEDIUM', 'HOT', 'XHOT' aligned left to right with corresponding SHU numeric ranges shown beneath each category.
  1 region

  x 0.05 · y 0.66 · w 0.90 · h 0.12 (high)
• Bottom ribbon bannerWide horizontal ribbon near bottom with gradient from green at left to red at right, containing the words 'MILD', 'MEDIUM', 'HOT', 'XHOT' spaced across it in large yellow capital letters.
  1 region

  x 0.02 · y 0.74 · w 0.96 · h 0.18 (high)
• Footer URLs“Two website addresses printed centered along bottom: 'freshchileco.com' and '575hatchgreenchile.com' separated by a vertical bar.”
  1 region

  x 0.20 · y 0.91 · w 0.60 · h 0.06 (high)
• Small decorative icons and embellishmentsSmall gold seed-like icons and decorative lines are placed near the top corners, above the title, and flanking the bottom ribbon.
  2 regions

  x 0.01 · y 0.00 · w 0.98 · h 0.22 (medium); x 0.30 · y 0.86 · w 0.40 · h 0.12 (medium)

Other

White background poster-style image photographed or scanned straight-on with even lighting and no visible packaging or props; image is centered and fully visible within crop.

• Background and framingPlain white background covering entire image with the chart centered and some white margin around edges.
• Shot compositionFlat, frontal view of a printed poster or label with all elements facing the viewer and no perspective distortion.
• Image qualityHigh-resolution and sharp; colors and brush textures on illustrations are clearly visible and legible.
• Right column header text“Small uppercase heading 'FOR REFERENCE' appears above the two reference peppers at right.”
  1 region

  x 0.76 · y 0.12 · w 0.20 · h 0.06 (high)
• Fine-print comparison note“Gray italic line near the reference peppers reads 'For comparison only.'”
  1 region

  x 0.74 · y 0.56 · w 0.24 · h 0.05 (high)

Colors

light green· Machete pepper body#BBCB44medium green· Big Jim pepper body#3C6B23yellow-green· Sandia Select pepper body#94AB1Cdark green· Matador pepper body#1B3C13jalapeño green· Jalapeño reference pepperbright orange· Habanero reference pepper#F3740Bgreen-to-red gradient· Bottom ribbon gradient#CC1B03vivid red· Title text color#C41B14

15

Product

Centered circular black certification seal with white block text 'HATCH CHILE', a crossed red and green chile icon, and radiating red bar accents; prominent heading text above the seal reading 'CHOOSE REAL HATCH.'

• Central seal geometryLarge black circular starburst-style seal centered in the image with pointed scalloped outer edge and vertical red bar accents extending horizontally from its left and right sides and vertically above and below.
  1 region

  x 0.28 · y 0.20 · w 0.44 · h 0.48 (high)
• Seal main text“White stacked, all-caps text inside the black seal reading 'HATCH CHILE' in large bold letters.”
  1 region

  x 0.37 · y 0.34 · w 0.26 · h 0.26 (high)
• Seal secondary text“Arced white text around the seal reading 'CERTIFIED' at top and 'HATCH CHILE ASSOCIATION' along the bottom edge of the seal.”
  2 regions

  x 0.31 · y 0.24 · w 0.38 · h 0.16 (medium); x 0.31 · y 0.58 · w 0.38 · h 0.12 (medium)
• Chile iconA small crossed pair of chile peppers centered above the 'HATCH CHILE' text; left pepper is green and right pepper is red.
  1 region

  x 0.46 · y 0.28 · w 0.08 · h 0.07 (high)
• Top headline“Large black display headline above the seal reading 'CHOOSE REAL HATCH.' with smaller green text above it reading 'LOOK FOR THE SEAL.'”
  1 region

  x 0.09 · y 0.03 · w 0.82 · h 0.18 (high)
• Left column grown statement“Green heading 'GROWN IN' followed by black text 'HATCH VALLEY, NEW MEXICO' and a paragraph in green reading 'Only green chiles grown in Hatch Valley can be certified Hatch.'”
  1 region

  x 0.03 · y 0.20 · w 0.22 · h 0.20 (high)
• Left column authenticity claim“Green heading '100% REAL' followed by black text 'HATCH CHILE' and smaller green paragraph 'Your assurance of authentic Hatch flavor and New Mexico tradition.'”
  1 region

  x 0.03 · y 0.42 · w 0.22 · h 0.20 (high)
• Right column supply chain“Green heading 'VERIFIED' with black subheading 'SUPPLY CHAIN' and a green paragraph reading 'Every step is verified to ensure authenticity from field to you.'”
  1 region

  x 0.75 · y 0.20 · w 0.22 · h 0.18 (high)
• Right column licensed seal“Green heading 'LICENSED' with black subheading 'SEAL OF TRUST' and a green paragraph reading 'The Hatch Chile Association licenses this certification seal to approved businesses only.'”
  1 region

  x 0.75 · y 0.42 · w 0.22 · h 0.22 (high)
• Central why box“Framed box centered below the seal with heading in green 'WHY IT MATTERS' and body text 'Not all green chiles are Hatch. Look for this seal to be sure you're getting the real thing.'”
  1 region

  x 0.30 · y 0.66 · w 0.40 · h 0.18 (high)

Other

Promotional poster-style graphic on a textured light cream background with a dark green footer bar; even frontal lighting and no visible product container or physical packaging.

• Background textureLight cream or off-white textured paper background with subtle speckling and worn look.
  1 region

  x 0.00 · y 0.00 · w 1.00 · h 1.00 (high)
• Footer bar“Dark green horizontal bar across the bottom containing white centered text 'REAL HATCH CHILE. REAL NEW MEXICO.' and small decorative leaf motifs.”
  1 region

  x 0.00 · y 0.86 · w 1.00 · h 0.12 (high)
• Image compositionSymmetrical, centered layout with the seal dominating the middle third and explanatory text columns on left and right; no photographed objects, only graphic elements.
• Fine printA narrow line of small black legal-style fine print runs along the very bottom edge under the green bar and is legible as a dense small text block.
  1 region

  x 0.02 · y 0.97 · w 0.96 · h 0.03 (medium)

Colors

solid black· seal background#110E0Dbright red· main accent bars#DB3334forest green· chile icon and headings#4B5B3Dlight cream· backgrounddeep green· footer bar#344A25chile red· accent chile (right)#DD2223

16

Product

Graphic chart showing five illustrated Hatch chile peppers arranged left-to-right with labels for heat levels and associated short text; large charred green and red peppers at top flank a central certified seal.

• Top headline“Large stacked text reading 'HATCH CHILE' above 'HEAT LEVEL GUIDE' across the top center of the image.”
  1 region

  x 0.08 · y 0.01 · w 0.84 · h 0.16 (high)
• Subheadline“Text under the headline reads 'SAME GREAT FLAVOR. DIFFERENT HEAT.' centered beneath the headline.”
  1 region

  x 0.22 · y 0.13 · w 0.56 · h 0.04 (high)
• Large left pepperA large roasted green chile with visible charred black blister marks and a green stem, shown near the top-left quadrant and angled slightly inward.
  1 region

  x 0.01 · y 0.12 · w 0.40 · h 0.30 (high)
• Large right pepperA large roasted red chile with visible charred black blister marks and a short stem, shown near the top-right quadrant and angled inward.
  1 region

  x 0.59 · y 0.12 · w 0.40 · h 0.30 (high)
• Central sealBlack circular seal with starburst edge, white stacked text 'HATCH CHILE' in center and the word 'CERTIFIED' curved above; red decorative horizontal bars extend left and right of the seal.
  1 region

  x 0.36 · y 0.19 · w 0.28 · h 0.22 (high)
• Five numbered panelsFive vertical panels across the middle row labeled 1 through 5, each containing a small roasted chile image, a colored heat bar, a short descriptor line, and a Scoville range in parentheses under the panel title.
  1 region

  x 0.02 · y 0.42 · w 0.96 · h 0.34 (high)
• Panel 1 label“Text reads '1 MILD (100–1,000 SHU)' above the small pepper image in the first panel.”
  1 region

  x 0.03 · y 0.44 · w 0.18 · h 0.12 (high)
• Panel 1 descriptor“Text under the small heat bar reads 'Just a hint of heat. Great for anyone!'”
  1 region

  x 0.03 · y 0.72 · w 0.18 · h 0.06 (high)
• Panel 2 label“Text reads '2 MEDIUM MILD (1,000–2,500 SHU)' above the second panel small pepper.”
  1 region

  x 0.21 · y 0.44 · w 0.18 · h 0.12 (high)
• Panel 2 descriptor“Text under the small heat bar reads 'Warm and flavorful with a little kick.'”
  1 region

  x 0.21 · y 0.72 · w 0.18 · h 0.06 (high)
• Panel 3 label“Text reads '3 MEDIUM (2,500–5,000 SHU)' above the central panel small pepper.”
  1 region

  x 0.39 · y 0.44 · w 0.18 · h 0.12 (high)
• Panel 3 descriptor“Text under the small heat bar reads 'Balanced heat and flavor. Our most popular!'”
  1 region

  x 0.39 · y 0.72 · w 0.18 · h 0.06 (high)
• Panel 4 label“Text reads '4 MEDIUM HOT (5,000–10,000 SHU)' above the fourth panel small pepper.”
  1 region

  x 0.57 · y 0.44 · w 0.18 · h 0.12 (high)
• Panel 4 descriptor“Text under the small heat bar reads 'Noticeable heat that builds as you eat.'”
  1 region

  x 0.57 · y 0.72 · w 0.18 · h 0.06 (high)
• Panel 5 label“Text reads '5 HOT (10,000+ SHU)' above the fifth panel small pepper.”
  1 region

  x 0.75 · y 0.44 · w 0.18 · h 0.12 (high)
• Panel 5 descriptor“Text under the small heat bar reads 'Serious heat for true chile enthusiasts!'”
  1 region

  x 0.75 · y 0.72 · w 0.18 · h 0.06 (high)
• Heat increases arrowA horizontal gradient arrow across the lower middle labeled 'HEAT INCREASES' with green at left transitioning to red at right.
  1 region

  x 0.06 · y 0.78 · w 0.88 · h 0.06 (high)

Other

White background infographic layout with centered composition, even lighting, and minimal shadowing under peppers; image is a clean product chart.

• Background and compositionWhite background with the graphic elements centered and symmetric; top headline, central seal, five vertical panels, and bottom informational icons form a vertical infographic.
• Bottom informational blocksFour circular icons with short headings and descriptive text appear along the bottom row above the footer, each representing an informational point.
  1 region

  x 0.05 · y 0.84 · w 0.90 · h 0.10 (high)
• Footer lines“Footer across the very bottom shows 'REAL HATCH CHILE.' on the left and 'REAL DIFFERENCE.' on the right with a small red and green chile icon centered between them.”
  1 region

  x 0.12 · y 0.95 · w 0.76 · h 0.04 (high)

Colors

roasted green· large left pepper#637B03roasted red· large right pepper#CC0301char black· char marks#130301panel green· small panel peppers#737C03bright red· decorative red barsPackaging#DC0102

17

Product

A flat illustrated chile heat guide showing seven stylized peppers arranged left-to-right with labels above each illustration and a prominent headline at the top.

• Headline text“Large red stylized text centered at the top reading CHILE HEAT GUIDE in all caps.”
  1 region

  x 0.15 · y 0.03 · w 0.70 · h 0.16 (high)
• Pepper row layoutSeven illustrated pepper drawings arranged in a horizontal line across the image middle, each with a handwritten-style label above the pepper.
• Bell pepper illustrationGreen bell pepper illustration, rounded with highlights and a short curved stem; label above reads Bell Pepper.
  1 region

  x 0.04 · y 0.24 · w 0.18 · h 0.40 (high)
• Hatch chile illustrationLong, tapered green chile illustration taller than neighboring peppers, positioned second from left; label above reads Hatch Chile.
  1 region

  x 0.22 · y 0.16 · w 0.14 · h 0.60 (high)
• Serrano illustrationNarrow green serrano pepper illustration, shorter than hatch chile, with label above reading Serrano.
  1 region

  x 0.38 · y 0.28 · w 0.06 · h 0.44 (high)
• Cayenne illustration and colorThin red cayenne pepper illustration with slight curve; label above reads Cayenne.
  1 region

  x 0.48 · y 0.32 · w 0.04 · h 0.42 (high)
• Jalapeno illustrationPlump green jalapeno-style pepper with curved stem, positioned centrally-right; label above reads Jalapeño.
  1 region

  x 0.56 · y 0.24 · w 0.08 · h 0.50 (high)
• Habanero illustrationOrange habanero illustration, smaller and rounded, with label above reading Habanero.
  1 region

  x 0.68 · y 0.36 · w 0.06 · h 0.34 (high)
• Carolina Reaper illustrationSmall red bumpy Carolina Reaper illustration at far right with a short curved stem; label above reads Carolina Reaper.
  1 region

  x 0.78 · y 0.34 · w 0.05 · h 0.33 (high)
• Individual pepper labels“Handwritten-style labels above each pepper reading, left-to-right: Bell Pepper; Hatch Chile; Serrano; Cayenne; Jalapeño; Habanero; Carolina Reaper.”

Other

Centered infographic composition on a white background with a horizontal gradient severity banner at the bottom and small decorative yellow graphic elements above and below the main content.

• Severity bannerWide horizontal ribbon near the bottom with a left-to-right gradient from green through orange to dark red and three words on it reading MILD, HOT, EXTREME positioned left, center, right respectively.
  1 region

  x 0.05 · y 0.74 · w 0.90 · h 0.20 (high)
• Bottom decorative marksSmall yellow decorative flourish centered below the peppers and above the banner.
  1 region

  x 0.42 · y 0.70 · w 0.16 · h 0.06 (high)
• Top decorative markYellow horizontal line and small petal-like marks centered above the headline.
  1 region

  x 0.38 · y 0.12 · w 0.24 · h 0.05 (high)
• Background and framingPlain white background with even lighting and no visible props, shadows minimal and soft.

Colors

medium green· bell pepper illustration#568201deep green· hatch chile and jalapeno illustrations#4E6902bright green· serrano illustration#739C23bright red· cayenne illustrationorange· habanero illustrationdeep red· carolina reaper illustration#CB2B02green to dark red gradient· severity banner gradientPackaging#CC4609yellow· banner left textPackaging#F4B614yellow· banner center and right textPackaging#EEC761

• madeinnewmexico.com

  medium

  Hatch Sweet and Spicy Mustard

  The Fresh Chile Company

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• creedeoliveoil.com

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  Fresh Chile Co - Sweet & Spicy Mustard - Medium

  The Fresh Chile Company

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• chiletraditions.com

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  Fresh Chile Co. Spicy Mustard/Medium

  The Fresh Chile Company

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• amazon.com

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  Kent Rollins Sweet & Spicy Mustard – Hatch Chile Gourmet Mustard Sauce – 16 oz

  Kent Rollins (manufacturer: The Fresh Chile Company)

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