Sun-Dried Red Chile Sauce

Traditional sun-dried Hatch red chile sauce with a smoky, bold flavor. Made from carefully sun-dried Hatch red chile pods, it pairs perfectly with Southwestern and Mexican dishes like posole, huevos rancheros, and enchiladas. Available in mild, medium, or hot heat levels.

Flame roasted, no sugar added, no preservatives, no dried or dehydrated pods. Made with red chile puree, water, salt, granulated garlic, granulated onion, citric acid, and/or lime juice. Jars are 16 fl oz. Refrigerate after opening.

Color

Red · red

Material

Red Chile Puree, Water, Salt, Granulated Garlic, Granulated Onion, Citric Acid, and/or Lime Juice

Style

traditional, artisan

Occasion

everyday, casual

Condition

new

Weight

1.55 lb

Category

Food, Beverages & Tobacco > Food Items > Condiments & Sauces > Hot Sauce

01

Product

Close-up front view of a glass jar filled with dark red sauce, topped with a gold metal screw cap and a wrapped paper label showing red chile illustrations and printed brand text.

• Jar bodyStraight-sided clear glass jar with a slightly rounded shoulder and visible inner contents of a smooth dark red sauce filling the jar.
  1 region

  x 0.10 · y 0.06 · w 0.80 · h 0.88 (high)
• CapGold colored metal screw lid with fine vertical ribbing around the top edge and a smooth slightly domed top surface.
  1 region

  x 0.22 · y 0.00 · w 0.56 · h 0.12 (high)
• Label materialPaper label wrapped around the jar's midsection with a white textured background and printed illustrations.
  1 region

  x 0.08 · y 0.30 · w 0.84 · h 0.34 (high)
• Illustrated red chilesMultiple vertically oriented stylized red chile illustrations with green stems printed on the label, some partially cropped by image edges.
  1 region

  x 0.06 · y 0.30 · w 0.88 · h 0.34 (high)
• Central yellow emblemYellow decorative badge at the center of the label containing stacked brand text and a small red chile illustration overlapping the badge.
  1 region

  x 0.34 · y 0.36 · w 0.32 · h 0.22 (high)
• Visible sauce textureSmooth, homogenous dark red sauce with small lighter flecks visible through the glass.
  1 region

  x 0.18 · y 0.12 · w 0.64 · h 0.76 (high)

Packaging

Paper product label wrapped around the jar with printed artwork and multiple legible text elements including size and heat level.

• Label headline text“HATCH”
  1 region

  x 0.44 · y 0.36 · w 0.12 · h 0.05 (high)
• Brand block text“The Fresh CHILE CO.”
  1 region

  x 0.36 · y 0.40 · w 0.28 · h 0.12 (high)
• Product style text“SUN-DRIED CHILE”
  1 region

  x 0.35 · y 0.54 · w 0.30 · h 0.06 (high)
• Heat level text“MEDIUM”
  1 region

  x 0.39 · y 0.60 · w 0.22 · h 0.06 (high)
• Volume text“16 FL OZ. (454G)”
  1 region

  x 0.39 · y 0.65 · w 0.22 · h 0.04 (high)
• Small circular badge text“HATCH CHILE”
  1 region

  x 0.08 · y 0.52 · w 0.12 · h 0.10 (medium)

Other

Studio-style product photo showing a centered jar on a neutral white background with visible cropping at left and right edges; even diffuse lighting produces soft highlights on the glass and cap.

• Shot compositionVertically oriented close-up framing focused on the jar center, top and bottom of the jar are slightly cropped by image edges.
• BackgroundPlain light neutral background with no props or surface details visible aside from a slight shadow under the jar.
• LightingSoft diffuse studio lighting creating a bright reflective patch on the front upper jar surface and a subtle highlight on the cap.
• Image crop artifactsLabel and jar are slightly cut off at the left and right image edges; small rectangular crop artifact visible at right edge near mid-height.
  1 region

  x 0.86 · y 0.18 · w 0.14 · h 0.22 (high)

Colors

deep chili red· sauce#8A2423antique gold· metal lid#C1AA5Eoff-white paper· label backgroundPackaging#ECEDF1warm sunflower yellow· badgePackaging#EDBB1Abright red· illustrated chilesPackaging#8C232B

02

Product

Front-facing clear glass jar of red sauce with a gold metal screw lid and a white paper label showing a central yellow badge, red chile illustrations, and multiple printed text elements.

• Jar bodyCylindrical clear glass jar with visible red sauce filling the body; jar shoulders curve inward toward the neck and a flat rounded base is visible.
  1 region

  x 0.23 · y 0.12 · w 0.54 · h 0.72 (high)
• LidGold-colored metal screw lid with concentric ridged texture around the rim and a smooth flat top.
  1 region

  x 0.35 · y 0.03 · w 0.30 · h 0.12 (high)
• Front label layoutWhite rectangular paper label wraps around jar front with a central yellow decorative badge, stylized script and block text, and red chile illustrations flanking the badge.
  1 region

  x 0.28 · y 0.30 · w 0.46 · h 0.34 (high)
• Central badge textMultiple lines of text printed inside the yellow badge and immediately below it on the label.
  1 region

  x 0.38 · y 0.35 · w 0.24 · h 0.20 (high)
• Label small mark leftSmall circular or diamond-shaped secondary badge appears on the lower left of the main label with radial graphic elements.
  1 region

  x 0.28 · y 0.48 · w 0.07 · h 0.08 (medium)
• Base rim detailGlass base rim visible with slight highlight and inner curve where label does not cover lower portion.
  1 region

  x 0.35 · y 0.72 · w 0.30 · h 0.12 (high)
• Label text - top of badge“HATCH”
  1 region

  x 0.43 · y 0.34 · w 0.13 · h 0.05 (high)
• Label text - central brand“The Fresh CHILE CO.”
  1 region

  x 0.38 · y 0.36 · w 0.26 · h 0.12 (high)
• Label text - product line“SUN-DRIED CHILE”
  1 region

  x 0.42 · y 0.52 · w 0.20 · h 0.05 (high)
• Label text - heat level and volume“MEDIUM”
  1 region

  x 0.42 · y 0.57 · w 0.20 · h 0.05 (high)
• Label text - volume detail“16 FL. OZ. (454G)”
  1 region

  x 0.42 · y 0.61 · w 0.20 · h 0.04 (high)

Packaging

Paper product label applied to the jar front containing a yellow central badge, red chile illustrations, and multiple printed text elements including brand and size.

• Label material and finishWhite matte paper label wrapped around jar front with printed full-color graphics.
  1 region

  x 0.28 · y 0.30 · w 0.46 · h 0.34 (high)
• Label headline text“SUN-DRIED CHILE”
  1 region

  x 0.42 · y 0.52 · w 0.20 · h 0.05 (high)
• Label size text“16 FL. OZ. (454G)”
  1 region

  x 0.42 · y 0.61 · w 0.20 · h 0.04 (high)

Other

Product centered on a plain white background with six red circular icons and bold black callout text around the jar connected by black arrow lines; lighting is even with soft shadow under the jar.

• Callout top left“Black arrow pointing to jar with red circular icon above and bold black text reading 'GROWN IN THE USA'.”
  1 region

  x 0.03 · y 0.04 · w 0.34 · h 0.18 (high)
• Callout top right“Black arrow pointing to jar with red circular icon above and bold black text reading 'PALEO'.”
  1 region

  x 0.62 · y 0.04 · w 0.35 · h 0.12 (high)
• Callout left middle“Black arrow from left with red circular icon and bold black text reading 'VEGAN'.”
  1 region

  x 0.02 · y 0.34 · w 0.28 · h 0.14 (high)
• Callout right middle“Black arrow from right with red circular icon and bold black text reading 'NO SUGAR ADDED'.”
  1 region

  x 0.64 · y 0.36 · w 0.34 · h 0.16 (high)
• Callout bottom left“Black arrow from lower left with red circular icon and bold black text reading 'NO PRESERVATIVES'.”
  1 region

  x 0.02 · y 0.70 · w 0.33 · h 0.18 (high)
• Callout bottom right“Black arrow from lower right with red circular icon and bold black text reading 'GLUTEN-FREE'.”
  1 region

  x 0.64 · y 0.68 · w 0.34 · h 0.18 (high)
• Shadow and lightingSoft diffuse shadow directly beneath the jar and even frontal lighting with minor specular highlights on the glass surface and lid.

Colors

deep tomato red· sauce#84211Ewarm gold· lidwhite· label background#D4D6D9warm yellow· central badge#EBBA13bright chili red· chile illustrations#8B2422

03

Product

A white ceramic bowl filled with a chunky dark red-brown chile or stew, topped with finely chopped white onion and green herb garnish; bowl sits on a dark round tray with lime and radishes partially visible.

• Main bowlWhite round ceramic bowl with visible rim, filled nearly to the rim with a chunky dark red-brown chile or stew.
  1 region

  x 0.12 · y 0.04 · w 0.76 · h 0.46 (high)
• Chile textureChunky pieces of food in a glossy red-brown sauce with visible oil sheen and small diced white onion and green herb sprinkled on top.
  1 region

  x 0.21 · y 0.09 · w 0.58 · h 0.34 (high)
• Serving trayDark round metal or ceramic tray under the bowl, visible as a rim around the bowl's base.
  1 region

  x 0.09 · y 0.30 · w 0.82 · h 0.20 (high)
• LimeWhole green lime positioned to the left-front of the bowl, partially cropped by the lower image edge.
  1 region

  x 0.09 · y 0.40 · w 0.12 · h 0.12 (high)
• Radishes and greensWhole red radishes with green leafy tops visible on the right side of the image, one radish partially cropped by the edge.
  1 region

  x 0.79 · y 0.22 · w 0.18 · h 0.26 (high)
• Small glass bowlsTwo small clear glass bowls with sliced radish and a white creamy substance visible at left side near the lime, partially cropped.
  1 region

  x 0.01 · y 0.17 · w 0.20 · h 0.28 (medium)

Other

Promotional overlay graphics and review text occupy the lower half of the image; bright, evenly lit kitchen-style background with soft shadows and shallow depth of field.

• Reviewer badgeRed circular badge with white letters RR positioned over the lower-left part of the bowl area as a graphic overlay.
  1 region

  x 0.18 · y 0.56 · w 0.12 · h 0.12 (high)
• Reviewer name text“Large white stylized text reading REBECCA R. across the lower portion of the top half, overlapping the bowl and tray.”
  1 region

  x 0.31 · y 0.58 · w 0.58 · h 0.14 (high)
• Verified buyer and starsRed check icon followed by text Verified Buyer and five gold star icons displayed beneath the reviewer name as a graphic overlay.
  1 region

  x 0.36 · y 0.68 · w 0.46 · h 0.06 (high)
• Headline text“Black script text Best Chile Ever! centered in the lower half on a white background panel.”
  1 region

  x 0.10 · y 0.72 · w 0.80 · h 0.10 (high)
• Customer quote text“Large red uppercase quote block at bottom reading MAKES THE BEST ENCHILADAS AND CHILAQUILES. SAVES ME A LOT OF WORK OF MAKING MY OWN SAUCE.”
  1 region

  x 0.05 · y 0.82 · w 0.90 · h 0.16 (high)
• Background and lightingLight neutral countertop background with soft even lighting, minimal harsh shadows and slight bokeh behind the bowl.

Colors

deep red-brown· chile sauce and chunks#731B02gloss white· bowldark slate gray· tray#75635Blime green· lime#7CAB01radish red· radishes#937B6Efresh herb green· garnish

04

Other

Centered promotional badge and guarantee text on a white background with a red textured footer containing contact details.

• Top shield badgeCircular rosette-like yellow badge with a red shield at center and a white checkmark inside the shield; graphic is centered near the top of the image.
  1 region

  x 0.36 · y 0.04 · w 0.28 · h 0.18 (high)
• Main headline text“90-DAY MONEY BACK GUARANTEE”
  1 region

  x 0.13 · y 0.26 · w 0.74 · h 0.11 (high)
• Guarantee paragraph“WE STAND A 100% Satisfaction Guarantee POLICY FOR OUR CHILE PRODUCTS. IF YOU ARE NOT COMPLETELY SATISFIED, REACH OUT TO US TO GET YOUR FULL REFUND.”
  1 region

  x 0.07 · y 0.37 · w 0.86 · h 0.19 (high)
• Contact header“CONTACT US”
  1 region

  x 0.25 · y 0.62 · w 0.50 · h 0.07 (high)
• Phone number“(575)-800-8284”
  1 region

  x 0.28 · y 0.78 · w 0.44 · h 0.10 (high)
• Email address“service@freshchileco.com”
  1 region

  x 0.28 · y 0.87 · w 0.44 · h 0.07 (high)
• Red textured footer bandHorizontal red textured band occupies the bottom portion of the image containing the phone and email; texture shows small lighter flecks.
  1 region

  x 0.00 · y 0.74 · w 1.00 · h 0.26 (high)
• Centered decorative dividerSmall red decorative line with dot flourish located between the shield badge and the main headline.
  1 region

  x 0.42 · y 0.22 · w 0.16 · h 0.03 (medium)

Colors

bright red· headline and footer textPackaging#CE0229warm golden yellow· badge backgroundPackaging#FAAB13deep red· shield graphicPackaging#CB011Dwhite· checkmarkPackaging

05

Product

White ceramic bowl viewed from a slight high angle containing several meatball-like pieces in a glossy red sauce, topped with chopped green herbs and small white diced pieces.

• BowlRound white ceramic bowl with visible curved rim, shown from a slight overhead angle; rim and interior are glossy and reflect highlights.
  1 region

  x 0.05 · y 0.25 · w 0.90 · h 0.60 (high)
• SauceGlossy red oil-mottled sauce filling the bowl around the solids, with areas of darker oil sheen at the surface.
  1 region

  x 0.20 · y 0.35 · w 0.60 · h 0.35 (high)
• Protein piecesSeveral round irregular meatball-like pieces sitting in the sauce with a coarse textured surface and orange-red coating.
  1 region

  x 0.30 · y 0.35 · w 0.50 · h 0.40 (high)
• Fresh herb garnishChopped green leafy herb scattered across the top of the pieces, appearing fresh and bright green.
  1 region

  x 0.38 · y 0.33 · w 0.30 · h 0.20 (high)
• Diced onionSmall white diced pieces sprinkled on top of the dish, visible near the front meatball.
  1 region

  x 0.34 · y 0.46 · w 0.10 · h 0.06 (medium)

Packaging

Part of a glass jar with a label visible behind the bowl at the upper right, showing red chile illustrations and a yellow badge; text on the label is not legible at this resolution.

• Jar body and labelPartial view of a glass jar positioned behind the bowl at upper right; label background is white with red chili illustrations and a yellow shield-shaped badge visible.
  1 region

  x 0.72 · y 0.03 · w 0.25 · h 0.40 (high)
• Unreadable label textPrinted text appears on the jar label but characters are too small or out of focus to read.Partial
  1 region

  x 0.77 · y 0.10 · w 0.18 · h 0.24 (medium)

Other

Warm tabletop lifestyle shot with a wooden surface under the bowl, a blurred neutral background, soft diffuse lighting, and shallow depth of field focusing on the bowl contents.

• Table surfaceWooden cutting board or table visible at the lower left and lower edge, with warm brown wood grain peeking out beneath the bowl.
  1 region

  x 0.00 · y 0.78 · w 0.60 · h 0.22 (high)
• Cloth napkinWhite cloth or napkin is partially visible to the right of the bowl near the jar, slightly out of focus.
  1 region

  x 0.80 · y 0.60 · w 0.18 · h 0.20 (medium)
• Depth of fieldShallow depth of field: the bowl interior and garnish are sharply focused while the jar and background are blurred.
• Lighting and reflectionsSoft, diffuse lighting with small specular highlights on the bowl rim and glossy sauce surface.

Colors

sunset red· sauce#9B3401rusty brown· meatball pieces#943301fresh green· herb garnishgloss white· bowldeep red· jar body and lidPackaging#691B0Bwarm yellow· label badgePackaginglabel white· label backgroundPackaging

06

Product

White ceramic bowl filled with chunky dark red-brown sauce covered with small chopped green herb garnish; bowl sits facing camera and shows the sauce surface texture and individual sauce clumps.

• ContainerRound white ceramic bowl with a smooth exterior rim and interior visible, bowl rim visible across the image center
  1 region

  x 0.06 · y 0.12 · w 0.88 · h 0.66 (high)
• Sauce surfaceThick chunky sauce with irregular mound-like clumps, coarse texture and matte finish, deep sun-dried red to dark brown color
  1 region

  x 0.14 · y 0.18 · w 0.72 · h 0.50 (high)
• Herb garnishSmall roughly chopped green herb pieces scattered on top of the sauce
  3 regions

  x 0.24 · y 0.20 · w 0.12 · h 0.08 (high); x 0.44 · y 0.22 · w 0.10 · h 0.08 (high); x 0.62 · y 0.26 · w 0.12 · h 0.10 (high)
• Edge sauce marksThin streaks of sauce visible along the inner rim of the bowl at multiple points
  2 regions

  x 0.08 · y 0.28 · w 0.08 · h 0.06 (medium); x 0.78 · y 0.34 · w 0.06 · h 0.06 (medium)

Other

Lifestyle staging with dark wood surface, lime wedges and cilantro in foreground, a folded textured cloth napkin and a partially visible tortilla in background; soft directional lighting from top-left producing mild highlights and soft shadows.

• Foreground lime wedgesThree lime wedges placed at lower-left foreground with visible pale green flesh and white pith
• Cilantro sprigsFresh cilantro sprigs lying on the surface at lower-right foreground, leaves visible and overlapping the surface
  1 region

  x 0.62 · y 0.78 · w 0.34 · h 0.20 (high)
• Background tortillaPartially visible light beige tortilla or flatbread behind the bowl at upper-right, cropped by image edge
  1 region

  x 0.70 · y 0.06 · w 0.26 · h 0.28 (medium)
• Cloth napkinFolded textured cloth napkin with a black and white woven pattern visible at upper-left background
  1 region

  x 0.02 · y 0.02 · w 0.40 · h 0.28 (high)
• Surface and lightingDark wood-grain surface under the bowl with soft directional lighting producing subtle shine on the bowl exterior and soft shadows beneath

Colors

deep dried-red brown· sauce#4B1B14fresh cilantro green· herb garnish

07

Product

A white ceramic bowl filled with a chunky dark red chile stew topped with diced onion and chopped cilantro, garnished with sliced radishes and a folded pale tortilla tucked at the rim.

• Main fillingChunky dark red-brown stew or sauce with cubed meat or vegetable pieces sitting in a glossy red oil; surface sprinkled with small diced white onion and green herb fragments.
  1 region

  x 0.30 · y 0.18 · w 0.58 · h 0.55 (high)
• Radish garnishThree thinly sliced radish rounds partially submerged at the front edge of the stew, showing white centers and pinkish-red rims.
  1 region

  x 0.40 · y 0.56 · w 0.20 · h 0.12 (high)
• Tortilla wedgeFolded pale beige tortilla or tostada piece tucked into the bowl rim at the upper right, showing toasted brown spots.
  1 region

  x 0.66 · y 0.08 · w 0.20 · h 0.26 (high)
• White ceramic bowlGlossy white rounded ceramic bowl holding the stew; visible rim and interior stained with red sauce near the top edge.
  1 region

  x 0.28 · y 0.20 · w 0.56 · h 0.62 (high)
• Herb and onion toppingSmall scattered pieces of chopped green herb and white diced onion distributed across the stew surface.
  1 region

  x 0.38 · y 0.22 · w 0.48 · h 0.36 (high)

Other

Image shows a styled food shot with the bowl placed on a dark round plate over a light cloth; small clear bowls with garnishes, a halved lime, and blurred background elements are visible. Lighting is bright and even with soft shadows.

• Serving plate and clothDark circular metal or ceramic serving plate beneath the bowl sitting on a light cloth napkin with a red stripe visible at the bottom right.
  1 region

  x 0.18 · y 0.58 · w 0.64 · h 0.36 (high)
• Garnish bowls and propsSeveral small clear bowls containing chopped green herbs, shredded white cheese, and sliced radishes placed behind and to the left of the main bowl; a halved lime and lime wedge lie on the lower left foreground.
  2 regions

  x 0.02 · y 0.60 · w 0.24 · h 0.34 (high); x 0.48 · y 0.02 · w 0.30 · h 0.22 (medium)
• Shallow depth of fieldBackground elements are softly blurred while the front of the bowl and its contents are in sharp focus.

Colors

deep red-brown· sauce / stew#6B1C02radish white· radish fleshpink-red· radish skin#9B0102light beige· tortilla wedge#EDCC93fresh green· herb garnish

08

Product

Clear glass jar with visible red sauce, gold screw-top lid, and a white printed label showing a yellow crest and red chile illustrations on the front-right of the image.

• Jar bodyTransparent cylindrical glass jar containing a deep red sauce visible through the glass; jar sits upright and shows sauce fill line near the shoulder.
  1 region

  x 0.66 · y 0.20 · w 0.28 · h 0.50 (high)
• LidGold colored metal screw-top lid with concentric circular depressions visible on top and knurled screw thread at the skirt.
  1 region

  x 0.68 · y 0.12 · w 0.22 · h 0.12 (high)
• Front label graphicsWhite rectangular label with a central yellow crest or badge, red chile illustrations on either side of the badge, and additional small printed elements at the bottom of the label.
  1 region

  x 0.72 · y 0.33 · w 0.18 · h 0.32 (high)
• Sauce color and surfaceSauce appears glossy and oily with a deep reddish color and some darker suspended particulates visible near the jar shoulder.
  1 region

  x 0.69 · y 0.26 · w 0.20 · h 0.18 (high)

Packaging

Paper label on the jar with a yellow crest badge, red chile illustrations, and several legible text elements including a brand mark and a heat indicator.

• Top label text“HATCH”
  1 region

  x 0.77 · y 0.36 · w 0.08 · h 0.05 (medium)
• Brand badge text“The Fresh CHILE CO”
  1 region

  x 0.74 · y 0.39 · w 0.12 · h 0.12 (high)
• Ribbon text“SUN-DRIED CHILE”
  1 region

  x 0.73 · y 0.56 · w 0.13 · h 0.06 (high)
• Heat level text“MEDIUM”
  1 region

  x 0.74 · y 0.63 · w 0.12 · h 0.05 (high)
• Small lower text blockSmall printed block and numeric line below MEDIUM not fully legible at this resolutionPartial
  1 region

  x 0.73 · y 0.68 · w 0.12 · h 0.08 (medium)

Other

Lifestyle scene with a white bowl of red stew in the foreground, a hand squeezing a lime above the bowl, lime wedges and garnishes on a wooden board, metal spoon at lower right, and neutral textured background with soft lighting.

• Bowl of foodWhite ceramic bowl on the left-front of the composition containing red sauced meatballs or dumplings garnished with green herbs.
  1 region

  x 0.12 · y 0.44 · w 0.46 · h 0.40 (high)
• Hand squeezing limeLeft hand holding a halved lime above the bowl with visible juice droplets falling from the lime.
  1 region

  x 0.18 · y 0.02 · w 0.34 · h 0.36 (high)
• Lime wedgesThree fresh lime wedges placed on the wooden board at the lower left in front of the bowl.
  1 region

  x 0.02 · y 0.75 · w 0.22 · h 0.20 (high)
• SpoonStainless steel spoon resting on the wooden board at lower right with reflective surface catching highlights.
  1 region

  x 0.56 · y 0.79 · w 0.34 · h 0.18 (high)
• Background and surfaceLight gray textured vertical background and a wooden cutting board surface holding the bowl, jar, and garnishes; soft even studio lighting with mild shadows.

Colors

deep tomato red· sauce inside jar#7B1303warm metallic gold· metal lid#ABB27Cbright white· label backgroundPackagingwarm yellow· label badgePackagingmedium chili red· chile illustrationsPackaging#831304

09

Product

A three-row infographic showing three heat levels (MILD, MEDIUM, HOT) with corresponding chili icons, Scoville values, short descriptive lines, and red banner accents.

• Single-chile icon for mildHand-drawn style single red chile icon with a short green stem located left of the top row text.
  1 region

  x 0.06 · y 0.09 · w 0.06 · h 0.17 (high)
• Double-chile icons for mediumTwo vertically offset red chile icons with green stems grouped to the left of the middle row text.
  1 region

  x 0.05 · y 0.33 · w 0.10 · h 0.20 (high)
• Triple-chile icons for hotThree red chile icons with green stems aligned vertically to the left of the bottom row text.
  1 region

  x 0.05 · y 0.60 · w 0.14 · h 0.30 (high)
• Mild row headline“Bold black uppercase word 'MILD' on the top row left of the Scoville banner.”
  1 region

  x 0.20 · y 0.08 · w 0.48 · h 0.12 (high)
• Mild row Scoville text“500 SCOVILLE HEAT UNITS”
  1 region

  x 0.20 · y 0.13 · w 0.65 · h 0.10 (high)
• Mild row description“A GENTLE INTRODUCTION TO HATCH CHILES.”
  1 region

  x 0.20 · y 0.22 · w 0.65 · h 0.06 (high)
• Medium row headline“MEDIUM”
  1 region

  x 0.20 · y 0.33 · w 0.48 · h 0.12 (high)
• Medium row Scoville text“2,500 SCOVILLE HEAT UNITS”
  1 region

  x 0.20 · y 0.43 · w 0.65 · h 0.10 (high)
• Medium row description“A BALANCED HEAT THAT PROVIDES A NOTICEABLE KICK WITHOUT BEING OVERWHELMING.”
  1 region

  x 0.20 · y 0.52 · w 0.70 · h 0.14 (high)
• Hot row headline“HOT”
  1 region

  x 0.20 · y 0.62 · w 0.36 · h 0.12 (high)
• Hot row Scoville text“5,500 SCOVILLE HEAT UNITS”
  1 region

  x 0.20 · y 0.72 · w 0.65 · h 0.10 (high)
• Hot row description“FOR THE SPICE ENTHUSIAST, THIS LEVEL BRINGS A ROBUST AND LIVELY FLAVOR TO YOUR DISHES.”
  1 region

  x 0.20 · y 0.82 · w 0.70 · h 0.14 (high)
• Red banner accentHorizontal red banner outline and filled red Scoville phrases aligned to the right of each headline.
  3 regions

  x 0.55 · y 0.12 · w 0.40 · h 0.15 (medium); x 0.55 · y 0.42 · w 0.40 · h 0.20 (medium); x 0.55 · y 0.72 · w 0.40 · h 0.20 (medium)

Other

White square canvas with three horizontally aligned infographic rows, even lighting, and minimal shadows.

• Background and compositionPlain white background with the infographic centered; rows stacked vertically with left-side icons and right-side text.
• Image crop and framingSquare image framing with generous white space around the graphic; entire graphic centered slightly above midpoint.
• Lighting and clarityEven, high-contrast rendering of colored artwork and black text with no visible photographic texture.

Colors

warm red· chile bodyleaf green· chile stemblack· headline text#020202banner red· Scoville banner text and accents

10

Product

A short squat glass jar of red chile sauce with a gold metal screw lid and a predominantly white product label; the jar sits centered among dried red chiles.

• Jar bodyCylindrical clear glass jar containing a smooth deep-red sauce visible through the glass; jar is short and proportionally wider than tall.
  1 region

  x 0.38 · y 0.52 · w 0.24 · h 0.28 (high)
• LidMetal screw-on lid with a ribbed edge and a warm yellow-gold finish.
  1 region

  x 0.38 · y 0.48 · w 0.24 · h 0.06 (high)
• Label backgroundWhite rectangular label wrapped around the jar with visible top and bottom margins and printed artwork centered on the front.
  1 region

  x 0.39 · y 0.58 · w 0.22 · h 0.16 (high)
• Label central logoYellow shield-shaped logo or badge printed in the label center with decorative text and two red chile illustrations flanking it.
  1 region

  x 0.43 · y 0.61 · w 0.14 · h 0.10 (high)
• Visible label text - heat level“The word 'MEDIUM' printed in uppercase on the lower portion of the label.”
  1 region

  x 0.46 · y 0.72 · w 0.10 · h 0.04 (high)
• Visible label text - product line“The text 'SUN-DRIED CHILE' printed on the label above the heat-level line.”
  1 region

  x 0.44 · y 0.69 · w 0.14 · h 0.04 (high)
• Sauce appearanceSauce has a smooth, homogenous texture with a glossy surface visible through the jar.
  1 region

  x 0.40 · y 0.52 · w 0.20 · h 0.24 (high)
• Surrounding dried chilesMultiple dried red chile pods arranged around the base of the jar; wrinkled, glossy skins and visible stems.
  1 region

  x 0.05 · y 0.69 · w 0.90 · h 0.28 (high)

Packaging

A printed white product label on the jar front with a yellow badge logo, red chile illustrations, and multiple legible text lines; additional graphic text appears in the image above the jar as a promotional banner.

• Promotional header text - script“Traditional”
  1 region

  x 0.24 · y 0.22 · w 0.52 · h 0.10 (high)
• Promotional banner text - main“SUN-DRIED CHILE”
  1 region

  x 0.20 · y 0.31 · w 0.60 · h 0.10 (high)
• Promotional side cursive“Carne Adovada”
  1 region

  x 0.84 · y 0.23 · w 0.12 · h 0.20 (medium)
• Label brand name area“The label shows a multi-line central mark that includes the visible words 'CHILE CO.' as part of a circular/shield graphic.”Partial
  1 region

  x 0.42 · y 0.61 · w 0.15 · h 0.09 (medium)
• Label size / volume textA small line of text at the bottom of the label appears to contain size or volume information but is too small to fully read.Partial
  1 region

  x 0.45 · y 0.74 · w 0.12 · h 0.03 (medium)

Other

Lifestyle-style composition with a dark wood background, a close-up bowl of finished chile stew at top, and warm directional lighting creating soft highlights and mild shadows.

• Top bowl propPartial white bowl of a dark red chile dish is visible at the top edge of the image, cropped by the frame.
  1 region

  x 0.00 · y 0.00 · w 1.00 · h 0.28 (high)
• Background surfaceHorizontal dark wood planks form the background with a shallow depth of field separating foreground elements.
  1 region

  x 0.00 · y 0.28 · w 1.00 · h 0.40 (high)
• Shot compositionProduct centered in the lower half of the frame with decorative text and a food bowl above; image is square and tightly cropped.
• LightingWarm, even lighting from above-left produces gentle highlights on the jar lid and glossy chiles and casts soft shadows beneath items.

Colors

deep red· sauce (jar interior)#921B23gold· lid#BCAD7Bwhite· label backgroundPackaging#E6E9ECwarm yellow· label badgePackagingdark dried red· dried chiles#63020B

11

Product

Front label wrap showing a central round yellow badge logo flanked by illustrated red chile peppers and product name, with company story text at left and a nutrition facts panel at right.

• Central badge logoA round yellow badge with a thin darker outline containing stylized black text 'The Fresh CHILE Co.' with a small orange banner below reading 'SUN-DRIED CHILE'. A small curved label above the badge reads 'HATCH'.
  1 region

  x 0.40 · y 0.12 · w 0.20 · h 0.56 (high)
• Red chile illustrationsMultiple elongated red chile pepper illustrations appear around the central badge; peppers are solid red with darker red shading and green stems.
  3 regions

  x 0.27 · y 0.08 · w 0.12 · h 0.64 (high); x 0.62 · y 0.06 · w 0.12 · h 0.72 (high); x 0.50 · y 0.02 · w 0.06 · h 0.20 (medium)
• Heat level and net weight“Under the central badge the word 'MEDIUM' appears in uppercase black type and below that 'NET WT. 16 oz (454g)'.”
  1 region

  x 0.43 · y 0.64 · w 0.14 · h 0.10 (high)
• Left column headlineA left-side headline in uppercase red text reads 'TASTE THE FAMILY TRADITION' followed by multiple lines of company story text in black.
  1 region

  x 0.02 · y 0.03 · w 0.33 · h 0.64 (high)
• Left column example sentence“FRESH CHILE WAS STARTED IN THE HOME OF RANDY & CAROL MCMILLAN, WHO USED THEIR KITCHEN TO BRING FAMILY & FRIENDS TOGETHER THROUGH THEIR LOVE OF HATCH CHILE.”
  1 region

  x 0.03 · y 0.12 · w 0.32 · h 0.12 (high)

Packaging

Right-side nutrition facts panel and certification icons; left-side company story panel; central product name and weight appear on the packaging label.

• Nutrition Facts header“Nutrition Facts”
  1 region

  x 0.74 · y 0.03 · w 0.17 · h 0.10 (high)
• Nutrition panel serving info“About 8 servings per container Serving size 1/4 cup (56g)”
  1 region

  x 0.74 · y 0.10 · w 0.17 · h 0.08 (high)
• Nutrition calories line“Calories 50”
  1 region

  x 0.74 · y 0.18 · w 0.17 · h 0.06 (high)
• Nutrition macro lines“Total Fat 2.5g 3% Saturated Fat 0g 0% Trans Fat 0g Cholesterol 0mg 0% Sodium 200mg 9% Total Carbohydrate 9g 3% Dietary Fiber 1g 4% Total Sugars 0g Includes 0g Added Sugars 0% Protein 2g 4% Vitamin D 0mcg 0% Calcium 25mg 2% Iron 1mg 6% Potassium 312mg 6%”
  1 region

  x 0.74 · y 0.24 · w 0.17 · h 0.48 (high)
• Certification iconsA vertical column of circular certification/style icons near the nutrition panel edge include readable labels 'GLUTEN FREE', 'VEGAN', 'NO SUGAR', 'NO ADDITIVES', 'PALEO' next to icons.
  1 region

  x 0.71 · y 0.05 · w 0.05 · h 0.56 (high)
• Barcode blockA vertical barcode with adjacent small vertical text and numbers is visible at the far right edge of the label.
  1 region

  x 0.92 · y 0.28 · w 0.06 · h 0.50 (high)

Other

Rectangular label photographed flat on a neutral, light textured background with even front-facing lighting; image shows entire label wrap.

• Shot compositionWide horizontal crop showing the full rectangular label centered in the frame with small uniform margin around.
• Background and lightingOff-white textured background with diffuse even lighting and minimal shadows.
• Image qualityImage is sharp and legible overall; small fine-print lines near the barcode are too small to transcribe reliably.

Colors

bright red· chile illustrations#A32A2Cwarm yellow· central badge background#F4C34Ccream· label background#D4D4D3black· text and panel inkPackaging

12

Product

Front-facing printed Nutrition Facts panel on a rectangular white label with black typography and bold bars; structured rows and columns for nutrient names, amounts, and percent Daily Value.

• Label shape and layoutRectangular white label filling most of the image with a vertically stacked Nutrition Facts layout: large header at top, a calories block with a large numeric at center, then a series of horizontal rows divided by thin rules and occasional thick black rule bars.
  1 region

  x 0.03 · y 0.01 · w 0.94 · h 0.98 (high)
• Typography and emphasisHigh-contrast black sans-serif type; section headers and the word 'Calories' are bold and larger than nutrient lines; numeric '50' for calories is very large and bold aligned to the right of the calories row.
  1 region

  x 0.05 · y 0.10 · w 0.90 · h 0.40 (high)
• Ruling and separatorsMultiple horizontal rules separate sections: a very thick black rule above the calories number, another thick black rule lower down above the micronutrient block, and thin hairlines separating most nutrient rows.
  2 regions

  x 0.05 · y 0.06 · w 0.90 · h 0.02 (high); x 0.05 · y 0.34 · w 0.90 · h 0.02 (high)
• Column alignmentNutrient names and amounts are left-aligned in a narrow left column while percent Daily Value numbers are right-aligned in a separate column on the far right.
  1 region

  x 0.06 · y 0.36 · w 0.72 · h 0.56 (high)

Packaging

Printed Nutrition Facts panel with complete nutrient rows and an explanatory footnote at the bottom; all text printed in black on a white label.

• Header text“Nutrition Facts”
  1 region

  x 0.14 · y 0.01 · w 0.72 · h 0.10 (high)
• Servings line“About 8 servings per container”
  1 region

  x 0.10 · y 0.08 · w 0.80 · h 0.05 (high)
• Serving size line“Servings size 1/4 cup (56g)”
  1 region

  x 0.10 · y 0.12 · w 0.80 · h 0.06 (high)
• Amount per serving label“Amount per serving”
  1 region

  x 0.06 · y 0.20 · w 0.60 · h 0.04 (high)
• Calories label“Calories”
  1 region

  x 0.06 · y 0.22 · w 0.60 · h 0.10 (high)
• Calories value“50”
  1 region

  x 0.70 · y 0.24 · w 0.22 · h 0.10 (high)
• Percent Daily Value header“%Daily Value *”
  1 region

  x 0.66 · y 0.32 · w 0.30 · h 0.04 (high)
• Total Fat line“Total Fat 2.5g”
  1 region

  x 0.06 · y 0.36 · w 0.62 · h 0.05 (high)
• Total Fat percent“3%”
  1 region

  x 0.80 · y 0.36 · w 0.14 · h 0.05 (high)
• Saturated Fat line“Saturated Fat 0g”
  1 region

  x 0.06 · y 0.41 · w 0.64 · h 0.04 (high)
• Saturated Fat percent“0%”
  1 region

  x 0.80 · y 0.41 · w 0.14 · h 0.04 (high)
• Trans Fat line“Trans Fat 0g”
  1 region

  x 0.06 · y 0.46 · w 0.64 · h 0.04 (high)
• Cholesterol line“Cholesterol 0mg”
  1 region

  x 0.06 · y 0.49 · w 0.64 · h 0.04 (high)
• Cholesterol percent“0%”
  1 region

  x 0.80 · y 0.49 · w 0.14 · h 0.04 (high)
• Sodium line“Sodium 200mg”
  1 region

  x 0.06 · y 0.54 · w 0.64 · h 0.04 (high)
• Sodium percent“9%”
  1 region

  x 0.80 · y 0.54 · w 0.14 · h 0.04 (high)
• Total Carbohydrate line“Total Carbohydrate 9g”
  1 region

  x 0.06 · y 0.58 · w 0.66 · h 0.05 (high)
• Total Carbohydrate percent“3%”
  1 region

  x 0.80 · y 0.58 · w 0.14 · h 0.05 (high)
• Dietary Fiber line“Dietary Fiber 4g”
  1 region

  x 0.08 · y 0.63 · w 0.62 · h 0.04 (high)
• Dietary Fiber percent“14%”
  1 region

  x 0.80 · y 0.63 · w 0.14 · h 0.04 (high)
• Total Sugars line“Total Sugars 2g”
  1 region

  x 0.08 · y 0.68 · w 0.64 · h 0.04 (high)
• Includes added sugars line“Includes 0g Added Sugars 0%”
  1 region

  x 0.08 · y 0.71 · w 0.76 · h 0.05 (high)
• Protein line“Protein 2g”
  1 region

  x 0.06 · y 0.76 · w 0.64 · h 0.04 (high)
• Vitamin D line“Vitamin D 0mcg 0%”
  1 region

  x 0.06 · y 0.80 · w 0.72 · h 0.04 (high)
• Calcium line“Calcium 25mg 2%”
  1 region

  x 0.06 · y 0.83 · w 0.72 · h 0.04 (high)
• Iron line“Iron 1mg 6%”
  1 region

  x 0.06 · y 0.86 · w 0.72 · h 0.04 (high)
• Potassium line“Potassium 312mg 6%”
  1 region

  x 0.06 · y 0.90 · w 0.72 · h 0.04 (high)
• Footnote“*The % Daily Value (DV) tells you how much a nutrient in a serving of food contributes to a daily diet. 2,000 calories a day is used for general nutrition advice.”
  1 region

  x 0.04 · y 0.94 · w 0.92 · h 0.06 (high)

Other

Square image crop showing only the label on a white background with even front lighting; no props or hands visible.

• Shot compositionSquare centered crop with the nutrition label occupying nearly the entire frame and small white margins around the label.
  1 region

  x 0.00 · y 0.00 · w 1.00 · h 1.00 (high)
• Lighting and contrastEven diffuse frontal lighting producing high contrast between black print and white label surface with minimal visible shadowing.
• Image qualitySharp, legible text throughout the label with no motion blur; slight cropping of small white margin at edges.

Colors

white· label backgroundPackaging#D5D5D5black· printed text and rulesPackaging#010101

13

14

Product

Two roasted Hatch chiles displayed side by side: a glossy green roasted chile on the left and a glossy red roasted chile on the right, both showing dark char marks and cast shadows on a white background; a round black certification seal overlaps between them.

• Left roasted pepperSingle whole roasted green chile lying diagonally with stem at upper-left and tip pointing lower-right; surface is glossy with areas of blistering and dark char marks along the upper ridge; cast soft shadow below and to the right.
  1 region

  x 0.02 · y 0.18 · w 0.46 · h 0.30 (high)
• Right roasted pepperSingle whole roasted red chile lying diagonally with stem at upper-right and tip pointing lower-left; surface is glossy with pronounced blistering and dark char marks along the center ridge; cast soft shadow below and to the left.
  1 region

  x 0.52 · y 0.18 · w 0.46 · h 0.30 (high)
• Central certification sealCircular black emblem between the two peppers with radiating red stripes and a small green and red crossed-chile graphic above the central text; large centered white text reads HATCH CHILE.
  1 region

  x 0.36 · y 0.26 · w 0.28 · h 0.24 (high)
• Surface textureBoth peppers show glossy, reflective skins with roasted blistering and concentrated black char streaks following the peppers' longitudinal curves.
• Shadowing and lightingEven, bright top lighting creating specular highlights on pepper skins and soft drop shadows directly beneath each pepper indicating a white tabletop or background.
• Seal text top arc“CERTIFIED”
  1 region

  x 0.40 · y 0.24 · w 0.20 · h 0.06 (medium)
• Seal main text“HATCH CHILE”
  1 region

  x 0.41 · y 0.29 · w 0.18 · h 0.10 (high)
• Seal bottom arc text“HATCH CHILE ASSOCIATION”
  1 region

  x 0.38 · y 0.34 · w 0.24 · h 0.08 (medium)

Other

Informational infographic layout on a plain white background with top title, two column content areas under each pepper, a 'Good to Know' horizontal information strip near the lower third, and a bottom slogan band. Image is well lit and cropped square with no people or props.

• Top headline“GREEN VS. RED HATCH CHILE”
  1 region

  x 0.02 · y 0.00 · w 0.96 · h 0.14 (high)
• Top subtitle“SAME PEPPER. DIFFERENT TIME. UNIQUE FLAVOR.”
  1 region

  x 0.18 · y 0.11 · w 0.64 · h 0.04 (high)
• Left column header“GREEN HATCH CHILE”
  1 region

  x 0.06 · y 0.42 · w 0.36 · h 0.05 (high)
• Right column header“RED HATCH CHILE”
  1 region

  x 0.58 · y 0.42 · w 0.36 · h 0.05 (high)
• Left harvest line“Harvested Early”
  1 region

  x 0.06 · y 0.48 · w 0.36 · h 0.03 (high)
• Left harvest detail“Picked in late July - August”
  1 region

  x 0.06 · y 0.51 · w 0.36 · h 0.03 (high)
• Left flavor heading“FLAVOR PROFILE”
  1 region

  x 0.06 · y 0.56 · w 0.36 · h 0.03 (high)
• Left flavor detail“Bright, fresh, and vegetal with crisp, earthy notes.”
  1 region

  x 0.06 · y 0.59 · w 0.36 · h 0.05 (high)
• Left best for heading“BEST FOR”
  1 region

  x 0.06 · y 0.65 · w 0.36 · h 0.03 (high)
• Left best for detail“Roasting, salsas, sauces, eggs, and green chile stew.”
  1 region

  x 0.06 · y 0.68 · w 0.36 · h 0.05 (high)
• Right harvest line“Harvested Late”
  1 region

  x 0.58 · y 0.48 · w 0.36 · h 0.03 (high)
• Right harvest detail“Picked in September - October”
  1 region

  x 0.58 · y 0.51 · w 0.36 · h 0.03 (high)
• Right flavor heading“FLAVOR PROFILE”
  1 region

  x 0.58 · y 0.56 · w 0.36 · h 0.03 (high)
• Right flavor detail“Sweeter, richer, and fruitier with deeper, smoky notes.”
  1 region

  x 0.58 · y 0.59 · w 0.36 · h 0.05 (high)
• Right best for heading“BEST FOR”
  1 region

  x 0.58 · y 0.65 · w 0.36 · h 0.03 (high)
• Right best for detail“Enchiladas, red chile sauce, meats, and savory dishes.”
  1 region

  x 0.58 · y 0.68 · w 0.36 · h 0.05 (high)
• Good to Know header“GOOD TO KNOW”
  1 region

  x 0.34 · y 0.78 · w 0.32 · h 0.04 (high)
• Bottom slogan“REAL HATCH CHILE. REAL DIFFERENCE.”
  1 region

  x 0.14 · y 0.93 · w 0.72 · h 0.06 (high)
• Image compositionSquare-cropped infographic with centered layout, ample white space, and no visible people or external props.

Colors

glossy roasted green· green chile skin#647B04glossy roasted red· red chile skin#BB0A02char black· char marks#230B04

15

Product

Illustrated chart showing five hatch chile illustrations at progressive ripeness from green to red, with labels and small rectangular callouts beneath some peppers.

• Main heading“Large stylized heading across top reading FROM GREEN TO RED in textured red lettering with decorative gold flourishes.”
  1 region

  x 0.03 · y 0.00 · w 0.94 · h 0.16 (high)
• Subheading“The Same Hatch Chile, Two Perfect Moments. printed in black script directly beneath the main heading.”
  1 region

  x 0.16 · y 0.12 · w 0.68 · h 0.06 (high)
• Intro paragraph“Green chile and red chile are the same pepper. Picked early for bright, smoky heat. Left to ripen for deep, earthy richness. Caught in between for our Pinto Blend.”
  1 region

  x 0.21 · y 0.18 · w 0.58 · h 0.11 (high)
• Pepper count and layoutFive vertically oriented chile illustrations arranged left to right showing progressive ripening stages; each has a short curved stem and a pair of green leaves attached near the stem.
• Leftmost pepper label“Hatch Green label in black script above the first (leftmost) green pepper illustration.”
  1 region

  x 0.06 · y 0.30 · w 0.17 · h 0.06 (high)
• Second pepper label“First Blush label in black script above the second pepper (mostly green with slight red at tip).”
  1 region

  x 0.24 · y 0.30 · w 0.16 · h 0.06 (high)
• Center pepper label“Pinto Blend label in black script above the middle pepper (green to red gradient).”
  1 region

  x 0.42 · y 0.30 · w 0.16 · h 0.06 (high)
• Fourth pepper label“Turning Red label in black script above the fourth pepper (mostly red with some green striping).”
  1 region

  x 0.60 · y 0.30 · w 0.16 · h 0.06 (high)
• Rightmost pepper label“Hatch Red label in black script above the rightmost deep red pepper illustration.”
  1 region

  x 0.78 · y 0.30 · w 0.16 · h 0.06 (high)
• Left callout box text“-> Green Chile Sauce, Roasted Green Chile, Fresh Green Pods”
  1 region

  x 0.06 · y 0.55 · w 0.20 · h 0.10 (high)
• Center callout box text“-> Red & Green Pinto Blend, Pinto Sauces”
  1 region

  x 0.40 · y 0.55 · w 0.22 · h 0.10 (high)
• Right callout box text“-> Red Chile Sauce, Enchilada Sauce, Street Taco Sauce”
  1 region

  x 0.72 · y 0.55 · w 0.22 · h 0.10 (high)
• Pepper texture detailEach chile illustration shows glossy highlights and fine textured line shading; some peppers show red-green mottling where ripening transitions occur.
• Bottom banner text“GREEN BLEND RED printed in uppercase serif text across a horizontal ribbon banner with a green-to-red gradient fill.”
  1 region

  x 0.03 · y 0.74 · w 0.94 · h 0.17 (high)

Other

Centered infographic-style illustration on a plain white background with even lighting and decorative gold flourish elements; website URL printed at bottom center.

• Background and compositionWhite background with the illustration and text centered; no photographic props or product packaging visible.
• Website text“freshchileco.com printed in black lowercase at the bottom center of the image.”
  1 region

  x 0.36 · y 0.91 · w 0.28 · h 0.05 (high)
• Decorative accentsSmall gold decorative flourishes and seed-like dots appear above and below the main content and flanking the banner.

Colors

deep green· leftmost pepper body (Hatch Green)#3C6B03green with orange blush· second pepper body (First Blush tip)#748404green-to-red gradient· center pepper body (Pinto Blend)#BC0B03reddish with green striping· fourth pepper body (Turning Red)deep red· rightmost pepper body (Hatch Red)#B4120Bleaf green· leaves and stemsgreen to red gradient ribbon· ribbon banner#A40A03

16

Product

Infographic panel showing roasted hatch chile peppers in five heat levels with realistic photographed peppers and small rotated pepper icons under each level; central circular certified Hatch Chile badge overlaps the top of the middle column.

• Large roasted green pepper (left)A large, glossy roasted green pepper with charred black blister marks along the top surface, shown at a slight left-facing oblique angle with visible stem at the left end.
  1 region

  x 0.02 · y 0.12 · w 0.43 · h 0.28 (high)
• Large roasted red pepper (right)A large, glossy roasted red pepper with charred black blister marks on the top surface, shown at a slight right-facing oblique angle with visible stem at the right end.
  1 region

  x 0.55 · y 0.12 · w 0.43 · h 0.28 (high)
• Central certification badgeA circular black seal with radial sawtooth edge and white stacked text 'HATCH CHILE' in the center; small red and green pepper graphics appear near the top of the seal and red horizontal bars extend from the seal sides.
  1 region

  x 0.38 · y 0.18 · w 0.24 · h 0.20 (high)
• Row of five small pepper imagesUnder the main header area there are five smaller roasted pepper photos aligned horizontally, each centered above a numbered heat column; the peppers show varying char and slight rotation.
  1 region

  x 0.04 · y 0.40 · w 0.92 · h 0.20 (medium)
• Column layout and separatorsFive vertical columns separated by thin vertical rules align the heat levels and accompanying text and heat bars; each column contains a number, descriptive heading, SHU range line, pepper image, short description, and a horizontal heat-indicator bar.
• Top headline text“HATCH CHILE HEAT LEVEL GUIDE”
  1 region

  x 0.08 · y 0.00 · w 0.84 · h 0.14 (high)
• Middle strapline text“SAME GREAT FLAVOR. DIFFERENT HEAT.”
  1 region

  x 0.28 · y 0.11 · w 0.44 · h 0.03 (high)
• Left-most column heading and SHU“1 MILD (100–1,000 SHU)”
  1 region

  x 0.02 · y 0.35 · w 0.18 · h 0.10 (high)
• Second column heading and SHU“2 MEDIUM MILD (1,000–2,500 SHU)”
  1 region

  x 0.20 · y 0.35 · w 0.18 · h 0.10 (high)
• Center column heading and SHU“3 MEDIUM (2,500–5,000 SHU)”
  1 region

  x 0.38 · y 0.35 · w 0.18 · h 0.10 (high)
• Fourth column heading and SHU“4 MEDIUM HOT (5,000–10,000 SHU)”
  1 region

  x 0.56 · y 0.35 · w 0.18 · h 0.10 (high)
• Right-most column heading and SHU“5 HOT (10,000+ SHU)”
  1 region

  x 0.74 · y 0.35 · w 0.18 · h 0.10 (high)
• Representative short descriptions under columnsShort single-sentence descriptive lines appear under the small peppers in each column, for example 'Just a hint of heat. Great for anyone!' under 1 and 'Serious heat for true chile enthusiasts!' under 5.
  1 region

  x 0.02 · y 0.58 · w 0.96 · h 0.08 (medium)

Other

White studio background infographic with centered vertical layout, even lighting, subtle drop shadows under peppers, and a horizontal heat increase arrow near the lower third pointing right.

• Background and lightingUniform white background with soft even lighting and small cast shadows beneath each pepper indicating a light source from above.
• Heat increase arrowA long horizontal gradient arrow labeled 'HEAT INCREASES' runs across the lower third of the image, colored green at left transitioning to red at right with the arrow head on the right.
  1 region

  x 0.06 · y 0.64 · w 0.88 · h 0.06 (high)
• Bottom informational icons rowA row of circular icons and short text blurbs appears above the bottom margin describing origin, variability, roasting and a seal; icons are green and arranged left to right.
  1 region

  x 0.04 · y 0.72 · w 0.92 · h 0.14 (medium)
• Footer slogan“Footer area contains the phrase 'REAL HATCH CHILE. REAL DIFFERENCE.' with small red and green pepper graphic between the two halves.”
  1 region

  x 0.20 · y 0.88 · w 0.60 · h 0.08 (high)

Colors

roasted green· large roasted green pepper surfaces#5B7303roasted red· large roasted red pepper surfaces#CC0301deep black· certified badge background#0A0A0Aforest green· headline text and some icons#327513signal orange· medium heat indicator bars and center number#EB830Cbright red· hot heat indicator bars and right-most accents#DB0102

17

Product

A flat illustrated chart showing eight hand-drawn chile peppers in a row with handwritten name labels above and Scoville ranges below, topped by a large red headline.

• Headline“Large all-caps red headline centered at the top reading 'THE ULTIMATE HATCH CHILE HEAT GUIDE'.”
  1 region

  x 0.05 · y 0.02 · w 0.90 · h 0.16 (high)
• Subtitle“Cursive subtitle under the headline reading 'From the Hatch Valley of New Mexico.'”
  1 region

  x 0.18 · y 0.14 · w 0.64 · h 0.06 (high)
• Pepper illustrationsA horizontal row of eight painted, hand-illustrated chile peppers, each drawn with painterly shading and highlights; peppers vary in shape and size and are vertically oriented with stems at the top.
  1 region

  x 0.05 · y 0.22 · w 0.90 · h 0.36 (high)
• Handwritten name labels“Each pepper has a small black handwritten-style name above it: Anaheim, Hatch Big Jim, Hatch Sandia, Hatch G76, Hatch Lumbre, Jalapeño, Serrano, Habanero.”
  1 region

  x 0.05 · y 0.20 · w 0.90 · h 0.10 (high)
• Scoville rangesShort numeric Scoville heat range lines printed beneath each pepper, some with the parenthetical note '(FOR REFERENCE)'.
  1 region

  x 0.05 · y 0.52 · w 0.90 · h 0.06 (high)
• Illustration stylePainterly, textured watercolor or ink style with visible brush strokes, highlights, and darker shaded contours on each pepper.

Other

Centered poster-style layout on a white background with decorative gold flourishes and a horizontal colored banner near the bottom. Even frontal lighting with minimal shadowing.

• Bottom bannerWide horizontal ribbon banner near the lower third of the image showing a left-to-right gradient from olive green through yellow and orange to red.
  1 region

  x 0.06 · y 0.66 · w 0.88 · h 0.14 (high)
• Banner text“Large uppercase words across the banner reading 'MILD - MEDIUM - HOT - EXTRA HOT' in yellow or gold type.”
  1 region

  x 0.12 · y 0.69 · w 0.76 · h 0.10 (high)
• Decorative elementsGold ornamental flourishes and small seed-like icons appear above and below the main content, framing the composition.
  2 regions

  x 0.02 · y 0.00 · w 0.96 · h 0.02 (medium); x 0.02 · y 0.82 · w 0.96 · h 0.08 (medium)
• Website text“Website printed centered at the bottom reading 'freshchileco.com'.”
  1 region

  x 0.36 · y 0.86 · w 0.28 · h 0.06 (high)
• Background and lightingPlain white background; image is evenly lit with no visible real-world props or hands.

Colors

leaf green· green peppers#446304pumpkin orange· Habanero pepperwarm red· headline text#BB1A14olive to scarlet gradient· banner gradient#C42304

18

Product

Illustrated heat guide poster showing four Hatch chile illustrations labeled Machete, Big Jim, Sandia Select, and Matador with corresponding heat categories and Scoville ranges, plus a reference column with Jalapeño and Habanero and a colored severity banner at the bottom.

• Main title“Large red brushstroke title at top reading THE ULTIMATE HATCH CHILE HEAT GUIDE”
  1 region

  x 0.06 · y 0.03 · w 0.88 · h 0.17 (high)
• Subtitle“Script subtitle under the title reading The 575 Varietal Lineup -- From the Hatch Valley of New Mexico.”
  1 region

  x 0.12 · y 0.17 · w 0.76 · h 0.06 (high)
• Pepper illustrations and arrangementFour large drawn chile illustrations arranged left-to-right: long narrow pepper at far left, large curved blocky pepper second, narrower tapered pepper third, and long tapered pepper fourth; each pepper has a drawn curved stem and painterly highlights and shadows.
  1 region

  x 0.03 · y 0.24 · w 0.84 · h 0.48 (high)
• Pepper name Machete“Text above first (leftmost) pepper reading Machete with small red 575 above it”
  1 region

  x 0.03 · y 0.21 · w 0.18 · h 0.12 (high)
• Pepper name Big Jim“Text above second pepper reading Big Jim with small red 575 above it”
  1 region

  x 0.21 · y 0.21 · w 0.20 · h 0.12 (high)
• Pepper name Sandia Select“Text above third pepper reading Sandia Select with small red 575 above it”
  1 region

  x 0.43 · y 0.21 · w 0.17 · h 0.12 (high)
• Pepper name Matador“Text above fourth pepper reading Matador with small red 575 above it”
  1 region

  x 0.60 · y 0.21 · w 0.17 · h 0.12 (high)
• Heat category labels under peppersUnder first pepper green text MILD, under second green text MEDIUM, under third orange text HOT, under fourth red text XHOT
  1 region

  x 0.02 · y 0.68 · w 0.80 · h 0.10 (high)
• Scoville ranges under each“Small black numeric ranges under each category reading 500-1,500 SHU; 2,000-3,500 SHU; 5,000-7,000 SHU; 8,000-10,000+ SHU respectively”
  1 region

  x 0.02 · y 0.74 · w 0.80 · h 0.06 (high)
• Reference columnNarrow right column separated by a vertical gold rule containing two smaller pepper illustrations labeled Jalapeño and Habanero with corresponding small numeric SHU ranges
  1 region

  x 0.79 · y 0.28 · w 0.18 · h 0.40 (high)
• Reference header“Text reading FOR REFERENCE above the two small peppers”
  1 region

  x 0.79 · y 0.23 · w 0.17 · h 0.06 (high)
• Jalapeno label“Text reading Jalapeno next to the smaller green pepper in the reference column”
  1 region

  x 0.83 · y 0.36 · w 0.10 · h 0.08 (high)
• Habanero label“Text reading Habanero next to the small orange pepper in the reference column”
  1 region

  x 0.90 · y 0.36 · w 0.08 · h 0.08 (high)
• Jalapeno SHU range“Text under the reference jalapeno reading 2,500-8,000 SHU”
  1 region

  x 0.81 · y 0.48 · w 0.16 · h 0.04 (high)
• Habanero SHU range“Text under the reference habanero reading 100,000-350,000 SHU”
  1 region

  x 0.86 · y 0.48 · w 0.10 · h 0.04 (high)
• Bottom severity bannerWide horizontal ribbon banner across bottom with a left-to-right gradient from olive green to yellow to orange to red and large centered text MILD MEDIUM HOT XHOT spaced across the banner
  1 region

  x 0.03 · y 0.80 · w 0.94 · h 0.18 (high)
• Footer URLs“Two footer web addresses centered at very bottom reading freshchileco.com and 575hatchgreenchile.com separated by a vertical mark”
  1 region

  x 0.18 · y 0.95 · w 0.64 · h 0.04 (high)
• Decorative seed and flourish artSmall decorative yellow seed clusters and gold flourish lines at top corners and above footer surrounding the artwork
  1 region

  x 0.02 · y 0.01 · w 0.96 · h 0.99 (medium)

Other

White textured poster background photographed or scanned flat; even frontal lighting with light shadowing from drawn paint texture; image is square-cropped and centered.

• BackgroundOff-white paper texture filling the background across the image
• Framing and cropSquare crop showing entire poster artwork centered with equal margins left and right
• LightingEven diffuse lighting with soft shadows confined to painted strokes and no harsh specular highlights

Colors

light green· leftmost pepper body (Machete)#BBCB44dark green· second pepper body (Big Jim)#335C1Bmedium green· third pepper body (Sandia Select)#94AB1Cforest green· fourth pepper body (Matador)#1B3C13bright orange· reference habaneroolive green· severity banner left section#A4A31Borange-red gradient· severity banner center-right#DC4303warm yellow· banner text#FBDC23

19

Product

Illustrated chile heat guide showing a horizontal series of pepper drawings labeled from mild to extreme across the image center.

• Guide title“Large red headline text centered at top reads CHILE HEAT GUIDE.”
  1 region

  x 0.12 · y 0.03 · w 0.76 · h 0.14 (high)
• Subtitle“Script-style black text centered under the title reads Hatch Chile with two short yellow decorative lines on each side.”
  1 region

  x 0.28 · y 0.15 · w 0.44 · h 0.06 (high)
• Bell Pepper illustrationGreen bell pepper illustration at far left of the central row with visible highlights and a short curved stem.
  1 region

  x 0.03 · y 0.22 · w 0.18 · h 0.38 (high)
• Tall Hatch chile illustrationLong tapered green chile illustration immediately right of the bell pepper representing Hatch chile.
  1 region

  x 0.22 · y 0.18 · w 0.16 · h 0.57 (high)
• Serrano illustrationNarrow green serrano pepper illustration to the right of the tall chile, slimmer and shorter.
  1 region

  x 0.40 · y 0.28 · w 0.07 · h 0.38 (high)
• Cayenne illustrationRed thin curved cayenne pepper illustration between the serrano and jalapeño.
  1 region

  x 0.48 · y 0.30 · w 0.05 · h 0.34 (high)
• Jalapeño illustrationGreen jalapeño illustration larger than serrano, located slightly right of center in the row.
  1 region

  x 0.55 · y 0.22 · w 0.14 · h 0.47 (high)
• Habanero illustrationOrange habanero illustration to the right of the jalapeño, small and rounded with a short stem.
  1 region

  x 0.73 · y 0.34 · w 0.06 · h 0.22 (high)
• Carolina Reaper illustrationSmall red wrinkled Carolina Reaper illustration at far right of the pepper row with a short curled stem.
  1 region

  x 0.82 · y 0.34 · w 0.06 · h 0.20 (high)
• Pepper labels“Individual black script or serif labels appear above or near each pepper reading Bell Pepper Serrano Cayenne Jalapeño Habanero Carolina Reaper.”
  1 region

  x 0.02 · y 0.18 · w 0.96 · h 0.20 (high)

Other

Centered infographic layout on a white background with a horizontal colored severity bar near the bottom and simple yellow decorative flourishes.

• Severity barWide horizontal ribbon near the bottom transitions from greenish-yellow at left through orange to dark red at right and contains three bold words.
  1 region

  x 0.05 · y 0.68 · w 0.90 · h 0.20 (high)
• Severity labels“Three capitalized words on the ribbon read MILD centered on the left section, HOT centered, and EXTREME on the right section.”
  1 region

  x 0.06 · y 0.70 · w 0.88 · h 0.16 (high)
• Decorative elementsSmall yellow decorative flourishes appear above the title and below the ribbon; background is plain white.
  2 regions

  x 0.36 · y 0.00 · w 0.28 · h 0.06 (high); x 0.36 · y 0.86 · w 0.28 · h 0.08 (high)
• Composition and framingIllustration centered with ample white margins on all sides and no photographic props or packaging visible.

Colors

medium green· bell pepper illustration#5C8902deep green· tall hatch chile and jalapeño illustrations#3C7504mid green· serrano illustration#5B840Bchili red· cayenne illustrationbright orange· habanero illustration#F3630Bintense red· carolina reaper illustrationyellow-orange gradient· severity ribbon#D2690D

20

Product

Large central circular certification seal graphic with stylized chili icons and surrounding claim text and decorative red bars.

• Central seal shapeLarge black circular rosette seal with jagged starburst edge and vertical red bar accents above and below the seal.
  1 region

  x 0.24 · y 0.23 · w 0.52 · h 0.42 (high)
• Chili icons on sealTwo crossed chili pepper silhouettes centered on the seal, one green and one red, overlapping slightly.
  1 region

  x 0.43 · y 0.33 · w 0.13 · h 0.09 (high)
• Seal main text“Large bold white uppercase text 'HATCH CHILE' stacked in the center of the black seal.”
  1 region

  x 0.33 · y 0.34 · w 0.34 · h 0.18 (high)
• Seal ring text“Curved white text around the top edge of the seal reads 'CERTIFIED' and around the bottom edge reads 'HATCH CHILE ASSOCIATION'.”
  1 region

  x 0.30 · y 0.25 · w 0.40 · h 0.35 (high)
• Decorative red barsGroups of vertical solid red bars extend from behind the seal at top and bottom, visible as stacked rectangles.
  2 regions

  x 0.45 · y 0.18 · w 0.10 · h 0.08 (high); x 0.45 · y 0.60 · w 0.10 · h 0.07 (high)

Other

Promotional poster layout with large headline at top, two vertical informational columns flanking the seal, a boxed callout below the seal, and a dark green footer band across the bottom on a textured off-white background.

• Top headline“Large black uppercase headline across the top reads 'CHOOSE REAL HATCH.' with a smaller green line above reading 'LOOK FOR THE SEAL.'”
  1 region

  x 0.06 · y 0.03 · w 0.88 · h 0.12 (high)
• Left column icon and headingLeft column contains a green sunrise-over-field icon above the heading 'GROWN IN HATCH VALLEY, NEW MEXICO' with explanatory paragraph text below.
  1 region

  x 0.05 · y 0.18 · w 0.24 · h 0.36 (high)
• Left column secondary blockA pair of green chili illustrations above the heading '100% REAL HATCH CHILE' and a small paragraph of explanatory text beneath.
  1 region

  x 0.05 · y 0.48 · w 0.24 · h 0.30 (high)
• Right column icon and headingRight column contains a clipboard check icon with heading 'VERIFIED SUPPLY CHAIN' and paragraph text beneath describing verification.
  1 region

  x 0.71 · y 0.18 · w 0.22 · h 0.24 (high)
• Right column licensed blockLower right column contains a ribbon/seal icon with heading 'LICENSED SEAL OF TRUST' and a paragraph of explanatory text below.
  1 region

  x 0.71 · y 0.44 · w 0.22 · h 0.30 (high)
• Why it matters boxGreen-framed rectangular callout below the seal with a small red heart icon above it containing the heading 'WHY IT MATTERS' and two lines of explanatory text.
  1 region

  x 0.30 · y 0.60 · w 0.40 · h 0.16 (high)
• Bottom footer bandDark green horizontal band across the full width at the bottom with white centered text 'REAL HATCH CHILE. REAL NEW MEXICO.' and small legal line below it.
  1 region

  x 0.00 · y 0.86 · w 1.00 · h 0.12 (high)
• Image texture and backgroundOff-white textured paper background visible across the image with subtle speckling.
• Legal footer text“"HATCH" IS A CERTIFICATION MARK OF THE HATCH CHILE ASSOCIATION FOR UNPROCESSED CHILE. USE OF THE SEAL DOES NOT IMPLY ENDORSEMENT OF THE LICENSEE'S PRODUCTS.”
  1 region

  x 0.03 · y 0.96 · w 0.94 · h 0.03 (high)

Colors

black· seal background#110E0Dforest green· chili icon (left)#118D45medium red· chili icon (right) and bar accents#DE2325deep green· text and icons#334A25off-white· backgroundPackaging

• hatch-green-chile.com

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  Fresh Chile Co. Sun-Dried Red Chile Sauce

  The Fresh Chile Company

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• specialtyfoodsource.com

  high

  Fresh Chile Company Sun-Dried Red Chile Sauce

  The Fresh Chile Company

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