
The Fresh Chile Company
575 Sandia Select Green Hatch Green Chile (Hot)
575 Sandia Select Green Hatch Green Chile (Hot) is a jarred, flame-roasted Hatch green chile product made from 100% certified Sandia Select peppers, packaged in a 16 oz (454g) jar. It is a versatile hot condiment and cooking ingredient used for tacos, eggs, soups, burgers, and other Southwestern dishes. This product is vegan, gluten-free, and free from sugar and preservatives, containing only roasted Sandia green chile, lime juice, salt, and garlic; reviews highlight its fresh, authentic Hatch flavor as a key strength.
- Color
- Green
- Style
- artisan, heritage, limited-edition
- Category
- Food, Beverages & Tobacco > Food Items > Condiments & Sauces > Hot Sauce
- MPN
fcc-575-sandia-green-hot-jar
Specifications
Small-batch, flame-roasted Sandia Select Hatch green chile from Hatch Valley, New Mexico, in a hot variety with chunky 1-inch pieces and bold, smoky flavor. Vegan, gluten-free, and made without added sugar or preservatives.
Hand-roasted in Hatch, NM; chopped into hearty 1-inch pieces (never minced); jarred within 48 hours of harvest; no sugar, preservatives, or added water; 100% Certified Hatch Green Chile; vegan, gluten-free, plant-based, fat-free.
- Color
- Green · green
- Material
- Roasted Sandia Green Chile, Lime Juice, Salt, Garlic
- Style
- artisan, heritage, limited-edition
- Occasion
- everyday, casual, party, gift
- Condition
- new
- Weight
- 1.6 lb
- Category
- Food, Beverages & Tobacco > Food Items > Condiments & Sauces > Hot Sauce
Additional Attributes
- 100% Certified Hatch Green Chile
- Sandia Select variety
- Hot
- Flame-roasted
- Hand-roasted in Hatch, NM
- Small-batch
- Limited Reserve
- 1-inch chunky texture
- Never minced
- No sugar added
- No preservatives
- No added water
- No dried or dehydrated pods
- No blends
- No fillers
- Jarred within 48 hours of harvest
- From Hatch Valley, New Mexico
- Smoky flavor
- Earthy depth
- Bold heat
- Meaty texture
- Thick pods
- Vegan
- Gluten-Free
- Plant-Based
- Fat-Free
Image Analysis
14 images- 01

Product
A clear glass jar filled with chopped green chile in brine, sealed with a metallic screw-on lid and wrapped with a black printed label featuring large yellow numerals and green chile illustrations.
- Jar shapeCylindrical clear glass jar with slightly rounded shoulders and a visible glass base rim
1 region
x 0.12 · y 0.12 · w 0.76 · h 0.84 (high) - LidMetallic screw-on lid with a ridged edge and a gold finish
1 region
x 0.26 · y 0.02 · w 0.48 · h 0.12 (high) - ContentsFinely chopped green chile pieces suspended in a translucent greenish liquid, visible through the glass above and below the label
1 region
x 0.18 · y 0.14 · w 0.64 · h 0.62 (high) - Main label backgroundWrapped matte black label encircling the jar with a subtle textured pattern
1 region
x 0.18 · y 0.36 · w 0.64 · h 0.48 (high) - Central badge and numeralsLarge decorative yellow badge centered on the label with bold yellow '575' numerals and smaller white words above and below
1 region
x 0.33 · y 0.42 · w 0.34 · h 0.32 (high) - Chile illustrationsPair of vertical green chile illustrations flanking the central badge, one on each side
2 regions
x 0.24 · y 0.42 · w 0.12 · h 0.30 (high); x 0.64 · y 0.42 · w 0.12 · h 0.30 (high)
Packaging
A single black wrap-around product label with printed brand and product name, side callouts, and weight statement visible on the front of the jar.
- Top label headline text“HATCH”
1 region
x 0.42 · y 0.42 · w 0.16 · h 0.06 (high) - Large numeric text“575”
1 region
x 0.43 · y 0.48 · w 0.14 · h 0.12 (high) - Supporting label text“CHILE”
1 region
x 0.43 · y 0.58 · w 0.14 · h 0.06 (high) - Subbrand script“Sandia Select”
1 region
x 0.40 · y 0.60 · w 0.20 · h 0.06 (high) - Product name line“GREEN CHILE”
1 region
x 0.36 · y 0.66 · w 0.28 · h 0.07 (high) - Net weight statement“NET WT. 16 OZ (454g)”
1 region
x 0.36 · y 0.72 · w 0.28 · h 0.05 (high) - Left side small headline“SPECIAL”
1 region
x 0.12 · y 0.48 · w 0.12 · h 0.06 (high) - Right side small headline“RESERVE”
1 region
x 0.76 · y 0.48 · w 0.12 · h 0.06 (high) - Right side heat indicator“Hot”
1 region
x 0.80 · y 0.66 · w 0.08 · h 0.08 (high) - Left round logo text“HATCH CHILE”
1 region
x 0.12 · y 0.60 · w 0.12 · h 0.12 (high)
Other
Studio-style product shot on a plain white background with even front lighting and minimal shadowing. The jar is centered and fully visible.
- Shot compositionCentered frontal product shot with even white background and the jar occupying the vertical center of the image
- Lighting and reflectionsSoft diffuse lighting with highlight reflections on the glass and lid, giving a slight specular sheen
- Image qualityCrisp and high resolution with clear label detail and legible text
Colors
olive green· chile contentsmetallic gold· metal lid#C3AC54matte black· label backgroundPackaging#12120Dwarm yellow· badge and large textPackaging#ECB544forest green· illustrated chilesPackaging- Jar shapeCylindrical clear glass jar with slightly rounded shoulders and a visible glass base rim
- 02

Product
A large graphic poster-style layout showing a central jagged black certification seal reading 'HATCH CHILE' with crossed pepper icons, a big headline across the top proclaiming 'HOW TO KNOW IT'S REAL HATCH CHILE', numbered guidance icons and two roasted chiles shown at the bottom corners.
- Top headline“Large uppercase headline across the top reading 'HOW TO KNOW IT'S REAL HATCH CHILE' with 'HATCH CHILE' in green and the rest in black.”
1 region
x 0.06 · y 0.02 · w 0.88 · h 0.18 (high) - Central certification sealBlack circular jagged-edge seal centered in the image with large vertical white text 'HATCH CHILE' and a small curved word 'CERTIFIED' above; seal has red horizontal and vertical stripe accents behind it and a crossed two-pepper graphic (one green, one red) above the main text.
1 region
x 0.29 · y 0.19 · w 0.42 · h 0.36 (high) - Crossed pepper graphicSmall stylized crossed peppers inside the top portion of the seal, one green and one red, overlapping.
1 region
x 0.47 · y 0.26 · w 0.06 · h 0.06 (high) - Numbered step iconsThree circular green numbered icons (1, 2, 3) horizontally aligned below the seal, each associated with an illustrated small icon and a short explanatory text block beneath.
3 regions
x 0.06 · y 0.53 · w 0.24 · h 0.20 (medium); x 0.38 · y 0.51 · w 0.24 · h 0.22 (medium); x 0.70 · y 0.52 · w 0.24 · h 0.20 (medium) - Left roasted chileA charred green roasted chile lies along the bottom-left edge with visible black blistering along its length.
1 region
x 0.00 · y 0.80 · w 0.32 · h 0.20 (high) - Right roasted chileA charred red roasted chile lies along the bottom-right edge with visible black blistering and glossy surface.
1 region
x 0.68 · y 0.80 · w 0.32 · h 0.20 (high) - Footer certification statement“Centered footer line in uppercase stating 'ONLY PRODUCTS WITH THIS SEAL ARE CERTIFIED BY THE HATCH CHILE ASSOCIATION' with 'HATCH CHILE ASSOCIATION' in green.”
1 region
x 0.16 · y 0.73 · w 0.68 · h 0.07 (high) - Left step header text“Block of explanatory text under step 1 with visible headline 'GROWN IN HATCH VALLEY, NM' followed by smaller body text.”
1 region
x 0.04 · y 0.62 · w 0.29 · h 0.11 (high) - Center step header text“Block under step 2 with headline 'LOOK FOR THIS OFFICIAL SEAL' and one-line body text beneath.”
1 region
x 0.36 · y 0.62 · w 0.28 · h 0.11 (high) - Right step header text“Block under step 3 with headline 'AVOID IMITATION "HATCH-STYLE" CHILE' and a small body text beneath.”
1 region
x 0.68 · y 0.62 · w 0.28 · h 0.11 (high) - Background farmland photoFaded photographic background of agricultural fields and distant hills running across the full image behind the graphics.
- Small circular no-symbolA red circle with a diagonal slash appears within the step 3 area around the words 'HATCH-STYLE', indicating avoidance of imitation.
1 region
x 0.76 · y 0.57 · w 0.10 · h 0.10 (high)
Other
Poster-style product information image with centered seal and top headline, faded farmland background, and graphic elements; even diffuse lighting with slight vignette and visible image grain.
- Shot compositionSquare-framed layout with central vertical alignment of main seal and horizontal spread of step icons; decorative roasted chiles placed at the bottom left and right corners.
- Lighting and treatmentBackground photo is faded and desaturated relative to the foreground graphics, producing a posterized layered look; foreground graphics are high-contrast.
- Image artifactsMinor photographic texture and visible compression/grain at full image scale, most noticeable in sky and field areas.
- Visible small icons and arrowsSmall green arrow connectors between step 1, 2, and 3 and small illustrative icons (farm, shield, badge) present; these elements are legible but small.
2 regions
x 0.22 · y 0.59 · w 0.04 · h 0.03 (medium); x 0.56 · y 0.59 · w 0.04 · h 0.03 (medium)
Colors
deep black· central seal background#0E0E0Emedium hatch green· main headline green text#1C632Asaturated tomato red· red stripe accents and right roasted chile#EC1315roasted green· green roasted chile and small green icons#6C8B03pure white· white text and small text blocks- Top headline“Large uppercase headline across the top reading 'HOW TO KNOW IT'S REAL HATCH CHILE' with 'HATCH CHILE' in green and the rest in black.”
- 03

Product
Clear cylindrical glass jar with a gold metal screw lid containing chopped green chile pieces in brine; a black wrap label is applied around the jar midsection.
- Jar shapeClear glass jar with a slightly tapered shoulder leading to a short threaded neck and rounded base; body is cylindrical.
1 region
x 0.26 · y 0.14 · w 0.48 · h 0.76 (high) - Lid constructionGold colored metal screw-on lid with visible ribbed grip at the outer edge and a slightly recessed flat top.
1 region
x 0.34 · y 0.02 · w 0.32 · h 0.12 (high) - ContentsChopped green chile pieces suspended in a translucent brine; visible seeds and small dark charred bits dispersed through the pieces.
1 region
x 0.30 · y 0.16 · w 0.40 · h 0.64 (high) - Glass reflectionsSpecular highlights and reflections visible on the glass surface near the shoulder and on the jar front.
1 region
x 0.40 · y 0.20 · w 0.12 · h 0.12 (medium)
Packaging
Black textured wrap label around the jar midsection with a central gold badge showing '575' flanked by illustrated green peppers and multiple legible text elements including product name and net weight.
- Label backgroundBlack textured wrap label covering the jar midsection with a woven or fabric-like texture printed.
1 region
x 0.22 · y 0.40 · w 0.56 · h 0.34 (high) - Central badge graphicProminent gold outlined badge in the center of the label with large numerals and decorative border, flanked by two illustrated green chile peppers.
1 region
x 0.34 · y 0.46 · w 0.32 · h 0.26 (high) - Left small badgeSmall circular emblem on the lower left label area with text and radial marks.
1 region
x 0.20 · y 0.60 · w 0.12 · h 0.12 (medium) - Right hot iconSmall chili pepper icon and the word 'Hot' on the lower right area of the label.
1 region
x 0.72 · y 0.62 · w 0.08 · h 0.12 (high) - Top left text“SPECIAL”
1 region
x 0.18 · y 0.50 · w 0.08 · h 0.05 (medium) - Top right text“RESERVE”
1 region
x 0.74 · y 0.50 · w 0.10 · h 0.05 (medium) - Large brand text line 1“HATCH”
1 region
x 0.39 · y 0.48 · w 0.22 · h 0.06 (high) - Large numeric text“575”
1 region
x 0.43 · y 0.52 · w 0.18 · h 0.12 (high) - Large brand text line 2“CHILE”
1 region
x 0.43 · y 0.62 · w 0.18 · h 0.04 (high) - Variety script“Sandia Select”
1 region
x 0.39 · y 0.66 · w 0.22 · h 0.06 (high) - Product descriptor“GREEN CHILE”
1 region
x 0.38 · y 0.72 · w 0.24 · h 0.06 (high) - Net weight line“NET WT. 16 oz (454g)”
1 region
x 0.40 · y 0.78 · w 0.22 · h 0.05 (high) - Left small text block illegibleSmall dense fine-print block on the lower left label that is too small to read at this resolution
1 region
x 0.16 · y 0.70 · w 0.10 · h 0.12 (medium)
Other
Studio-style image with an isolated product on a black background and red circular icons scattered around; even front lighting with faint shadow/reflection beneath the jar.
- Background and propsSolid black background with several red circular pictogram icons positioned around the jar (not part of the product).
1 region
x 0.00 · y 0.00 · w 1.00 · h 1.00 (high) - Shot compositionProduct centered vertically and horizontally in the frame showing the front-facing label and jar contents.
- LightingDiffuse frontal studio lighting producing even illumination and soft shadow under the jar.
1 region
x 0.36 · y 0.84 · w 0.28 · h 0.10 (medium)
Colors
metallic gold· lidolive green· jar contents#947C1Cmatte black· label backgroundPackaging#151215warm gold· badge and text accentsPackaging#E4B33Cdark green· illustrated peppersPackaging#3C6C43- Jar shapeClear glass jar with a slightly tapered shoulder leading to a short threaded neck and rounded base; body is cylindrical.
- 04

Product
Illustrated poster of eight chile pepper varieties shown in a single horizontal row with handwritten-style labels above each pepper and Scoville Heat Unit ranges printed below each illustration.
- Overall compositionEight hand-drawn chile pepper illustrations arranged left-to-right on a white poster; each pepper is vertically oriented with stem at top and has a handwritten label above and a small SHU value line beneath.
1 region
x 0.02 · y 0.18 · w 0.96 · h 0.44 (high) - Anaheim pepper illustrationLeftmost pale green elongated pepper with a curved tip and short stem, smooth painted texture with highlights and shading.
1 region
x 0.03 · y 0.22 · w 0.11 · h 0.35 (high) - Hatch Big Jim illustrationSecond pepper from left darker green, wider and slightly curved with a pronounced bulbous bottom and textured brushstroke shading.
1 region
x 0.13 · y 0.20 · w 0.12 · h 0.38 (high) - Hatch Sandia illustrationThird pepper medium green with slight curve and visible brushstroke highlights on the body.
1 region
x 0.25 · y 0.20 · w 0.10 · h 0.38 (high) - Hatch G76 illustrationFourth pepper lighter green, narrower with a tapered curled tip and glossy highlights.
1 region
x 0.35 · y 0.20 · w 0.10 · h 0.38 (high) - Hatch Lumbre illustrationFifth pepper darker green and wider with a pronounced curved top stem and heavy shading down the right side.
1 region
x 0.45 · y 0.18 · w 0.12 · h 0.40 (high) - Jalapeño illustrationSixth pepper dark green, short and plump with a tapered bottom and small curved stem.
1 region
x 0.58 · y 0.22 · w 0.08 · h 0.36 (high) - Serrano illustrationSeventh pepper narrow medium-dark green, straight and slim with a short stem.
1 region
x 0.68 · y 0.20 · w 0.05 · h 0.38 (high) - Habanero illustrationRightmost pepper bright orange with wrinkled lobed surface and short curved stem, clearly different color and shape from the green varieties.
1 region
x 0.74 · y 0.26 · w 0.12 · h 0.34 (high) - Handwritten-style variety labelsSingle-word or short two-word labels in a black script above each pepper reading the variety names.
1 region
x 0.02 · y 0.13 · w 0.96 · h 0.08 (high) - Scoville value lines below peppersSmall black printed SHU ranges directly under each pepper illustration.
1 region
x 0.02 · y 0.59 · w 0.96 · h 0.05 (high) - Title headlineLarge red hand-painted headline across the top of the poster.
1 region
x 0.05 · y 0.02 · w 0.90 · h 0.16 (high) - SubheadlineBlack script line beneath the title reading a short provenance phrase.
1 region
x 0.18 · y 0.12 · w 0.64 · h 0.04 (high) - Footer domainSmall black lowercase domain printed centered near the bottom of the poster.
1 region
x 0.36 · y 0.90 · w 0.28 · h 0.06 (high) - Title text“THE ULTIMATE HATCH CHILE HEAT GUIDE”
1 region
x 0.05 · y 0.02 · w 0.90 · h 0.12 (high) - Subheadline text“From the Hatch Valley of New Mexico.”
1 region
x 0.18 · y 0.12 · w 0.64 · h 0.04 (high) - Variety label texts“Anaheim; Hatch Big Jim; Hatch Sandia; Hatch G76; Hatch Lumbre; Jalapeño; Serrano; Habanero”
1 region
x 0.02 · y 0.13 · w 0.96 · h 0.08 (high) - SHU texts“500–2,500 SHU; 1,000–2,500 SHU; 2,500–8,000 SHU; 8,000–20,000 SHU; 15,000–30,000 SHU; 2,500–8,000 SHU (FOR REFERENCE); 10,000–23,000 SHU; 100,000–350,000 SHU (FOR REFERENCE)”
1 region
x 0.02 · y 0.58 · w 0.96 · h 0.06 (high)
Other
Poster-style infographic on a white background with decorative gold flourishes and a horizontal color banner near the bottom; even lighting and no visible real-world props.
- Bottom bannerWide horizontal ribbon-style banner across lower third with four color zones and large yellow capitalized words indicating heat levels.
1 region
x 0.06 · y 0.68 · w 0.88 · h 0.16 (high) - Banner text“MILD - MEDIUM - HOT - EXTRA HOT”
1 region
x 0.12 · y 0.70 · w 0.76 · h 0.11 (high) - Decorative elementsGold ornamental flourishes and small seed-like gold icons above and below the main content and flanking the footer area.
2 regions
x 0.02 · y 0.00 · w 0.96 · h 0.06 (medium); x 0.02 · y 0.84 · w 0.96 · h 0.10 (medium) - Background and lightingPlain white background with consistent even lighting, minimal shadows and no visible textured surface.
- Footer domain text“freshchileco.com”
1 region
x 0.36 · y 0.90 · w 0.28 · h 0.06 (high)
Colors
pale green· Anaheim pepper body#CBCB43deep green· Hatch Big Jim body#3D5B0Bmedium green· Hatch Sandia bodybright green· Hatch G76 bodydark green· Hatch Lumbre body#132B03jungle green· Jalapeño and Serrano bodies#325514bright orange· Habanero bodyolive to red gradient· Bottom heat-level bannerPackaging#CD3303textured red· Title letteringPackaging#BB1A14- Overall compositionEight hand-drawn chile pepper illustrations arranged left-to-right on a white poster; each pepper is vertically oriented with stem at top and has a handwritten label above and a small SHU value line beneath.
- 05

Product
Centered promotional graphic showing a yellow badge with a red shield and white check above large red headline text and supporting black script copy.
- Top badgeYellow rosette-style badge with a red shield inset containing a white check mark; badge is centered near the top of the image.
1 region
x 0.38 · y 0.06 · w 0.25 · h 0.18 (high) - Main headline text“Large uppercase red headline centered below the badge reading '90-DAY MONEY BACK GUARANTEE'.”
1 region
x 0.06 · y 0.27 · w 0.88 · h 0.12 (high) - Guarantee paragraph“Black script-style paragraph in mixed case directly under the headline describing a satisfaction guarantee policy.”
1 region
x 0.08 · y 0.39 · w 0.84 · h 0.20 (high) - Decorative flourishSmall red decorative underline and three small red teardrop shapes centered between the badge and the headline.
1 region
x 0.42 · y 0.23 · w 0.16 · h 0.04 (high) - Contact header“Bold uppercase red 'CONTACT US' label centered below the policy paragraph.”
1 region
x 0.22 · y 0.60 · w 0.56 · h 0.10 (high) - Phone number and email blockYellow phone number and email address printed on a red textured footer band near the bottom of the image.
1 region
x 0.05 · y 0.72 · w 0.90 · h 0.26 (high) - Phone number transcription“(575)-800-8284”
1 region
x 0.19 · y 0.76 · w 0.62 · h 0.12 (high) - Email transcription“service@freshchileco.com”
1 region
x 0.29 · y 0.86 · w 0.42 · h 0.06 (high)
Other
Centered editorial layout on a white background with a full-width red textured footer band at the bottom; image is vertically aligned and evenly lit.
- Shot compositionGraphic elements are centered horizontally with substantial white space on left and right; top badge, headline, paragraph, then contact block stack vertically.
- BackgroundSolid white background for the upper portion of the image transitioning to a full-width red textured band across the bottom.
1 region
x 0.00 · y 0.72 · w 1.00 · h 0.28 (high) - Lighting and clarityEven flat lighting with no visible harsh shadows; all text and graphics are sharp and legible.
- Image croppingBottom of the red footer is visible and the left and right edges of the image include small margins of white space; no people or props visible.
Colors
warm yellow· badge background#FDB602deep red· shield#CD0223white· check markheadline red· headline text#D20125black· paragraph text#020202textured red· footer backgroundPackaging#B51D2Dbright yellow· footer textPackaging#FDC202- Top badgeYellow rosette-style badge with a red shield inset containing a white check mark; badge is centered near the top of the image.
- 06

Product
Close-up of a pile of cooked chopped green chiles with visible seeds served on folded tortillas on a shallow black plate.
- Chopped green chile pileLarge mound of cooked, shredded/chopped green chile pieces with visible white seeds and small charred dark flecks; appears moist and glossy with oil or sauce.
1 region
x 0.18 · y 0.06 · w 0.64 · h 0.47 (high) - Tortilla baseTwo folded light-beige tortillas beneath the chile, one showing a toasted golden-brown patch and thin edge layers.
1 region
x 0.14 · y 0.36 · w 0.56 · h 0.36 (high) - Serving plateShallow round black plate visible under the tortillas with a thin rim that contrasts with the wooden serving surface.
1 region
x 0.10 · y 0.24 · w 0.80 · h 0.46 (medium) - Wooden board surfaceCircular wooden board with a light-to-medium brown woodgrain visible around the plate.
1 region
x 0.02 · y 0.08 · w 0.96 · h 0.56 (medium)
Other
Lifestyle-style cropped photo with overlaid review graphics at the bottom; shallow depth of field and warm lighting.
- Reviewer badge textRed circular badge containing the letters DN positioned over the lower portion of the plate.
1 region
x 0.29 · y 0.62 · w 0.16 · h 0.13 (high) - Reviewer name text“Large white text 'DANIEL N.' overlaid above the review area near the bottom of the food image.”
1 region
x 0.40 · y 0.62 · w 0.52 · h 0.13 (high) - Verified label“Red text 'Verified Buyer' with a small shield check icon directly beneath the reviewer name.”
1 region
x 0.44 · y 0.71 · w 0.28 · h 0.05 (high) - Star rating depictionRow of five yellow star shapes below the Verified Buyer label.
1 region
x 0.47 · y 0.73 · w 0.23 · h 0.05 (medium) - Headline text“Large black script text reading Hatch Green Chile centered below the plate area.”
1 region
x 0.18 · y 0.77 · w 0.64 · h 0.08 (high) - Review quote text“Red all-caps quoted review text beginning with UNDOUBTEDLY THE BEST HATCH GREEN CHILE I EVER TASTED”Partial
- Shallow depth of fieldForeground food is sharp while background elements including whole green chiles are softly blurred.
- Image cropLower portion of the graphic is cropped by the image bottom, leaving white space and truncated text area.
Colors
cooked olive green· chile#7C6303light beige· tortillamatte black· plate#140C0Cbright red· review badgePackagingblack· headline textPackaging- Chopped green chile pileLarge mound of cooked, shredded/chopped green chile pieces with visible white seeds and small charred dark flecks; appears moist and glossy with oil or sauce.
- 07

Product
Close-up of a sandwich/burger with a soft top bun covered and overflowing with a chunky yellow-green roasted chile relish and visible tomato and lettuce layers beneath the relish.
- Top bunSoft round sandwich bun top with a smooth, slightly wrinkled surface and light golden-beige color; sits centered on top of the filling.
1 region
x 0.18 · y 0.03 · w 0.64 · h 0.28 (high) - Green chile relishChunky roasted green chile relish with a wet, glossy texture and visible charred bits; it covers the burger and spills over the plate edges.
1 region
x 0.08 · y 0.24 · w 0.84 · h 0.66 (high) - Tomato sliceA single red tomato slice is partially visible beneath the chile relish, showing a bright red curved strip.
1 region
x 0.34 · y 0.52 · w 0.28 · h 0.14 (high) - LettuceDark green lettuce leaf is visible under the tomato and chile, appearing as a narrow horizontal green band.
1 region
x 0.28 · y 0.63 · w 0.30 · h 0.10 (medium) - Melted cheese or inner fillingOrange-yellow melted layer visible under the chile and near the tomato, partially covered by the relish.Partial
1 region
x 0.36 · y 0.44 · w 0.30 · h 0.18 (medium)
Other
Plate-mounted burger photographed in close-up with shallow depth of field; wooden surface and out-of-focus background visible.
- Serving plateDark circular plate holds the burger; rim is visible on the right and lower edges of the composition.
1 region
x 0.50 · y 0.66 · w 0.48 · h 0.30 (high) - Background and surfaceBlurred wooden serving surface beneath the plate and a soft out-of-focus dark bluish background, indicating shallow depth of field.
1 region
x 0.00 · y 0.60 · w 1.00 · h 0.40 (high) - LightingWarm directional lighting from the top-left accentuates surface texture and creates soft shadows under the bun and relish.
- Image crop and focusTight close-up crop with the central subject filling the frame; foreground and edges of the relish show slight blur from shallow focus.
Colors
light golden beige· top bun#DBBC7Cyellow-green· green chile relishtomato red· tomato slice#846B0Aleaf green· lettuce#6B5B1C- Top bunSoft round sandwich bun top with a smooth, slightly wrinkled surface and light golden-beige color; sits centered on top of the filling.
- 08

Product
Illustrated infographic showing four drawn green chile peppers labeled Machete, Big Jim, Sandia Select, and Matador with individual heat category labels and SHU ranges; a right-side reference column compares Jalapeño and Habanero; a wide color-gradient banner across the bottom labels four heat bands.
- Top titleLarge red brushstroke headline at top spanning nearly full width.
1 region
x 0.08 · y 0.03 · w 0.84 · h 0.16 (high) - Leftmost pepper illustrationTall narrow light-green chile illustration with curved tapered tip and visible stem, labeled below as the mild example.
1 region
x 0.03 · y 0.20 · w 0.18 · h 0.51 (high) - Second pepper illustrationLarge wide dark-green chile illustration with pronounced curve and bulbous upper shoulder, labeled medium.
1 region
x 0.20 · y 0.18 · w 0.20 · h 0.57 (high) - Third pepper illustrationStraight medium-green chile illustration with narrow tip and simple stem, labeled hot.
1 region
x 0.40 · y 0.18 · w 0.14 · h 0.56 (high) - Fourth pepper illustrationTall darker-green, slightly twisted chile illustration with pronounced glossy highlights, labeled xhot.
1 region
x 0.55 · y 0.16 · w 0.18 · h 0.60 (high) - Right reference column peppersTwo smaller reference illustrations on right: a small dark-green jalapeño and an orange habanero.
1 region
x 0.78 · y 0.28 · w 0.18 · h 0.47 (high) - Bottom gradient bannerHorizontal ribbon-style banner across bottom showing a left-to-right gradient from olive green through yellow and orange to red with four large heat labels.
1 region
x 0.05 · y 0.75 · w 0.90 · h 0.17 (high) - Illustration styleHand-drawn watercolor/ink illustration style with visible brush strokes, highlights, and textured shading on each pepper and decorative accents.
- Small footer linksTwo website strings printed centered in small serif text at bottom edge.
1 region
x 0.22 · y 0.93 · w 0.56 · h 0.05 (medium) - Top subtitleSmaller cursive subtitle beneath the headline spanning the top center.
1 region
x 0.14 · y 0.12 · w 0.72 · h 0.05 (high) - Decorative seeds and flourishesSmall gold seed clusters and ornamental line flourishes appear at top corners and above footer.
3 regions
x 0.03 · y 0.01 · w 0.10 · h 0.07 (medium); x 0.87 · y 0.01 · w 0.10 · h 0.07 (medium); x 0.40 · y 0.88 · w 0.20 · h 0.07 (medium) - Text block noteSmall italic note near the right reference column reading 'For comparison only.'
1 region
x 0.77 · y 0.68 · w 0.20 · h 0.06 (medium) - Image paper backgroundWhite textured paper background filling the image with slight paper grain visible.
- Leftmost small red '575' above nameRed '575' numerals appear above each main pepper name as a small marker.
1 region
x 0.06 · y 0.18 · w 0.58 · h 0.10 (medium)
Other
Centered infographic layout on a white textured background with even top lighting, no real props, and clear legible typography and illustrations.
- Shot compositionSquare-cropped centered layout with equal margins around the infographic and symmetrical alignment of illustrations and text.
- Lighting and shadowEven diffuse lighting with minimal cast shadows; highlights are part of the illustration rather than photographic reflections.
- Legible textMultiple text blocks and labels are printed clearly and are legible at this resolution.
- Footer links transcription areaContact/website text appears along the bottom center.
1 region
x 0.20 · y 0.94 · w 0.60 · h 0.04 (medium)
Colors
pale chartreuse green· Machete pepper body#BBCB44forest green· Big Jim pepper body#2C5C1Blime green· Sandia Select pepper body#94AB1Cdeep evergreen· Matador pepper body#1B3C13dark jalapeno green· Jalapeño reference pepperorange pepper· Habanero reference pepperolive yellow green· Bottom ribbon left area#A4A214burnt orange red· Bottom ribbon right area#D42204- Top titleLarge red brushstroke headline at top spanning nearly full width.
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Product
Photorealistic roasted chile peppers displayed in multiple scaled views: two large roasted whole peppers at top (one green left, one red right) and five smaller roasted green peppers shown above each heat-level column. Surface shows glossy skin with charred black blisters and stems visible.
- Large left pepperSingle large roasted green chile positioned near the top-left with glossy green skin, visible black charred blistering along the upper surface, and a short curved green stem at the leftmost tip.
1 region
x 0.02 · y 0.06 · w 0.44 · h 0.28 (high) - Large right pepperSingle large roasted red chile positioned near the top-right with glossy red skin, black char marks concentrated on the top surface, and a short curved green-brown stem at the rightmost tip.
1 region
x 0.53 · y 0.06 · w 0.45 · h 0.28 (high) - Row of smaller peppersFive smaller roasted green chiles, each placed above a vertical heat-level column, showing glossy green skin with some char marks; the third column pepper appears slightly more orange-tinged.
1 region
x 0.05 · y 0.36 · w 0.90 · h 0.18 (high) - Charred skin detailBlack blistered char marks on glossy skin visible on both large and small peppers, irregularly distributed along the top surfaces.
1 region
x 0.02 · y 0.06 · w 0.96 · h 0.40 (medium) - StemsThin curved stems visible on each pepper; stems are green to green-brown and appear intact.
2 regions
x 0.01 · y 0.08 · w 0.10 · h 0.06 (high); x 0.90 · y 0.08 · w 0.08 · h 0.06 (high)
Packaging
Infographic style packaging or label artwork with large headings, a central certification seal, five vertical heat-level columns with headings, short descriptions, SHU ranges, colored heat bars, and a bottom row of information icons and callouts.
- Main heading“Large title text at the top reading HATCH CHILE over HEAT LEVEL GUIDE.”
1 region
x 0.10 · y 0.01 · w 0.80 · h 0.18 (high) - Subheading“SAME GREAT FLAVOR. DIFFERENT HEAT.”
1 region
x 0.21 · y 0.16 · w 0.58 · h 0.03 (high) - Central certification sealCircular black seal with white text and red decorative bars; large central text reads HATCH CHILE with smaller surrounding text including CERTIFIED and HATCH CHILE ASSOCIATION.
1 region
x 0.40 · y 0.18 · w 0.20 · h 0.18 (high) - Heat level headings and SHU“Five vertical columns labeled 1 MILD (100-1,000 SHU), 2 MEDIUM MILD (1,000-2,500 SHU), 3 MEDIUM (2,500-5,000 SHU), 4 MEDIUM HOT (5,000-10,000 SHU), and 5 HOT (10,000+ SHU).”
1 region
x 0.03 · y 0.36 · w 0.94 · h 0.18 (high) - Level descriptionsShort descriptive lines under each heat column transcribed separately elsewhere in this section.
1 region
x 0.03 · y 0.46 · w 0.94 · h 0.11 (high) - Heat barsColored horizontal segmented bars under each small pepper showing increasing intensity from green to orange to red across the five columns.
1 region
x 0.08 · y 0.50 · w 0.84 · h 0.04 (high) - Heat increases arrow“Long horizontal arrow near the lower middle labeled HEAT INCREASES with a green-to-red gradient pointing right.”
1 region
x 0.12 · y 0.58 · w 0.76 · h 0.05 (high) - Bottom icon panelFour circular icons with accompanying headings and short text: GROWN IN HATCH VALLEY, NM; HEAT CAN VARY; ROAST & FREEZE; LOOK FOR THE SEAL.
1 region
x 0.06 · y 0.64 · w 0.88 · h 0.12 (high) - Footer statements“Lower center text reads REAL HATCH CHILE. and REAL DIFFERENCE. separated by a small graphic of two crossed chiles.”
1 region
x 0.18 · y 0.81 · w 0.64 · h 0.09 (high) - Level 1 description text“Just a hint of heat. Great for anyone!”
1 region
x 0.05 · y 0.49 · w 0.18 · h 0.05 (high) - Level 2 description text“Warm and flavorful with a little kick.”
1 region
x 0.24 · y 0.49 · w 0.18 · h 0.05 (high) - Level 3 description text“Balanced heat and flavor. Our most popular!”
1 region
x 0.43 · y 0.49 · w 0.18 · h 0.05 (high) - Level 4 description text“Noticeable heat that builds as you eat.”
1 region
x 0.62 · y 0.49 · w 0.18 · h 0.05 (high) - Level 5 description text“Serious heat for true chile enthusiasts!”
1 region
x 0.81 · y 0.49 · w 0.16 · h 0.05 (high)
Other
White background infographic with centered top-to-bottom layout, bright even lighting, soft shadows under peppers, and crisp photographic and graphic elements; image is square-cropped.
- Background and compositionSolid white background with subtle drop shadows beneath peppers to create a floating effect; composition centers the certification seal and aligns five vertical columns across the width.
- Lighting and shadowEven studio lighting from above-left producing soft shadows mostly below and slightly right of each pepper; highlights on glossy skin are bright and specular.
- Image cropSquare crop that includes the full infographic and all peppers with a small white margin around the edges.
- Image qualityHigh resolution with crisp edges, clear text, and visible texture on pepper skins and printed graphics.
Colors
glossy hatch green· large left pepper skin#6A8B6Croasted red· large right pepper skin#D40102charcoal black· char marks#232323forest green· main heading textPackaging#13530Dsignal red· heat indicator bars and accentsPackagingclean white· backgroundPackaging#D3D3D3- Large left pepperSingle large roasted green chile positioned near the top-left with glossy green skin, visible black charred blistering along the upper surface, and a short curved green stem at the leftmost tip.
- 10

Product
Central circular certification seal graphic with stylized crossed chiles and large HATCH CHILE text, flanked by icon/text callouts on left and right.
- Central seal shapeLarge black starburst circular badge with serrated edge centered in the image.
1 region
x 0.28 · y 0.18 · w 0.44 · h 0.52 (high) - Crossed chiles graphicTwo small stylized chiles overlapped and crossed at the top center of the badge; left chile is green and right chile is red.
1 region
x 0.46 · y 0.24 · w 0.08 · h 0.06 (high) - Badge main text“Large bold stacked text inside the badge reading 'HATCH' on top of 'CHILE' in white uppercase letters.”
1 region
x 0.36 · y 0.32 · w 0.28 · h 0.28 (high) - Badge arc text“Arc text along the top of the badge reading 'CERTIFIED' in white uppercase letters.”
1 region
x 0.36 · y 0.20 · w 0.28 · h 0.10 (medium) - Badge lower arc text“Small curved white text along the bottom edge of the badge reading 'HATCH CHILE ASSOCIATION'.”
1 region
x 0.36 · y 0.62 · w 0.28 · h 0.08 (medium) - Red decorative barsVertical red bar groupings extending above and below the badge and short horizontal red bars to the left and right of the badge.
4 regions
x 0.44 · y 0.12 · w 0.12 · h 0.08 (high); x 0.44 · y 0.70 · w 0.12 · h 0.08 (high); x 0.20 · y 0.40 · w 0.08 · h 0.08 (medium); x 0.72 · y 0.40 · w 0.08 · h 0.08 (medium)
Other
Poster-style flat graphic on a textured off-white background with header and footer text; symmetric left and right icon/text columns; even lighting and slight paper texture visible.
- Top headline“Large uppercase header centered at top reading 'LOOK FOR THE SEAL.'”
1 region
x 0.20 · y 0.02 · w 0.60 · h 0.07 (high) - Main slogan“Very large bold text beneath the headline reading 'CHOOSE REAL HATCH.'”
1 region
x 0.08 · y 0.06 · w 0.84 · h 0.12 (high) - Left column header“Left column heading in green reading 'GROWN IN' followed by 'HATCH VALLEY, NEW MEXICO' in black uppercase below it.”
1 region
x 0.04 · y 0.22 · w 0.22 · h 0.12 (high) - Left column paragraph“Green paragraph text under the heading reading 'Only green chiles grown in Hatch Valley can be certified Hatch.'”
1 region
x 0.04 · y 0.34 · w 0.22 · h 0.12 (medium) - 100% real callout“Left lower heading in green reading '100% REAL' with 'HATCH CHILE' in black below and a short paragraph under that about assurance of authentic Hatch flavor.”
1 region
x 0.04 · y 0.52 · w 0.22 · h 0.18 (medium) - Right column header“Right column top heading in green reading 'VERIFIED' with 'SUPPLY CHAIN' in black below it and a short paragraph stating 'Every step is verified to ensure authenticity from field to you.'”
1 region
x 0.74 · y 0.22 · w 0.22 · h 0.18 (high) - Right column licensed callout“Right lower heading in green reading 'LICENSED' with 'SEAL OF TRUST' in black below and a paragraph stating 'The Hatch Chile Association licenses this certification seal to approved businesses only.'”
1 region
x 0.74 · y 0.46 · w 0.22 · h 0.24 (medium) - Why it matters box“Centered boxed heading reading 'WHY IT MATTERS' with the paragraph 'Not all green chiles are Hatch. Look for this seal to be sure you're getting the real thing.' below it.”
1 region
x 0.36 · y 0.64 · w 0.28 · h 0.18 (high) - Footer slogan“Dark green horizontal footer band with centered white text reading 'REAL HATCH CHILE. REAL NEW MEXICO.'”
1 region
x 0.00 · y 0.88 · w 1.00 · h 0.10 (high) - Legal fine printVery small black legal line of text centered under the footer; text is legible as a full line across the bottom.Partial
1 region
x 0.02 · y 0.97 · w 0.96 · h 0.03 (medium) - Background textureSubtle off-white paper texture with light speckling across the whole image.
Colors
matte black· badge background#110E0Dbright white· main badge textforest green· left chile graphicchili red· right chile graphic#D61D21bright red· decorative bars and accents#DC1E22olive green· accent and icon green#3B522Coff-white· background- Central seal shapeLarge black starburst circular badge with serrated edge centered in the image.
- 11

Product
Two roasted chiles photographed on white background: a glossy green roasted chile at left and a glossy red roasted chile at right, both showing dark char/grill marks and stems; central area shows a circular black certified seal overlapping space between chiles.
- Left chile shapeSingle whole green chile positioned left-of-center, tapered conical shape with intact curved stem at narrow end, top surface glossy with specular highlights and visible creases near stem.
1 region
x 0.03 · y 0.12 · w 0.43 · h 0.36 (high) - Right chile shapeSingle whole red chile positioned right-of-center, similarly tapered conical shape with curved stem at narrow end, surface glossy with pronounced wrinkles and highlights.
1 region
x 0.55 · y 0.12 · w 0.42 · h 0.36 (high) - Char marksDark brown to black irregular char/grill marks across the upper central surface of both chiles, concentrated in linear patches following the chile curvature.
2 regions
x 0.12 · y 0.18 · w 0.32 · h 0.18 (high); x 0.63 · y 0.18 · w 0.28 · h 0.20 (high) - Surface finishBoth chiles show a high-gloss, reflective skin with small surface wrinkles and subtle textured creases, producing bright white specular highlights.
- Cast shadowsSoft, short cast shadows directly beneath each chile on the white background indicating overhead lighting; shadows are darker nearest the chiles and fade outward.
2 regions
x 0.02 · y 0.43 · w 0.47 · h 0.12 (medium); x 0.53 · y 0.43 · w 0.46 · h 0.12 (medium) - Central seal badgeCircular black badge between the chiles with starburst edge and red decorative bars; inner white text in stacked lines reads 'HATCH CHILE' with smaller surrounding text and a small red and green crossed-pepper graphic.
1 region
x 0.41 · y 0.14 · w 0.18 · h 0.22 (high)
Other
White infographic layout with large headline at top, two-column informational text blocks under each chile, a central certified seal graphic, a four-column 'GOOD TO KNOW' box near bottom, and footer tagline and small pepper graphic. Even, diffuse studio lighting and minimal background texture.
- Top headline“GREEN VS. RED HATCH CHILE”
1 region
x 0.05 · y 0.01 · w 0.90 · h 0.12 (high) - Headline subline“SAME PEPPER. DIFFERENT TIME. UNIQUE FLAVOR.”
1 region
x 0.18 · y 0.08 · w 0.64 · h 0.05 (high) - Left column header“GREEN HATCH CHILE”
1 region
x 0.08 · y 0.36 · w 0.36 · h 0.05 (high) - Left harvest heading“Harvested Early”
1 region
x 0.08 · y 0.42 · w 0.30 · h 0.04 (high) - Left harvest detail“Picked in late July - August”
1 region
x 0.08 · y 0.46 · w 0.36 · h 0.03 (high) - Left flavor heading“FLAVOR PROFILE”
1 region
x 0.08 · y 0.51 · w 0.30 · h 0.04 (high) - Left flavor detail“Bright, fresh, and vegetal with crisp, earthy notes.”
1 region
x 0.08 · y 0.55 · w 0.36 · h 0.05 (high) - Left best for heading“BEST FOR”
1 region
x 0.08 · y 0.61 · w 0.22 · h 0.04 (high) - Left best for detail“Roasting, salsas, sauces, eggs, and green chile stew.”
1 region
x 0.08 · y 0.65 · w 0.36 · h 0.05 (high) - Right column header“RED HATCH CHILE”
1 region
x 0.56 · y 0.36 · w 0.36 · h 0.05 (high) - Right harvest heading“Harvested Late”
1 region
x 0.56 · y 0.42 · w 0.30 · h 0.04 (high) - Right harvest detail“Picked in September - October”
1 region
x 0.56 · y 0.46 · w 0.36 · h 0.03 (high) - Right flavor heading“FLAVOR PROFILE”
1 region
x 0.56 · y 0.51 · w 0.30 · h 0.04 (high) - Right flavor detail“Sweeter, richer, and fruitier with deeper, smoky notes.”
1 region
x 0.56 · y 0.55 · w 0.36 · h 0.05 (high) - Right best for heading“BEST FOR”
1 region
x 0.56 · y 0.61 · w 0.22 · h 0.04 (high) - Right best for detail“Enchiladas, red chile sauce, meats, and savory dishes.”
1 region
x 0.56 · y 0.65 · w 0.36 · h 0.05 (high) - Good to know header“GOOD TO KNOW”
1 region
x 0.30 · y 0.74 · w 0.40 · h 0.04 (high) - Good to know column 1 heading“GROWN IN HATCH VALLEY, NM”
1 region
x 0.05 · y 0.78 · w 0.22 · h 0.04 (high) - Good to know column 1 detail“Unique climate and rich soil create one-of-a-kind chile.”
1 region
x 0.05 · y 0.82 · w 0.22 · h 0.05 (high) - Good to know column 2 heading“ROAST & FREEZE TO SAVE THE FLAVOR”
1 region
x 0.30 · y 0.78 · w 0.22 · h 0.04 (high) - Good to know column 2 detail“Roasted Hatch chiles freeze beautifully for year-round enjoyment.”
1 region
x 0.30 · y 0.82 · w 0.22 · h 0.05 (high) - Good to know column 3 heading“BOTH ARE DELICIOUS. IT'S JUST A MATTER OF TASTE!”
1 region
x 0.55 · y 0.78 · w 0.22 · h 0.04 (high) - Good to know column 3 detail“Choose your favorite or enjoy both!”
1 region
x 0.55 · y 0.82 · w 0.22 · h 0.05 (high) - Good to know column 4 heading“LOOK FOR THE CERTIFIED HATCH CHILE ASSOCIATION SEAL”
1 region
x 0.79 · y 0.78 · w 0.16 · h 0.04 (high) - Good to know column 4 detail“Your guarantee of real, authentic Hatch chile.”
1 region
x 0.79 · y 0.82 · w 0.16 · h 0.05 (high) - Footer tagline left“REAL HATCH CHILE.”
1 region
x 0.18 · y 0.94 · w 0.22 · h 0.04 (high) - Footer tagline right“REAL DIFFERENCE.”
1 region
x 0.60 · y 0.94 · w 0.30 · h 0.04 (high) - Central seal text top“CERTIFIED”
1 region
x 0.45 · y 0.18 · w 0.10 · h 0.05 (high) - Central seal main text“HATCH CHILE”
1 region
x 0.45 · y 0.21 · w 0.10 · h 0.09 (high) - Central seal bottom text“HATCH CHILE ASSOCIATION”
1 region
x 0.45 · y 0.30 · w 0.10 · h 0.04 (medium) - Image compositionSymmetrical two-column infographic layout with chiles mirrored left and right and a central vertical divider line between columns; white seamless background used throughout.
- LightingDiffuse studio lighting producing even illumination, distinct specular highlights on chile skins, and minimal harsh shadows.
Colors
glossy bright green· left chile skin#738303glossy deep red· right chile skin#B30501char black· char/grill marks#1C0B05dark forest green· headline green textPackaging#446B44medium signal red· headline red text and accentsPackaging#BC0A04solid black· badge and main textPackaging#020202- Left chile shapeSingle whole green chile positioned left-of-center, tapered conical shape with intact curved stem at narrow end, top surface glossy with specular highlights and visible creases near stem.
- 12

Product
Illustrated progression of a single hatch chile shown in five ripeness stages with labels and explanatory callouts. Each stage is a stylized pepper drawing with stem and two leaves above, and a small boxed usage callout below some peppers.
- Main headline“Large hand-lettered headline at top reading FROM GREEN TO RED in red textured brush script.”
1 region
x 0.05 · y 0.02 · w 0.90 · h 0.14 (high) - Subheadline“The Same Hatch Chile, Two Perfect Moments. printed below the main headline in black script”
1 region
x 0.16 · y 0.13 · w 0.68 · h 0.05 (high) - Descriptive paragraph“Green chile and red chile are the same pepper. Picked early for bright, smoky heat. Left to ripen for deep, earthy richness. Caught in between for our Pinto Blend.”
1 region
x 0.24 · y 0.17 · w 0.52 · h 0.12 (high) - Stage labels row“Five stage labels directly above each illustrated pepper: Hatch Green, First Blush, Pinto Blend, Turning Red, Hatch Red”
1 region
x 0.05 · y 0.29 · w 0.90 · h 0.06 (high) - Leftmost pepper geometryLeftmost illustrated pepper oriented vertically with stem curving right and two attached leaves; pepper body solid green with highlights and textured shading.
1 region
x 0.05 · y 0.31 · w 0.16 · h 0.42 (high) - Second pepper geometrySecond pepper from left showing mostly green with some faint orange-red near bottom, same stem and leaf placement as others.
1 region
x 0.24 · y 0.31 · w 0.16 · h 0.42 (high) - Center pinto blend pepper geometryCenter pepper shows a distinct vertical gradient from green at top to red at bottom; stem and leaves similar to other illustrations.
1 region
x 0.43 · y 0.31 · w 0.16 · h 0.42 (high) - Fourth pepper geometryFourth pepper from left predominantly red with some remaining green streaks near top and along one side.
1 region
x 0.62 · y 0.31 · w 0.16 · h 0.42 (high) - Rightmost pepper geometryRightmost illustrated pepper fully red with textured highlights, stem and two leaves above.
1 region
x 0.81 · y 0.31 · w 0.14 · h 0.42 (high) - Usage callout left“Boxed callout under left pepper with arrow pointing up containing text: -> Green Chile Sauce, Roasted Green Chile, Fresh Green Pods”
1 region
x 0.04 · y 0.67 · w 0.18 · h 0.11 (high) - Usage callout center“Boxed callout under center pepper with arrow pointing up containing text: -> Red & Green Pinto Blend, Pinto Sauces”
1 region
x 0.41 · y 0.67 · w 0.18 · h 0.11 (high) - Usage callout right“Boxed callout under rightmost pepper with arrow pointing up containing text: -> Red Chile Sauce, Enchilada Sauce, Street Taco Sauce”
1 region
x 0.78 · y 0.67 · w 0.18 · h 0.11 (high) - Bottom banner text“Large tri-color ribbon near bottom with words GREEN, BLEND, RED spaced across it in white uppercase serif letters.”
1 region
x 0.06 · y 0.82 · w 0.88 · h 0.12 (high) - Website text“freshchileco.com centered below the ribbon”
1 region
x 0.36 · y 0.94 · w 0.28 · h 0.04 (high)
Other
Centered infographic-style composition on a plain white background with decorative flourishes and even, flat lighting; no photographic props or people.
- Background and compositionWhite background with centered vertical layout; decorative gold flourishes above and below the main artwork.
- Illustration styleHand-drawn, textured illustration style with visible brush texture and stippled highlights on peppers and ribbon.
- Shot framingFull graphic framed within a near-square image with equal margins left and right.
Colors
medium green· Hatch Green pepper body#447304green with orange blush· First Blush pepper body#748404green-to-red gradient· Pinto Blend pepper body#9B0201warm red with green streaks· Turning Red pepper body#BC1303deep red· Hatch Red pepper body#AC0A05olive green· Pepper stems and leaves#7B7C7Cgreen to red gradient ribbon· Bottom ribbon#BC1B04- Main headline“Large hand-lettered headline at top reading FROM GREEN TO RED in red textured brush script.”
- 13

Product
A vertical infographic showing four heat levels (MILD, MEDIUM, HOT, XHOT) each paired with green chile icons and red numeric 'SCOVILLE HEAT UNITS' callouts, plus short descriptive body text for each level.
- MILD heading“Large bold black word 'MILD' left-aligned with a thin red horizontal banner line extending to the right.”
1 region
x 0.37 · y 0.04 · w 0.48 · h 0.09 (high) - MILD scoville callout“Bold red text '500 SCOVILLE HEAT UNITS' printed below the 'MILD' heading and partially enclosed by a thin red outlined ribbon graphic to the right.”
1 region
x 0.37 · y 0.10 · w 0.58 · h 0.10 (high) - MILD body text“Smaller black sentence below the scoville callout reading 'A GENTLE INTRODUCTION TO HATCH CHILES.'”
1 region
x 0.37 · y 0.19 · w 0.58 · h 0.06 (high) - MILD chile iconSingle small green illustrated chile with dark speckling positioned to the left of the MILD heading.
1 region
x 0.12 · y 0.05 · w 0.06 · h 0.11 (high) - MEDIUM heading“Large bold black word 'MEDIUM' with a red horizontal banner line extending to the right.”
1 region
x 0.37 · y 0.27 · w 0.48 · h 0.09 (high) - MEDIUM scoville callout“Bold red text '2,500 SCOVILLE HEAT UNITS' below the MEDIUM heading, partially inside a red outlined ribbon shape on the right.”
1 region
x 0.37 · y 0.34 · w 0.58 · h 0.11 (high) - MEDIUM body text“Black paragraph below the scoville callout reading 'A BALANCED HEAT THAT PROVIDES A NOTICEABLE KICK WITHOUT BEING OVERWHELMING.'”
1 region
x 0.37 · y 0.45 · w 0.58 · h 0.10 (high) - MEDIUM chile iconsTwo small green illustrated chiles with dark speckling arranged vertically to the left of the MEDIUM heading.
1 region
x 0.10 · y 0.27 · w 0.08 · h 0.18 (high) - HOT heading“Large bold black word 'HOT' with a red horizontal banner line extending to the right.”
1 region
x 0.37 · y 0.52 · w 0.48 · h 0.09 (high) - HOT scoville callout“Bold red text '5,500 SCOVILLE HEAT UNITS' below the HOT heading and partially inside a red outlined ribbon on the right.”
1 region
x 0.37 · y 0.59 · w 0.58 · h 0.11 (high) - HOT body text“Black paragraph under the scoville callout reading 'FOR THE SPICE ENTHUSIAST, HIS LEVEL BRINGS A ROBUST AND LIVELY FLAVOR TO YOUR DISHES.'”
1 region
x 0.37 · y 0.70 · w 0.58 · h 0.10 (high) - HOT chile iconsThree small green illustrated chiles with dark speckling arranged vertically to the left of the HOT heading.
1 region
x 0.07 · y 0.52 · w 0.12 · h 0.21 (high) - XHOT heading visible fragment“Part of the next level heading 'XHOT' appears at the lower edge of the image in large bold black type.”Partial
1 region
x 0.37 · y 0.82 · w 0.48 · h 0.12 (medium) - XHOT scoville callout visible fragment“Partial bold red text '15,500 SCOVILLE HEAT UNITS' is visible below the XHOT heading but cropped by the image bottom.”Partial
1 region
x 0.37 · y 0.88 · w 0.58 · h 0.12 (medium) - XHOT chile icons visible fragmentFour small green illustrated chiles are partially visible at the left of the XHOT row; lower portions are cropped.Partial
1 region
x 0.06 · y 0.78 · w 0.13 · h 0.22 (medium)
Other
White studio background with even lighting; the image is an infographic cropped at the bottom so the lowest row is partially cut off.
- BackgroundPlain white background filling the whole image.
- Shot compositionVertical stacked layout with evenly spaced rows; graphic is centered horizontally with chile icons aligned on the left and text blocks on the right.
- CroppingBottom of the image crops the lowest 'XHOT' row, cutting off the lower portion of its text and icons.
1 region
x 0.00 · y 0.75 · w 1.00 · h 0.25 (high)
Colors
medium green· chile iconsvivid red· scoville callout text and ribbon outline#C22233jet black· headings and body text#010101- MILD heading“Large bold black word 'MILD' left-aligned with a thin red horizontal banner line extending to the right.”
- 14

Product
Flat rectangular product label artwork with a central ornate badge reading 'HATCH 575 CHILE', flanked by photographic green chile peppers and small pictogram icons. Label shows 'Sandia Select' script and 'GREEN CHILE NET WT. 16 oz (454g)'.
- Central badgeOrnate shield-style badge centered on the label with a thick yellow-gold outline, black interior, and the stacked text 'HATCH' above large numerals '575' and 'CHILE' beneath the numerals.
1 region
x 0.37 · y 0.30 · w 0.26 · h 0.48 (high) - Product descriptor scriptBelow the badge a small yellow script panel reads 'Sandia Select' above uppercase 'GREEN CHILE' and a net weight line 'NET WT. 16 oz (454g)'.
1 region
x 0.40 · y 0.66 · w 0.20 · h 0.16 (high) - Green chile illustrationsPhotographic or highly detailed illustrated green chile peppers are positioned on both sides of the central badge; the left pair tilts outward to the left and the right pair tilts outward to the right.
2 regions
x 0.27 · y 0.30 · w 0.13 · h 0.50 (high); x 0.60 · y 0.30 · w 0.13 · h 0.50 (high) - Hot indicator graphicSmall red chili pepper icon with the word 'Hot' in yellow script sits to the lower right of the central badge.
1 region
x 0.73 · y 0.64 · w 0.05 · h 0.12 (high) - Pictogram stripVertical row of circular pictogram icons appears near the right side of the label indicating product attributes such as gluten free, vegan, no sugar added, no additives, and paleo.
1 region
x 0.77 · y 0.22 · w 0.10 · h 0.40 (medium)
Packaging
Full-width product label printed on textured black background showing a left block of brand story text, central brand badge and illustrations, and a right-side Nutrition Facts panel.
- Left story header“Prominent yellow heading at upper left reads 'TASTE THE FAMILY TRADITION'.”
1 region
x 0.02 · y 0.18 · w 0.28 · h 0.10 (high) - Brand story blockMulti-line paragraph block of small yellow and white text occupies the left panel under the heading and includes a sign-off line 'The McMillons' in script.
1 region
x 0.02 · y 0.26 · w 0.28 · h 0.48 (medium) - Website and contact“Lower left panel shows a website and contact line 'WWW.FRESHCHILECO.COM' and an apparent phone number '(575)800-8284'.”
1 region
x 0.02 · y 0.70 · w 0.28 · h 0.14 (medium) - Nutrition facts header“Rightmost panel contains a Nutrition Facts box with the header 'Nutrition Facts'.”
1 region
x 0.82 · y 0.16 · w 0.16 · h 0.26 (high) - Serving and calories“Inside the nutrition box the lines 'About 8 servings per container', 'Serving size 1/4 cup (60g)' and a bold 'Calories 25' are visible.”
1 region
x 0.82 · y 0.25 · w 0.16 · h 0.18 (high) - Small-print nutrition rowsDetailed nutrient rows and percent daily values fill the remainder of the nutrition panel in small black text on white background and are legible as a dense block at this resolution.
1 region
x 0.82 · y 0.40 · w 0.16 · h 0.40 (high) - Manufacturer logoSmall circular brand-like logo with the words 'HATCH CHILE' in white and red appears beneath the left story block near the bottom center-left of the label.
1 region
x 0.28 · y 0.64 · w 0.08 · h 0.10 (medium)
Other
Horizontal crop of a single product label against a white top and bottom margin. Studio lighting with even frontal illumination and subtle texture visible on the black label background.
- Shot compositionImage is a wide horizontal crop showing the full-width label centered horizontally with white empty bands above and below the label.
- Background and textureLabel background is textured black resembling woven or pebbled material; surrounding area above and below is plain white.
- Lighting and shadowEven frontal lighting with minimal shadows and a small specular highlight on the gold badge outline.
- Image qualityText and small details remain legible though small-print areas are dense; image is sharp overall with no visible motion blur.
Colors
textured black· label backgroundPackaging#0E0D0Eyellow gold· center badge outline and accentPackaging#F4BB3Bbright white· main label textPackaging#D4D4D4medium green· green chile illustrationstomato red· hot chili iconPackaging- Central badgeOrnate shield-style badge centered on the label with a thick yellow-gold outline, black interior, and the stacked text 'HATCH' above large numerals '575' and 'CHILE' beneath the numerals.
Product Video
Documents & Data
Reddit Insights
5 threads · r/SalsaSnobs, r/hotsauce, r/LubbockReddit users generally praise The Fresh Chile Company 575 green chile for its fresh Hatch flavor, with the hot Sandia variety noted as more flavorful than the medium, though shipping costs and some blandness draw criticism.
Most commenters describe the product as delicious, fresh, and worth ordering, but there are some negative comments about shipping costs, blandness of certain varieties, and a few who find it similar to 505.
Themes
Use Cases
- As a topping for burgers
- As a thicker, pepper-forward condiment or cooking ingredient
Watch Out For
Community Q&A
- How does 575 compare to 505?
- Many users find 575 superior in flavor, though opinions vary.
- Is the medium green chile flavorful?
- Some find it a little bland; the hot Sandia version is much more flavorful.
Compared To
vs 505 Southwestern
Several users believe 575 has better flavor than 505, though some find them similar.
Source Threads
User prefers 575 over 505
575 blows 505 away. Had 505 and it was ok. Just received 3 jars of 575 last week. So incredibly good. Three jars are all gone. Will be ordering more soon. Took me about a year of watching the adds on insta before ordering 😆
u/Aggressive_Nature_96r/SalsaSnobsView thread →
Native New Mexican endorses as closest to fresh Hatch
I'm native to NM. This is the only jarred Hatch product that comes close to the fresh stuff I get every harvest. I recommend it.
u/QuiverofSamr/hotsauceView thread →
User praises 575 and shows burger use
575 is amazing. The ads got me on FB. Super delicious, unique flavor and very fresh. You can eat it with a spoon by itself but really good on anything. I’ve probably gone through 10 jars. Here’s a 575 burger I made. Do it!
u/PennTechr/SalsaSnobsView thread →
Hot Sandia version is flavorful; medium green is bland
I ordered several jars of these as well. The medium green chilies are pretty good, but a little bland. I also ordered a jar of the red and green hot Sandia chile version, and that was much more flavorful. There's also an extra hot Matador version that I'd like to try. If you're looking for a little more flavor, they also offer salsas, but they obviously won't be as thick. I ordered a red enchilada sauce that I haven't tried yet. I would definitely recommend the red and green mixed chile version to anyone who's looking for something more pepper-forward in flavor and thicker than salsa.
u/joefitzpatrickr/hotsauceView thread →
User enjoys 575 and gifts it to family
Love to see this! Only tried their 575 and it’s very good. I bought a variety of them for family members in September 2024 for Cmas gifts and had to buy a whole new batch in November cause I ate em all.
u/rickidadaddir/LubbockView thread →
Provenance
- Merchant Link
- https://freshchileco.com/products/hatch-575-sandia-green-chile
- Platform
- shopify
- Updated