
The Fresh Chile Company
Jenna’s Jams & Jellies | Cherry Hatch Red Chile Roast Jelly
Jenna's Cherry Hatch Red Chile Roast Jelly is a vegan, gluten-free jelly made with cherries, roasted Hatch red chile, and cinnamon. It is commonly used as a toast spread, poultry glaze, or dessert topping. The product comes in a 19.4 oz (550g) jar, has a medium heat level, and has received a 4.98/5 rating from 48 customer reviews.
- Style
- traditional, classic
- Category
- Food, Beverages & Tobacco > Food Items > Dips & Spreads > Jams & Jellies
- GTIN
656382669931- MPN
fcc-jenna-rr-cherry-jelly
Specifications
Cherry Hatch Red Chile Roast Jelly is a sweet and tangy fusion of cherries, smoky roasted Hatch red chile, and cinnamon. Made with all-natural, vegan, and gluten-free ingredients, it's a versatile spread, glaze, or dessert topping.
All-natural, vegan, gluten-free, flame roasted, no preservatives, no sugar added, versatile for sweet and savory recipes.
- Style
- traditional, classic
- Occasion
- everyday, casual, party
- Gender
- unisex
- Condition
- new
- Weight
- 2 lb
- Category
- Food, Beverages & Tobacco > Food Items > Dips & Spreads > Jams & Jellies
Additional Attributes
- rich and tangy
- sweet cherries
- smoky roasted Hatch Red Chile
- hint of warm cinnamon
- all-natural
- vegan
- gluten-free
- flame roasted
- no dried or dehydrated pods
- no sugar added
- no preservatives
- versatile
- authentic Southwest
- New Mexico tradition
- bold flavor
Image Analysis
3 images- 01

Product
Glass jar with a metal screw lid containing a very dark red/brown jelly; a full-wrap printed label on the jar front shows a central portrait, chili and cherry illustrations, and bold product name and weight text.
- Jar bodyClear cylindrical glass jar with slightly rounded shoulders and straight sides; jar contains a dark, nearly opaque red-brown jelly visible through the glass.
1 region
x 0.18 · y 0.12 · w 0.64 · h 0.78 (high) - Screw metal lidGold-toned metal screw lid with visible ribbed screw threads and a flat top; lid sits on the jar with a visible seal ring and slight product residue under the lip.
1 region
x 0.28 · y 0.00 · w 0.44 · h 0.12 (high) - Front label full-wrapPaper label wrapped around the jar at mid-height; label has a patterned off-white background, a yellow lower band, a central circular portrait framed in yellow, and illustrative red cherries and a red chile pepper on either side of the portrait.
1 region
x 0.18 · y 0.34 · w 0.64 · h 0.30 (high) - Portrait imageA centered photographic portrait of a person wearing a cowboy hat inside a yellow scalloped frame printed on the label.
1 region
x 0.36 · y 0.36 · w 0.28 · h 0.20 (high) - Small circular badgeA small circular black-and-white badge on the left side of the label containing stacked text in two lines.
1 region
x 0.19 · y 0.44 · w 0.12 · h 0.12 (medium) - IllustrationsPrinted illustrations of red cherries with stems and a long red chile pepper appear on the label to the right and left of the portrait.
2 regions
x 0.58 · y 0.36 · w 0.20 · h 0.18 (high); x 0.20 · y 0.36 · w 0.16 · h 0.28 (high) - Residue at jar lipSmall visible dark jelly residue under the lid around the jar lip.
1 region
x 0.34 · y 0.10 · w 0.32 · h 0.04 (medium) - Primary product name text“HATCH”
1 region
x 0.36 · y 0.49 · w 0.28 · h 0.06 (high) - Brand line text“Jenna's Jams & Jellies”
1 region
x 0.33 · y 0.55 · w 0.34 · h 0.06 (high) - Product descriptor text“CHERRY RED ROAST JELLY”
1 region
x 0.30 · y 0.60 · w 0.40 · h 0.05 (high) - Heat level text“MEDIUM”
1 region
x 0.34 · y 0.67 · w 0.32 · h 0.05 (high) - Net weight text“NET WT. 19.4 oz (550g)”
1 region
x 0.32 · y 0.72 · w 0.36 · h 0.04 (high) - Badge text“HATCH CHILE”Partial
1 region
x 0.19 · y 0.46 · w 0.10 · h 0.10 (medium)
Packaging
Printed paper label wrapped around the jar mid-body with an off-white patterned background, yellow lower band, central portrait, illustrations of cherries and a chile, and multiple product name and weight text elements.
- Label material and wrapMatte or low-gloss paper label wrapped around the jar at mid-height, aligned horizontally and covering most of the jar circumference.
1 region
x 0.18 · y 0.34 · w 0.64 · h 0.30 (high) - Lower yellow bandA solid yellow horizontal band runs across the lower portion of the label and contains the words MEDIUM and the net weight.
1 region
x 0.18 · y 0.62 · w 0.64 · h 0.12 (high) - Label decorative patternOff-white label background with a subtle repeating diamond or trellis pattern behind the central graphics.
1 region
x 0.28 · y 0.36 · w 0.44 · h 0.22 (medium) - Left panel small textDense small-print block present at lower left of the label, illegible at this resolutionPartial
1 region
x 0.18 · y 0.68 · w 0.18 · h 0.08 (low)
Other
Studio-style product photograph on a clean white background showing the jar centered and cropped with even lighting and soft reflections; minimal shadowing under the jar.
- Shot compositionProduct is centered in frame, shown upright, photographed straight-on with the label front fully visible.
- BackgroundPlain white background with no visible props or surfaces.
- Lighting and reflectionsSoft studio lighting produces highlights on the glass surface and a faint shadow under the jar; reflections visible on the jar shoulder and lid.
- Image cropTop of the lid and bottom of the jar are fully included with small margins; product is not rotated or tilted.
Colors
very dark cherry red· jellypale metallic gold· lid#C4BB94bright yellow· label lower bandPackaging#F6C214warm off-white· label backgroundPackaging#F2F1EDbright cherry red· cherry illustrationsPackaging#BB342Bmedium red· chile illustrationPackaging#8B554D- Jar bodyClear cylindrical glass jar with slightly rounded shoulders and straight sides; jar contains a dark, nearly opaque red-brown jelly visible through the glass.
- 02

Product
Front-facing product label on a jar showing a central portrait in a cowboy hat, large 'HATCH' headline, product name, heat level, weight, and multiple decorative cherries and red chiles.
- Central portraitPhotographic portrait of a person wearing a light tan cowboy hat centered inside a scalloped yellow/orange frame; portrait is cropped to head and upper shoulders and placed above the product name.
1 region
x 0.42 · y 0.15 · w 0.16 · h 0.28 (high) - Primary headline“Large uppercase word 'HATCH' in bold block letters directly below the portrait, with a yellow/orange outline and red fill.”
1 region
x 0.41 · y 0.39 · w 0.18 · h 0.08 (high) - Brand line“Text 'Jenna's Jams & Jellies' in script-like font immediately under the HATCH headline.”
1 region
x 0.39 · y 0.46 · w 0.23 · h 0.06 (high) - Product name“All-caps text 'CHERRY RED ROAST JELLY' in a narrow block directly below the brand line.”
1 region
x 0.39 · y 0.51 · w 0.23 · h 0.04 (high) - Heat level“Single-word heat indicator 'MEDIUM' printed in uppercase centered on the lower label band under the product name.”
1 region
x 0.42 · y 0.57 · w 0.16 · h 0.04 (high) - Net weight“Weight statement 'NET WT. 19.4 oz (550g)' printed beneath the heat level on the lower band.”
1 region
x 0.41 · y 0.60 · w 0.19 · h 0.04 (high) - Decorative chiles and cherriesMultiple illustrated red chile peppers and red cherries with stems scattered across the label, some overlapping the portrait frame and lower band.
3 regions
x 0.05 · y 0.10 · w 0.18 · h 0.36 (high); x 0.75 · y 0.08 · w 0.20 · h 0.26 (high); x 0.20 · y 0.58 · w 0.18 · h 0.28 (high) - Seal logoCircular black-and-white 'Hatch Chile' circular seal positioned left of center above the lower band.
1 region
x 0.29 · y 0.49 · w 0.12 · h 0.10 (high) - Left marketing paragraph“Block of marketing text beginning with 'TASTE THE FAMILY TRADITION' followed by several sentences about Fresh Chile and family tradition printed in uppercase and mixed-case black type on the left panel.”
1 region
x 0.02 · y 0.03 · w 0.34 · h 0.44 (high) - Contact and footer lines“Lower-left lines including 'WWW.FRESHCHILECO.COM', 'SERVICE@FRESHCHILECO.COM', a phone number '(575)800-8284', social icon handles '@THEFRESHCHILECO' and address '320 E. WYATT DR. SUITE C LAS CRUCES, NM 88001' printed in small uppercase text on the lower left band.”
1 region
x 0.02 · y 0.66 · w 0.36 · h 0.26 (high) - Religious line“Small text on the lower band 'WE ARE THE SALT & LIGHT MATT. 5:13-16' printed in uppercase.”
1 region
x 0.37 · y 0.65 · w 0.18 · h 0.06 (medium) - Nutrition facts block“Detailed Nutrition Facts panel on the right with header 'Nutrition Facts' and lines including 'About 30 servings per container', 'Serving size 1 tbsp (18g)', 'Calories 40', and a table of nutrients with amounts and %Daily Value information.”
1 region
x 0.78 · y 0.02 · w 0.19 · h 0.64 (high) - Dietary icons columnVertical column of round icons to the left of the Nutrition Facts including 'MADE IN USA' graphic, 'GLUTEN FREE' icon, 'VEGAN' icon, and 'DAIRY FREE' icon each with short text labels.
1 region
x 0.70 · y 0.06 · w 0.07 · h 0.34 (high) - Vertical refrigerate instruction“Red vertical uppercase text along the right edge of the nutrition panel reading 'REFRIGERATE AFTER OPENING'.”
1 region
x 0.96 · y 0.07 · w 0.03 · h 0.60 (high) - BarcodeStandard vertical barcode with human-readable numbers beneath it located at the bottom right of the label.
1 region
x 0.84 · y 0.58 · w 0.15 · h 0.28 (high)
Packaging
Printed product label wrapped around the jar including marketing text, brand and product name, nutrition facts, icons, barcode, and decorative illustrations.
- Label background patternLight beige textured background with a repeating subtle geometric pattern covering the full label area.
- Lower band colorWide horizontal yellow-orange band runs across the bottom third of the label containing heat level, net weight, and some logos.
1 region
x 0.00 · y 0.62 · w 0.99 · h 0.38 (high) - Left panel marketing block“Upper-left printed marketing paragraph in black type starting with 'TASTE THE FAMILY TRADITION' occupying the left third of the label.”
1 region
x 0.02 · y 0.03 · w 0.34 · h 0.44 (high) - Nutrition facts panel detailsRight-side white nutrition facts panel with a black border and multiple rows of nutrient information and percent daily values.
1 region
x 0.78 · y 0.02 · w 0.19 · h 0.64 (high)
Other
Flat, well-lit studio photo of the label on a horizontal canvas; image is wide and panoramic showing the full wrap label with even lighting and minor shadowing at the bottom edge.
- Shot compositionWide rectangular crop showing the full label artwork across the image from left to right; label centered vertically with narrow top and bottom margins.
- Lighting and shadowsEven diffuse lighting with small soft shadow beneath some illustrated elements; no harsh specular highlights or glare visible on the label surface.
- Image qualityHigh resolution and sharpness across the label; small text in the nutrition panel is legible in the image.
Colors
warm beige· label backgroundPackaging#F2E5DCyellow orange· lower bandPackaging#E4C4B4bright red· chiles and cherriesPackaging#B3242Cblack· headline and body textPackaginggolden yellow· portrait frame outline and some textPackaging#ECDDD3- Central portraitPhotographic portrait of a person wearing a light tan cowboy hat centered inside a scalloped yellow/orange frame; portrait is cropped to head and upper shoulders and placed above the product name.
- 03

Product
Graphic depicting a large black starburst 'Certified Hatch Chile' seal centered over a farm field background, three numbered green icon callouts beneath it, and two roasted chile peppers photographed at the lower corners.
- Top headline“HOW TO KNOW”
1 region
x 0.18 · y 0.02 · w 0.64 · h 0.08 (high) - Main headline“IT'S REAL HATCH CHILE”
1 region
x 0.05 · y 0.08 · w 0.90 · h 0.12 (high) - Central seal shapeBlack circular starburst badge with jagged perimeter, red horizontal bars extending left and right, and a small red vertical bar group above and below
1 region
x 0.33 · y 0.18 · w 0.34 · h 0.36 (high) - Seal top text“CERTIFIED”
1 region
x 0.38 · y 0.20 · w 0.26 · h 0.06 (high) - Seal center text“HATCH CHILE”
1 region
x 0.38 · y 0.26 · w 0.24 · h 0.14 (high) - Seal bottom arc text“HATCH CHILE ASSOCIATION”
1 region
x 0.36 · y 0.40 · w 0.28 · h 0.06 (high) - Green crossed chiles iconSmall graphic of two crossed chiles, one green and one red, centered above the words HATCH CHILE inside the seal
1 region
x 0.45 · y 0.28 · w 0.12 · h 0.06 (high) - Numbered step iconsThree circular green step markers labeled '1', '2', and '3' aligned horizontally beneath the central seal above their respective icon panels
3 regions
x 0.12 · y 0.50 · w 0.08 · h 0.08 (high); x 0.46 · y 0.50 · w 0.08 · h 0.08 (high); x 0.78 · y 0.50 · w 0.08 · h 0.08 (high) - Step 1 icon and heading“GROWN IN HATCH VALLEY, NM”
1 region
x 0.06 · y 0.58 · w 0.28 · h 0.12 (high) - Step 1 body“Hatch chiles are uniquely grown in the Hatch Valley of southern New Mexico.”
1 region
x 0.06 · y 0.68 · w 0.28 · h 0.12 (high) - Step 1 pictogramSmall line-art farm and field illustration in green above the step 1 heading
1 region
x 0.06 · y 0.52 · w 0.20 · h 0.08 (high) - Step 2 heading“LOOK FOR THIS OFFICIAL SEAL”
1 region
x 0.39 · y 0.58 · w 0.22 · h 0.12 (high) - Step 2 body“This seal guarantees the chile was grown in Hatch Valley, NM and meets our strict standards.”
1 region
x 0.36 · y 0.68 · w 0.28 · h 0.12 (high) - Step 2 pictogramGreen shield outline with a white checkmark centered above the step 2 heading
1 region
x 0.44 · y 0.52 · w 0.12 · h 0.10 (high) - Step 3 heading“AVOID IMITATION 'HATCH-STYLE' CHILE”
1 region
x 0.70 · y 0.58 · w 0.28 · h 0.12 (high) - Step 3 body“Only real Hatch chile will have this certification. Don't be fooled by imitations.”
1 region
x 0.68 · y 0.68 · w 0.30 · h 0.12 (high) - Hatch-style banned markRed circle with diagonal slash containing the text HATCH-STYLE
1 region
x 0.78 · y 0.52 · w 0.12 · h 0.10 (high) - Bottom certification statement“ONLY PRODUCTS WITH THIS SEAL ARE CERTIFIED BY THE HATCH CHILE ASSOCIATION”
1 region
x 0.18 · y 0.78 · w 0.64 · h 0.08 (high) - Left roasted chilePhotographed roasted green chile with charred black blistering on its skin at the lower-left corner
1 region
x 0.00 · y 0.80 · w 0.34 · h 0.18 (high) - Right roasted chilePhotographed roasted red chile with charred black blistering on its skin at the lower-right corner
1 region
x 0.66 · y 0.80 · w 0.34 · h 0.18 (high) - Background photoFaint photographic view of field rows and distant low hills filling the middle and lower background, visible through a light white gradient overlay
1 region
x 0.00 · y 0.30 · w 1.00 · h 0.60 (high)
Other
Centered promotional layout over a landscape background with even lighting and subtle vignette; no photographed jar or retail packaging present.
- Shot compositionSquare-format graphic with centered seal and three-column informational layout; elements aligned horizontally in the lower half
- Lighting and overlaySoft even lighting with a desaturated sky and a semi-opaque white overlay near the top, causing the headline area to appear brighter
- Image qualityHigh resolution and crisp vector-style text and icons combined with photographic chile images and field background
Colors
matte black· seal background#111111bright red· seal accents and bars#E30202forest green· headline and icon green#1C632Aroasted green· left roasted chile skinroasted red· right roasted chile skin#B40301plain white· seal text and checkmark- Top headline“HOW TO KNOW”
Product Video
Documents & Data
Customer Reviews
48 total48 reviews · out of 5
Amazing Cherry Jam
Really good!!!!
Jelly was delicious
Jelly was delicious, though it could have been a little spicier for me.
Tasty and versatile!
Very tasty, and I think it could be a little hotter! I can see using this for a breakfast spread, but also for charcuterie. Well done, folks!
Great taste-balance of cherry and sweetness with the mild green chile flavor that I love
Great taste-balance of cherry and sweetness with the mild green chile flavor that I love. Used it immediately for a taste test on homemade bread: all in the house liked it. Next, used it on pork roast. FANTASTIC. I have a little more to use which I want to incorporate into fresh homemade salsa for tacos. This product is so, so versatile. I am wondering about a type of cookie biscuit????
The taste is amazing
The taste is amazing. Some of the best Cherry Jelly I've ever had.
I gave the order away as a gift but will be ordering the jelly again due to utube brownie making
I gave the order away as a gift but will be ordering the jelly again due to utube brownie making. I have been a volunteer guardian for a person that is as outgoing as Jenna and just love the videos of Jenna and her family.
This jelly is wonderful
This jelly is wonderful....very robust taste & texture.
Found it was
Found it was flavorful
Love this jelly! It has just the right amount of heat
Love this jelly! It has just the right amount of heat. Along with traditional use, I added it to teriyaki sauce for a delicious marinade and dipping sauce for pork chops. Planning to buy another jar, as well as try the other flavors.
This jelly is absolutely delicious!
This jelly is absolutely delicious! I highly recommend.
Scrumptious! I can't stop eating it
Scrumptious! I can't stop eating it. Right out of the jar! Thank you Jenna. Can't wait for your next creation .
Best Jam in the world!
Absolutely the best jam I have ever eaten.
This jelly is good
This jelly is good. It has a small tang but cherry flavor is not too prominent.
Really love this jam
Really love this jam. Sweet and spicy. I love it on everything. Finished my first jar and ordered two more.
Great taste not too spicy well balanced
Great taste not too spicy wel
Great Jam
My husband and I love this Jam. I put it in my yogurt and my cottage cheese. My husband loves it on his peanut butter sandwiches.
So yummy
So yummy, we had it over cream cheese with crackers for the holidays!!!!
get it while you can!
I waited too long to get this for the holidays and it was out of stock! Love the sweetness and deep flavor of the cherries, then the slow burn that cuts through the sweetness without overpowering it. Awesome stuff - love it.
ExcellentStuff
Excellent stuff. The cherry flavor is intense with a little bit heat at the finish. I’ll be getting more.
They are phenomenal thank
They are phenomenal thank you
delicious
delicious, heated it up and dipped peppers stuffed with cream cheese in it!
This jelly is so good
This jelly is so good... almost addicting 😀
Best I've ever had!
Where's My Order????
The jellies were delicious, as well as all of your products. However, I am still waiting for my second order which was made 17 days ago. I was planning on giving the products as Christmas gifts, but I'm not certain I will receive them on time. Could you please check on Order # FCC-448880. I sent an e-mail in reference to the order and have received no response.
The first one opened
The first one opened. Makes biscuits and rolls taste so much better with cherries and just the right amount of nuanced heat with the Red Chile!
Cherry Hatch Red Chili Roast Jelly
WOW! My favorite one yet. Guests over the weekend and I made biscuits. Sorry to say I served my Cherry Jelly. Jar almost empty! I'll be ordering more!
Loved it the best out of my entire
Loved it the best out of my entire order
Chile Jams
Really good stuff !
I bought all 3 jellies each has its own greatness
I bought all 3 jellies each has its own greatness. Cherry is great with peanut butter. Pineapple marvelous with my Cocomo nut butter and green one I actually have been eating it on a spoon mostly. But itis also good with buttered toast. I will be ordering more.
I LOVE all of Jemmna's Jams & Jellies
I LOVE all of Jemmna's Jams & Jellies but this is my favorite
Amazing as always!!!
I will definitely order them
I will definitely order them again!!
I found the email for this review funny
I found the email for this review funny. It asked how I liked the jelly I ordered 14 days ago, I can't say as I have yet to receive it
Cherry Hatch jelly
Cherry Hatch jelly is just delicious!
Amazing
Great jelly with a mild kick of chile. Had numerous pp&js.5 stars
Jenna’s Cherry Hatch Red Chile Roast Jelly is indeed a new favorite
Jenna’s Cherry Hatch Red Chile Roast Jelly is indeed a new favorite. I will order it again,
Surprised me!
Not something id normally buy, pleasantly surprised by this! Put it on some smoked cream cheese and everyone loved it! This will be a staple for us!
Three Thumbs Up!
Best Chilli's ever
Outstanding flavor, even mild enough for the wife who loves them!
Jennas Jams and Jellies 💥💥💥
Delicious all the way around.
Nice and sweet with nice light Chile flavor. Great on pork
Awesome jam
This is very good, I really like it. Definitely 5 stars.
Love this !!!
My Husband and myself absolutely love the taste of this Cherry jelly/ jam. We use it as a dipping sauce, he puts on his bagels , we grill our meats and add at the end.. sooooo good!!!
Tasty cherry jam!
Like the cherry jam with a hint of heat
Jkazimi
Amazing taste - we definitely buy again! Highly recommend
Love the taste of it,
Jenna's Cherry Hatch Red Chile Roast Jelly
Great flavor and just the right amount of heat! Makes anything you put it on just have that pop in flavor. Now we purchased other products a couple of times since I found your website, I do see 575 products here @Sprouts, but this online selection you have is much better. We Love are Hatch Chiles. (former resident of NM for 10 yrs.)
Love this one also.
Provenance
- Merchant Link
- https://freshchileco.com/products/jennas-cherry-hatch-red-chile-roast-jelly
- Platform
- shopify
- Updated