
The Fresh Chile Company
Jenna’s Jams & Jellies | Pineapple Red Roast Jam
Jenna’s Jams & Jellies Pineapple Red Roast Jam by Fresh Chile Co. is a mild, all-natural fruit preserve made with pineapple and roasted Hatch red chile, packaged in a 21 oz (591g) jar. It is vegan, gluten-free, and dairy-free, and features certified Hatch chile. The jam is used as a spread, a glaze for meats, or an addition to cheese boards; customer reviews also note it pairs well with chicken, eggs, and egg rolls.
- Style
- heritage, artisan
- Category
- Food, Beverages & Tobacco > Food Items > Dips & Spreads > Jams & Jellies
- MPN
fcc-jenna-cherry-rr-jam-mild-jar
Specifications
A sweet and smoky jam made with pineapple and roasted Hatch red chile. All-natural, vegan, gluten-free, and dairy-free.
Versatile use: perfect for both savory and sweet dishes. Can be used as a spread, a glaze for meats, or an addition to cheese boards.
- Style
- heritage, artisan
- Occasion
- everyday, casual, party
- Gender
- unisex
- Condition
- new
- Weight
- 2 lb
- Category
- Food, Beverages & Tobacco > Food Items > Dips & Spreads > Jams & Jellies
Additional Attributes
- all-natural
- vegan
- gluten-free
- dairy-free
- mild
- smoky
- sweet
- pineapple
- roasted hatch red chile
- versatile
- savory and sweet
- spread
- glaze
- cheese boards
- authentic new mexico
Product Insights
Jenna’s Pineapple Red Roast Jam from The Fresh Chile Company is a $12.95, five-star-rated Hatch Valley chile jam made from flame-roasted fresh red chiles rather than dried pods, yielding a sweet smoky depth with raisiny, onion-and-garlic bite and mild slow-building heat (about 500 Scoville). Its versatility spans sweet and savory: buyers spread it on crackers and cheese (aged Gouda, blue cheese, Manchego, smoked cream cheese), brush it on pork, chicken, turkey, burgers, venison, duck, or dove in the last minutes of grilling where it caramelizes into a glaze, spoon it over seared pork tenderloin as a shortcut lacquer, and drizzle it on ice cream, with pineapple leading and chile warmth at the finish. It spreads evenly on toast and biscuits, pairs particularly well with roast turkey and leftovers, and unopened jars keep at room temperature, though opened jars require refrigeration and best use within a few months. The family heritage—named for the daughter who strained early batches from a step stool and originally given as Christmas gifts—fuels its gift appeal, as skeptical reviewers reorder or add it to Christmas lists. The main tradeoff is price: at $12.95 it carries a $3.20 premium over a maker-direct comparable, but that premium buys certified Hatch Valley chiles flame-roasted fresh, and a 12-jar bundle drops per-jar cost to $10.36, undercutting comparable jams.
Verified claims
- Roast character
- Made from fresh flame-roasted Hatch Valley red chiles, not dried pods.
- Use cases
- Buyers and chefs use it on cheese boards, meat glazes, and ice cream
- Roasting
- Made with flame-roasted fresh Hatch red chile, not dried pods.
- Uses
- Buyers report using it on wild game, cheese, and ice cream.
- Family origin
- Named for the McMillans' daughter, who has Down syndrome and strained early batches from a step stool
- Hatch chile
- Certified Hatch Valley chiles, flame-roasted red rather than dried
- Gift appeal
- Buyers report converting skeptics and reordering as Christmas gifts
- Glaze technique
- Buyers report brushing it on venison, duck or dove in the last minutes of grilling, where it caramelizes into a glaze
- Meat pairings
- Used as a glaze or finishing sauce on pork, chicken, turkey and burgers
- Cheese pairings
- Pairs with aged Gouda, blue cheese, Manchego and smoked cream cheese
- Versatility
- Buyers spread it on crackers and brush it on grilled venison, duck, or dove.
- Price position
- At $12.95, it falls inside the maker-direct-to-Amazon price spread ($9.75–$13.49) of a directly comparable Hatch chile jam.
- Provenance
- A $3.20 premium over a maker-direct comparable buys chiles certified by the Hatch Chile Association, flame-roasted fresh rather than dried.
- Dessert use
- Buyers drizzle it over ice cream; pineapple leads and chile warmth arrives at the finish.
- Spreadability
- Spreads evenly on toast and biscuits; coats cream cheese without running.
- Storage
- Refrigerate after opening; best used within a few months.
- Turkey pairing
- Particularly good with roast turkey and even better on leftovers
- Red chile depth
- Red Hatch chile is the ripened green pod, flame-roasted for a sweet smoky depth
- Shelf life
- Unopened jars keep at room temperature; opened jars refrigerate for months
- Meat glaze
- Spooned warm over seared pork tenderloin, it shortcuts a from-scratch pineapple-chile lacquer.
- Grilling behavior
- Mild, slow-building heat (about 500 Scoville) and a smooth texture let it caramelize on meat without burning.
- Chile character
- Certified Hatch Valley red chile, flame-roasted when ripe, brings raisiny depth and an onion-and-garlic bite.
- Gift story
- Reviewers who were skeptical reorder or add the jam to Christmas lists after tasting.
- Value
- $12.95 per jar; the 12-jar bundle drops per-jar cost to $10.36, undercutting comparable Hatch jams.
- Heritage
- Certified Hatch Valley chile, from a family recipe first given as Christmas gifts.
Product record
- Title
- Jenna’s Jams & Jellies | Pineapple Red Roast Jam
- Brand
- The Fresh Chile Company
- Price
- $12.95 USD
- Availability
- In stock
- Rating
- 5 stars, 14 reviews, scale 5
Buying Guide
0 comparisons · 6 sourcesUses
Spread on toast and breakfast breads
Spread it over toast, biscuits, English muffins, or fresh bread.[4,5]
Glaze meats and savory dishes
Brush it on venison, duck, dove, or chicken while grilling as a meat glaze, or serve it with roast turkey and use it to spice up leftovers.[3,4]
Build cheese and charcuterie boards
Add it to a cheese or charcuterie board. Pair with aged Gouda, blue cheese, or Manchego; spoon over smoked or seasoned cream cheese with crackers; or top Manchego slices with a dollop of jam, crushed pecans, and a drizzle of agave syrup.[1,2,4,5]
Top ice cream and desserts
Spoon it over ice cream or use it as a topping for other desserts.[4,6]
Top eggs and savory favorites
Use it as a topping for chicken, eggs, or egg rolls.[4]
Image Analysis
4 images- 01

- 02

Product
Flat printed product label shown front-facing: central portrait in a yellow scalloped frame, large 'HATCH' wordmark, supporting illustrations of red chile peppers and pineapple slices, and a certified Hatch Chile badge.
- Central portraitPhotographic portrait of a person wearing a gray cowboy hat placed inside a yellow scalloped frame with a red outline; portrait is centered horizontally on the label and cropped at shoulders.
1 region
x 0.41 · y 0.18 · w 0.17 · h 0.32 (high) - Primary wordmarkLarge bold stacked word 'HATCH' in yellow with a thick red outline placed directly below the portrait.
1 region
x 0.44 · y 0.48 · w 0.20 · h 0.10 (high) - Product title lineScripted line below the wordmark reading 'Jenna's Jams & Jellies' and a banner below that reading 'PINEAPPLE RED ROAST JAM' in all caps on a yellow-to-orange ribbon.
1 region
x 0.42 · y 0.56 · w 0.26 · h 0.10 (high) - Heat levelSingle word 'MILD' in bold red capital letters centered under the product-title banner.
1 region
x 0.46 · y 0.68 · w 0.18 · h 0.06 (high) - Certified badgeCircular black badge with radial red bars and the words 'HATCH CHILE' in white centered left of the portrait.
1 region
x 0.28 · y 0.52 · w 0.12 · h 0.15 (high) - Red chile illustrationsMultiple red chile pepper illustrations with textured black speckles located vertically near the portrait and across the label, oriented at slight angles.
2 regions
x 0.34 · y 0.16 · w 0.07 · h 0.40 (high); x 0.76 · y 0.06 · w 0.07 · h 0.45 (medium) - Pineapple illustrationsMultiple stylized pineapple slices and triangular pineapple chunks in yellow with textured brush strokes scattered around the label, notably to the right of the portrait and near the top-left corner.
2 regions
x 0.70 · y 0.10 · w 0.10 · h 0.24 (high); x 0.10 · y 0.05 · w 0.07 · h 0.12 (medium) - Left text blockLong marketing paragraph block beginning with 'TASTE THE FAMILY TRADITION' in red followed by multiple sentences of black uppercase and sentence-case copy occupying the left third of the label.
1 region
x 0.02 · y 0.05 · w 0.33 · h 0.55 (high) - Net weight line“Net weight printed under the heat level as 'NET WT. 21 oz (591g)'.”
1 region
x 0.46 · y 0.73 · w 0.26 · h 0.06 (high)
Packaging
Detailed nutrition facts panel and barcode appear on the right side of the label; ingredient list and various icon claims run adjacent to the panel.
- Nutrition facts headerBlock titled 'Nutrition Facts' in bold at top of a white rectangular panel on the right edge of the label.
1 region
x 0.86 · y 0.04 · w 0.14 · h 0.36 (high) - Serving size and calories“Within the nutrition panel visible lines include 'Servings size 1 tbsp (19g)' and a large 'Calories 45'.”
1 region
x 0.86 · y 0.10 · w 0.14 · h 0.14 (high) - Ingredient line“Vertical ingredient list text running alongside the nutrition panel beginning 'INGREDIENTS: WHITE SUGAR, PINEAPPLES, RED [obscured]...'.”Partial
1 region
x 0.95 · y 0.12 · w 0.04 · h 0.42 (medium) - Nutrition detail blockDetailed nutrition rows including Total Fat, Sodium, Total Carbohydrate, Total Sugars, Added Sugars, Protein, Vitamin D, Calcium, Iron, Potassium with percent daily values shown in a tabular format.
1 region
x 0.86 · y 0.18 · w 0.14 · h 0.58 (high) - Barcode and numbersVertical barcode with numeric strings beneath it located at the lower right corner of the label.
1 region
x 0.89 · y 0.66 · w 0.10 · h 0.30 (high) - Dietary iconsColumn of round red icons with small illustrations and labels reading 'MADE IN USA', 'GLUTEN FREE', 'VEGAN', and 'DAIRY FREE' positioned to the left of the nutrition panel.
1 region
x 0.80 · y 0.12 · w 0.06 · h 0.44 (high) - Call-to-action and contact lines“Contact and website block in red and black near the lower left of the label including 'WWW.FRESHCHILECO.COM' and an email 'SERVICE@FRESHCHILECO.COM' and a phone number '(575)800-8284'.”
1 region
x 0.05 · y 0.68 · w 0.38 · h 0.18 (high)
Other
Wide horizontal product label artwork shown flat against a neutral patterned background; even studio lighting with small soft shadows and no hands or props.
- Shot compositionFlat label artwork photographed or scanned as a horizontal panoramic strip occupying the full frame with slight left-right bleed.
- Background patternBeige diamond-check textured background visible across the entire label area behind artwork.
- Lighting and image qualityEven diffuse lighting with consistent exposure and no significant glare; image is sharp and legible across the label.
Colors
warm beige· label backgroundPackaging#ECD3C3golden yellow· bottom bannerPackaging#E58439tomato red· chile illustrations and accent outlinesPackaging#C1222Elemon yellow· pineapple artworkPackaging#F1D4C3black· wordmark and small textPackaging- Central portraitPhotographic portrait of a person wearing a gray cowboy hat placed inside a yellow scalloped frame with a red outline; portrait is centered horizontally on the label and cropped at shoulders.
- 03

Product
Graphic infographic showing a central black starburst 'CERTIFIED HATCH CHILE' seal over a farmland background, with roasted green and red chiles at the bottom corners and three numbered informational callouts and associated text.
- Top headline“HOW TO KNOW”
1 region
x 0.29 · y 0.02 · w 0.42 · h 0.10 (high) - Main statement“IT'S REAL HATCH CHILE”
1 region
x 0.02 · y 0.09 · w 0.96 · h 0.18 (high) - Central seal text - primary“HATCH CHILE”
1 region
x 0.31 · y 0.19 · w 0.38 · h 0.28 (high) - Central seal text - certification“CERTIFIED”
1 region
x 0.34 · y 0.15 · w 0.32 · h 0.08 (high) - Central seal text - association“HATCH CHILE ASSOCIATION”
1 region
x 0.30 · y 0.37 · w 0.40 · h 0.07 (high) - Step 1 title“GROWN IN HATCH VALLEY, NM”
1 region
x 0.03 · y 0.61 · w 0.30 · h 0.12 (high) - Step 1 body“Hatch chiles are uniquely grown in the Hatch Valley of southern New Mexico.”
1 region
x 0.03 · y 0.72 · w 0.30 · h 0.11 (high) - Step 2 title“LOOK FOR THIS OFFICIAL SEAL”
1 region
x 0.35 · y 0.59 · w 0.30 · h 0.12 (high) - Step 2 body“This seal guarantees the chile was grown in Hatch Valley, NM and meets our strict standards.”
1 region
x 0.33 · y 0.71 · w 0.34 · h 0.12 (high) - Step 3 title“AVOID IMITATION 'HATCH-STYLE' CHILE”
1 region
x 0.67 · y 0.60 · w 0.30 · h 0.12 (high) - Step 3 body“Only real Hatch chile will have this certification. Don't be fooled by imitations.”
1 region
x 0.62 · y 0.72 · w 0.36 · h 0.11 (high) - Callout circular label“HATCH-STYLE”
1 region
x 0.78 · y 0.55 · w 0.11 · h 0.11 (high) - Bottom certification statement“ONLY PRODUCTS WITH THIS SEAL ARE CERTIFIED BY THE HATCH CHILE ASSOCIATION”
1 region
x 0.16 · y 0.86 · w 0.68 · h 0.10 (high) - Foreground left chileGrilled or roasted green chile pepper placed along the bottom-left foreground, showing charred blackened skin and glossy surface.
1 region
x 0.00 · y 0.84 · w 0.36 · h 0.16 (high) - Foreground right chileGrilled or roasted red chile pepper placed along the bottom-right foreground, showing char marks and glossy surface.
1 region
x 0.64 · y 0.83 · w 0.36 · h 0.17 (high) - Background farmlandPanoramic farm field with rows of crops extending toward a distant horizon under a light cloudy sky; appears partially desaturated behind the central seal.
1 region
x 0.00 · y 0.28 · w 1.00 · h 0.60 (medium) - Seal graphic detailBlack starburst seal with red rectangular accents at cardinal points and two stylized small chile icons (one green, one red) crossing above the central text.
1 region
x 0.30 · y 0.18 · w 0.40 · h 0.32 (high)
Other
Square-format staged infographic image with centered composition, soft frontal lighting, subtle vignette and shallow shadows under foreground chiles.
- Shot compositionSquare image with the central seal aligned vertically near the top-middle and informational callouts arranged in a horizontal row across the lower middle.
- Lighting and shadowsEven, diffused lighting from above with soft shadows under the roasted chiles and slight glossy highlights on the chiles' surfaces.
- Image qualityHigh resolution, clear typography and crisp graphic elements; no motion blur or compression artifacts visible.
- Decorative seedsSmall pile of light tan seeds depicted near the bottom center foreground on the surface in front of the farmland.
1 region
x 0.43 · y 0.88 · w 0.14 · h 0.05 (medium)
Colors
matte black· central seal (background)#0E0E0Ebright red· seal accent and stripes#DE0405signal green· seal small chile iconsignal red· seal small chile icon#DE0202roasted green· foreground left chile#749303roasted red· foreground right chile#BB0301pale tan· bottom seeds#C3BAB5deep green· headline text#1B632A- Top headline“HOW TO KNOW”
- 04

Product
A flat infographic showing illustrated chile pepper drawings arranged horizontally with labels above each pepper and a horizontal heat-level banner at the bottom.
- Main headline“Large red stylized headline text across the top reading 'CHILE HEAT GUIDE'.”
1 region
x 0.12 · y 0.04 · w 0.76 · h 0.14 (high) - Pepper rowSeven hand-drawn pepper illustrations arranged in a single horizontal row across the middle of the image, each visually distinct in shape and color.
1 region
x 0.06 · y 0.22 · w 0.88 · h 0.44 (high) - Leftmost pepperGreen bell pepper illustration with a short curved stem, glossy highlights and rounded lobes.
1 region
x 0.06 · y 0.28 · w 0.14 · h 0.34 (high) - Second pepperLong tapered green chile (taller than others) with a curved stem and smooth glossy surface.
1 region
x 0.21 · y 0.20 · w 0.14 · h 0.52 (high) - Middle smaller peppersThree medium-height peppers: a narrower green Serrano, a thin red Cayenne, and a wider green Jalapeño; each shows highlights and a stem.
3 regions
x 0.36 · y 0.30 · w 0.10 · h 0.42 (high); x 0.48 · y 0.30 · w 0.06 · h 0.42 (high); x 0.56 · y 0.26 · w 0.12 · h 0.46 (high) - Rightmost peppersAn orange Habanero illustration and a small red bumpy Carolina Reaper at the far right, both with visible stems and painterly shading.
2 regions
x 0.70 · y 0.32 · w 0.10 · h 0.36 (high); x 0.82 · y 0.34 · w 0.06 · h 0.30 (high) - Pepper labelsCursive or script-style black labels above each pepper naming each variety.
1 region
x 0.06 · y 0.18 · w 0.82 · h 0.12 (high) - Bottom heat bannerWide horizontal ribbon banner near the bottom with a left-to-right warm gradient and three bold words spaced across it.
1 region
x 0.04 · y 0.68 · w 0.92 · h 0.20 (high)
Other
White background infographic layout with centered composition, decorative yellow accent marks above headline and below the heat banner, and even diffuse lighting without shadows.
- BackgroundUniform white background with no visible texture or photographed environment.
- Decorative accentsSmall yellow decorative brushstroke and dot motifs above the headline and a yellow ornamental flourish below the heat banner.
2 regions
x 0.38 · y 0.02 · w 0.24 · h 0.06 (high); x 0.38 · y 0.86 · w 0.24 · h 0.08 (high) - Bottom banner words“Three bold words on the heat banner reading 'MILD', 'HOT', and 'EXTREME'.”
1 region
x 0.06 · y 0.70 · w 0.88 · h 0.12 (high) - Individual pepper labels transcribedAll pepper name labels visible above each illustration are legible and transcribed in separate observations.
1 region
x 0.06 · y 0.16 · w 0.88 · h 0.06 (high) - Lighting and shadowsEven flat lighting with painterly highlights on illustrations and no cast photographic shadows.
Colors
bright tomato red· headline text#C21C2Dmedium green· green peppers and stems#427B0Bchili red· Cayenne and Carolina Reaperpumpkin orange· Habanero#E94D0Awarm gradient· bottom heat banner#D24D0Bsunny yellow· yellow decorative accents and banner text highlights#FDB202- Main headline“Large red stylized headline text across the top reading 'CHILE HEAT GUIDE'.”
Product Video
Documents & Data
Customer Reviews
14 total14 reviews · out of 5
Insanely delicious
Insanely delicious. I've put it on chicken, eggs and even egg rolls. My wife and I enjoy it and so will you.
Loved it delicious would like to try the mango
Loved it delicious would like to try the mango Chile one I will order again Thankyou so much
Best jam
Best jam ever
Awesome Jelly
This jelly is amazing, I was a little concerned about the combination of punditry and chilis, but it’s fantastic. I gave some to a friend without telling them anything about the jelly and they said, “it was excellent”. IF FACT I am getting ready to order some more. It’s that good.
The jam is excellent! Jenna you came up with a GREAT idea!
The jam is excellent! Jenna you came up with a GREAT idea.
They were great withGreat
They were great with cream
I am still waiting on my recipe book but this
I am still waiting on my recipe book but this jam was SUPER GOOD 👍
This is so good
This is so good, sweet and heat is perfect!
Best pepper jelly/jam I’ve had
I figured i would like this when ordering but was surprised this has been the best pepper jelly/jam i’ve had, this is amazing brushed on wild game like venison, duck and dove during the last couple minutes of grilling- excellent meat glaze!!
Jenna's Pineapple Red Roast Jam
I never had Hot pepper jelly before. These preserves were a very pleasant surprise. Excellent flavor with a delightful level of heat that just sort of smolders in the background. Loved it. Will order again. May go on my Christmas gifting list.
What a great flavor combination!!
The jelly were fantastic. In fact they were so good. I sent my mother some. What a great combination of flavors.
AMAZING flavor with a slight sting of heat
This jelly is AMAZING!!!! From the time I opened it up, saw the texture, put it on my food (English muffin) and tasted it - AMAZING!!!!!! I never expected a flavor WITH a slight amount of heat. First thought I had was it had a little sting of heat. I will be ordering again! YUMMM!!!
Sweet + Heat
Delicious jam with a good balance of sweet and heat between the pineapple and the chile. Spreads well and even. Love it on toast and biscuits. It also works well poured over the top of smoked and seasoned cream cheese. Highly recommend for j and chile lovers! Thank you Fresh Chile Co. for the amazing product!
Love it, Really awesome on ice-cream
Provenance
- Merchant Link
- https://freshchileco.com/products/jennas-cherry-red-roast-jam
- Platform
- shopify
- Updated