Hatch Chile Dijon Mustard

Dijon mustard made with Hatch Chile and high-quality mustard seeds, featuring a grainy texture and a true Hatch Chile heat profile.

Flame roasted, no sugar added, no preservatives, grainy texture, old-style mustard flavor

Style

classic

Occasion

casual, everyday

Age Group

adult

Condition

new

Weight

1.55 lb

Category

Food, Beverages & Tobacco > Food Items > Condiments & Sauces > Mustard

01

Product

Front-facing clear glass jar with a metal screw lid containing a coarse-textured brownish-yellow mustard and a full-wrap printed label showing a central yellow crest and red chile illustrations.

• Container shapeCylindrical clear glass jar with rounded shoulders and a visible glass base rim.
  1 region

  x 0.15 · y 0.06 · w 0.70 · h 0.88 (high)
• LidMetal screw-on lid with a ribbed outer edge and metallic gold finish; a thin pink sealing ring is visible under the lip.
  1 region

  x 0.32 · y 0.02 · w 0.36 · h 0.12 (high)
• Contents textureMustard inside appears coarse-grained with visible darker and red flecks suspended in a brownish-yellow matrix.
  1 region

  x 0.17 · y 0.14 · w 0.66 · h 0.70 (high)
• Label layoutBlack wrap-around label occupying the jar mid-body with a central yellow shield/crest, two vertical red chile illustrations flanking the crest, and green stem/leaf accents.
  1 region

  x 0.18 · y 0.40 · w 0.64 · h 0.34 (high)
• Small circular markSmall circular badge at lower left of the label with radial stripes and tiny text, partially visible.Partial
  1 region

  x 0.19 · y 0.60 · w 0.10 · h 0.12 (medium)
• Label bottom stripNarrow yellow banner near the bottom of the label containing a red text headline.
  1 region

  x 0.30 · y 0.67 · w 0.40 · h 0.07 (high)
• Top reflectionSmall horizontal white specular highlight on the glass surface above the label, indicating glossy finish.
  1 region

  x 0.42 · y 0.25 · w 0.16 · h 0.04 (high)
• Translucent fill lineMustard fills the jar to just under the shoulder where the label begins; interior product is visible through the glass above the label.
  1 region

  x 0.20 · y 0.12 · w 0.60 · h 0.12 (high)
• Front crest text top“HATCH”
  1 region

  x 0.39 · y 0.46 · w 0.21 · h 0.05 (high)
• Front crest central text“The Fresh CHILE CO.”
  1 region

  x 0.33 · y 0.49 · w 0.34 · h 0.13 (high)
• Product name text“DIJON MUSTARD”
  1 region

  x 0.37 · y 0.66 · w 0.26 · h 0.05 (high)
• Heat level and size text“HOT”
  1 region

  x 0.45 · y 0.73 · w 0.10 · h 0.03 (high)
• Volume text“16 FL OZ. (454G)”
  1 region

  x 0.41 · y 0.75 · w 0.18 · h 0.03 (high)

Packaging

Printed paper or film label wraps the jar mid-body with a black background, central yellow crest, red chile illustrations, and multiple lines of legible product text.

• Label material appearanceMatte black label wrap with printed multicolor graphics and text.
  1 region

  x 0.18 · y 0.40 · w 0.64 · h 0.34 (high)
• Primary label crestYellow shield/crest printed at center of the label containing brand text.
  1 region

  x 0.33 · y 0.45 · w 0.34 · h 0.20 (high)
• Label red headline“DIJON MUSTARD”
  1 region

  x 0.37 · y 0.66 · w 0.26 · h 0.05 (high)
• Small badge text“HATCH CHILE”Partial
  1 region

  x 0.20 · y 0.63 · w 0.07 · h 0.09 (medium)

Other

Studio-style product shot on a white background, centered framing, soft even lighting with minimal shadows and slight reflection on the jar glass.

• Background and stagingPlain white background with no props; jar centered and photographed straight-on.
• LightingEven diffuse lighting with a small specular highlight on the upper jar and minimal drop shadow below.
• Crop and framingFull jar visible within frame with slight space around edges; image is vertically oriented.

Colors

warm mustard brown· mustard contents#C4832Cmetallic gold· metal lid#B4A364matte black· label backgroundPackaging#1E1D1Dbright yellow· central crestPackaging#ECBC2Achili red· chile illustrationsPackaging#DB2543leaf green· chile stems and leavesPackaging

02

Product

A glass jar of speckled Dijon-style mustard with a screw-top gold metal lid and a dark wrap label showing a yellow crest logo and red chili illustrations.

• Container shapeClear cylindrical glass jar with gently rounded shoulders and a flat base, shown upright and centered in frame.
  1 region

  x 0.30 · y 0.10 · w 0.40 · h 0.78 (high)
• LidMetal screw-top lid with a shallow ribbed edge and metallic gold finish.
  1 region

  x 0.36 · y 0.07 · w 0.28 · h 0.10 (high)
• Mustard appearanceContents are a grainy, speckled mustard paste in a warm tan to orange-yellow tone with visible darker mustard seed flecks throughout.
  1 region

  x 0.32 · y 0.18 · w 0.36 · h 0.58 (high)
• Wrap labelBlack horizontal wrap label around jar midsection with a central yellow ornate crest containing stacked brand wording and red chili graphics flanking the crest.
  1 region

  x 0.30 · y 0.36 · w 0.40 · h 0.28 (high)
• Central label text blockYellow ornate crest on the label contains multiple lines of legible printed text and a small red chili illustration overlaid on the crest.
  1 region

  x 0.40 · y 0.40 · w 0.20 · h 0.20 (high)
• Label lower textA small yellow strip at the bottom of the label contains red text indicating the product type and a line of smaller white or light text showing volume.
  1 region

  x 0.40 · y 0.56 · w 0.20 · h 0.08 (medium)
• Small decorative chilesTwo vertical red chili illustrations appear on either side of the yellow crest on the black label.
  2 regions

  x 0.33 · y 0.40 · w 0.06 · h 0.20 (high); x 0.61 · y 0.40 · w 0.06 · h 0.20 (high)
• Label top small text“The single word 'HATCH' appears above the main crest within the label area.”
  1 region

  x 0.47 · y 0.38 · w 0.06 · h 0.03 (medium)
• Main brand text“The Fresh CHILE Co”
  1 region

  x 0.42 · y 0.41 · w 0.16 · h 0.12 (high)
• Product type text“DIJON MUSTARD”
  1 region

  x 0.43 · y 0.56 · w 0.14 · h 0.03 (high)
• Heat level and volume text“HOT”
  1 region

  x 0.47 · y 0.59 · w 0.06 · h 0.02 (medium)
• Volume text“18 FL OZ (454G)”
  1 region

  x 0.45 · y 0.61 · w 0.10 · h 0.02 (medium)

Packaging

Black wrap label with yellow crest and red chili illustrations, plus a visible yellow product-type strip; no external box or additional packaging visible.

• Label backgroundBlack label panel wrapped around the jar midsection, forming the primary packaging graphic field.
  1 region

  x 0.30 · y 0.36 · w 0.40 · h 0.28 (high)
• Label crest text“The Fresh CHILE Co”
  1 region

  x 0.42 · y 0.41 · w 0.16 · h 0.12 (high)
• Label product line text“DIJON MUSTARD”
  1 region

  x 0.43 · y 0.56 · w 0.14 · h 0.03 (high)
• Label volume text“18 FL OZ (454G)”
  1 region

  x 0.45 · y 0.61 · w 0.10 · h 0.02 (medium)

Other

White studio background with promotional callouts arranged around the jar and bold black arrow lines pointing to the product; even diffuse lighting with minor reflection on jar glass.

• Promotional calloutsSix black arrow lines radiate toward the jar from surrounding circular red icons and black bold uppercase text callouts positioned around the jar.
  1 region

  x 0.02 · y 0.02 · w 0.96 · h 0.96 (high)
• Callout text top-left“VEGAN”
  1 region

  x 0.10 · y 0.03 · w 0.18 · h 0.10 (high)
• Callout text top-right“NO SUGAR ADDED”
  1 region

  x 0.62 · y 0.03 · w 0.30 · h 0.12 (high)
• Callout text middle-left“DAIRY FREE”
  1 region

  x 0.06 · y 0.36 · w 0.20 · h 0.10 (high)
• Callout text middle-right“NO PRESERVATIVES”
  1 region

  x 0.68 · y 0.36 · w 0.26 · h 0.12 (high)
• Callout text bottom-left“NO ARTIFICIAL FLAVORS”
  1 region

  x 0.06 · y 0.70 · w 0.28 · h 0.16 (high)
• Callout text bottom-right“GLUTEN-FREE”
  1 region

  x 0.66 · y 0.70 · w 0.26 · h 0.14 (high)
• Studio backgroundUniform white background with no visible props other than the jar and graphic callouts; soft shadow under jar base.
• Glass reflectionSpecular highlights on the jar surface including a rectangular bright reflection on the upper body indicating diffuse studio lighting or softbox.
  1 region

  x 0.44 · y 0.22 · w 0.10 · h 0.04 (high)

Colors

speckled mustard yellow· mustard contents#BC7C2Bmetallic gold· metal lidblack· label background#1E1E1Ebright yellow· label crest#EBBA23chili red· chili illustrations#D32B45

03

Product

Graphic label element showing three red chili illustrations and bold heat-level text on a white background; no physical jar or bottle visible.

• Chili illustrationsThree stylized red chili pepper illustrations with small green stems arranged in a horizontal row.
  1 region

  x 0.07 · y 0.56 · w 0.14 · h 0.14 (high)
• Primary headline textSingle-word bold headline 'HOT' in black, placed to the right of the chili illustrations and aligned with the top of the numeric heat line.
  1 region

  x 0.23 · y 0.57 · w 0.12 · h 0.08 (high)
• Numeric heat statementLarge bold red text reading '5,500 SCOVILLE HEAT UNITS' directly under the 'HOT' headline and emphasized with a horizontal red rule and flag outline to its right.
  1 region

  x 0.34 · y 0.61 · w 0.52 · h 0.13 (high)
• Descriptive paragraphBlack sentence-case descriptive line(s) beneath the numeric heat statement that explain the flavor profile.
  1 region

  x 0.34 · y 0.72 · w 0.52 · h 0.12 (high)
• Visible punctuation and layoutA thin horizontal red rule extends from near the word 'HOT' across the numeric heat statement and terminates in a red outlined flag shape on the right.
  1 region

  x 0.28 · y 0.61 · w 0.61 · h 0.09 (high)
• Legible text element: HOT“HOT”
  1 region

  x 0.23 · y 0.57 · w 0.12 · h 0.08 (high)
• Legible text element: heat units line“5,500 SCOVILLE HEAT UNITS”
  1 region

  x 0.34 · y 0.61 · w 0.52 · h 0.13 (high)
• Legible text element: descriptive copy“FOR THE SPICE ENTHUSIAST, THIS LEVEL BRINGS A ROBUST AND LIVELY FLAVOR TO YOUR DISHES.”
  1 region

  x 0.34 · y 0.72 · w 0.52 · h 0.12 (high)

Other

Centered label graphic on a plain white background with generous white space; image is horizontally oriented with the graphic placed in the lower-center area.

• BackgroundUniform plain white background occupying the entire image outside the central graphic.
• Shot compositionSingle isolated graphic centered horizontally and placed in the lower half of the image, leaving large empty margins above and below.
• Image qualitySharp, high-contrast rendering of vector-style artwork and text without visible photographic texture.

Colors

bright red· chili peppersPackagingleaf green· chili stemsPackagingjet black· bold headline text and small descriptive textPackagingsignal red· numeric heat statement and rule/flag outlinePackaging

04

Product

Cooked glazed baby carrots in a dark round bowl with visible whole mustard seeds and a small glass dish of coarse green mustard; a slotted wooden spoon lies to the left overlapping a woven cloth.

• Carrot dishTightly packed cooked baby carrots in a dark round bowl, glossy/glazed finish with visible small dark mustard seeds and coarse green bits mixed over the carrots.
  1 region

  x 0.45 · y 0.05 · w 0.50 · h 0.55 (high)
• Small mustard dishShallow clear glass bowl containing a coarse, chunky greenish-yellow mustard or relish placed near the top center-left of the image.
  1 region

  x 0.30 · y 0.02 · w 0.12 · h 0.12 (high)
• Slotted wooden spoonLong slotted wooden spoon with three elongated oval slots, warm brown wood grain, placed diagonally from left edge toward the center.
  1 region

  x 0.02 · y 0.18 · w 0.40 · h 0.45 (high)
• Bowl rimVisible upper-right rim of a dark bowl with a narrow lighter inner edge showing curvature around the carrots.
  1 region

  x 0.65 · y 0.00 · w 0.34 · h 0.24 (medium)

Other

Image is a staged lifestyle shot with a white background, bold reviewer text overlay and graphical elements covering the lower half; even diffuse lighting and minimal shadows.

• Reviewer badgeRed circular badge with white 'BH' letters overlapping the lower left of the food area.
  1 region

  x 0.22 · y 0.55 · w 0.16 · h 0.12 (high)
• Reviewer name text“Large white text 'BRIAN H.' in bold script across the lower center overlaying the image.”
  1 region

  x 0.36 · y 0.58 · w 0.58 · h 0.13 (high)
• Verified buyer label“Red check icon followed by the words 'Verified Buyer' in red text directly under the reviewer name.”
  1 region

  x 0.44 · y 0.69 · w 0.28 · h 0.05 (high)
• Star rating graphicA row of five gold star icons centered under the 'Verified Buyer' label.
  1 region

  x 0.41 · y 0.70 · w 0.30 · h 0.05 (high)
• Headline text“Script-style black word 'Outstanding' centered below the stars.”
  1 region

  x 0.30 · y 0.74 · w 0.50 · h 0.07 (high)
• Quoted review blockLarge red uppercase review quote block in bold sans-serif occupying the bottom area.
  1 region

  x 0.05 · y 0.80 · w 0.90 · h 0.19 (high)
• Background and stagingClean white background with a small woven black-and-white cloth partially visible under the spoon; soft even lighting with minimal harsh shadows.
  1 region

  x 0.00 · y 0.00 · w 1.00 · h 1.00 (low)

Colors

bright orange· carrots#FD7C01olive green· coarse mustard in small dish#BD8A02warm wood brown· wooden spoon#C50325very dark brown· bowl interior

05

Packaging

Promotional guarantee panel with a shield badge, headline, explanatory paragraph, contact callout, and a red footer containing phone and email.

• Guarantee badge graphicCentered decorative badge near the top consisting of a rounded scalloped yellow shape with a red shield inset and a white check mark centered on the shield.
  1 region

  x 0.38 · y 0.03 · w 0.24 · h 0.18 (high)
• Main headline text“Large red headline in all caps reading '90-DAY MONEY BACK GUARANTEE' horizontally centered below the badge.”
  1 region

  x 0.05 · y 0.28 · w 0.90 · h 0.12 (high)
• Explanatory paragraph“Block of black sentence-case text under the headline describing a satisfaction guarantee and refund instruction.”
  1 region

  x 0.08 · y 0.41 · w 0.84 · h 0.18 (high)
• Contact callout“Centered red call-to-action text 'CONTACT US' positioned above the red footer band.”
  1 region

  x 0.30 · y 0.62 · w 0.40 · h 0.08 (high)
• Red footer bandWide horizontal red footer across the bottom with a subtle textured/noise effect containing yellow contact details.
  1 region

  x 0.00 · y 0.74 · w 1.00 · h 0.26 (high)
• Phone number text“(575)-800-8284”
  1 region

  x 0.15 · y 0.78 · w 0.70 · h 0.08 (high)
• Email address text“service@freshchileco.com”
  1 region

  x 0.25 · y 0.86 · w 0.50 · h 0.05 (high)
• Decorative dividerSmall red ornamental divider mark above the headline, centered and consisting of a short horizontal line with a small flourish above it.
  1 region

  x 0.42 · y 0.24 · w 0.16 · h 0.04 (medium)

Other

Square white background with centered vertical layout and even lighting; image is a flat graphic panel with no photographed product or props.

• Background and compositionPlain white background with all elements centered vertically and horizontally in a single-column layout.
• Lighting and shadowEven diffuse lighting with no visible shadows or photographic highlights, indicating a flat graphic or studio-lit panel.
• Image qualityCrisp, high-resolution graphic text and shapes with no motion blur; subtle grain or texture visible inside the red footer.
  1 region

  x 0.00 · y 0.74 · w 1.00 · h 0.26 (high)

Colors

bright tomato red· headline and decorative elementsPackaging#DD0023warm golden yellow· badge outer shape and contact numbersPackaging#F4B202jet black· paragraph textPackaging#131313bright white· backgroundPackaging

06

Product

A white ceramic bowl of a green salad topped with sliced grilled chicken and a streak of coarse green-brown sauce, with shredded pale cheese scattered over the greens.

• Overall compositionWhite ceramic bowl filled with dark green leafy salad topped centrally by several diagonal slices of grilled chicken and a line of chunky green-brown sauce along the top of the slices.
  1 region

  x 0.03 · y 0.04 · w 0.94 · h 0.92 (high)
• Grilled chicken slicesFive to six obliquely cut slices of cooked chicken breast with visible sear marks and pepper flecks; slices are arranged overlapping in the bowl center and show a pale interior and browned exterior edges.
  1 region

  x 0.28 · y 0.20 · w 0.46 · h 0.36 (high)
• Mustard-like sauce streakA coarse, grainy green-brown sauce applied in a roughly even streak running along the top center of the chicken slices; visible mustard seeds or grainy particles in the sauce.
  1 region

  x 0.36 · y 0.18 · w 0.30 · h 0.10 (high)
• Leafy greensDark leafy greens forming the base of the bowl; whole leaves and torn pieces visible with glossy surface and varied shapes occupying most of the bowl around the chicken.
  1 region

  x 0.06 · y 0.14 · w 0.88 · h 0.68 (high)
• Shredded cheese garnishThin pale off-white shredded cheese strands scattered across the greens and near the chicken slices.
  1 region

  x 0.14 · y 0.22 · w 0.70 · h 0.60 (high)
• Fork handleMetal fork partially visible with tines resting on the rim near the top-right of the bowl; handle extends out of frame toward the image top-right.
  1 region

  x 0.71 · y 0.02 · w 0.26 · h 0.20 (high)
• Seasoning visibleSmall dark pepper flecks and some browned seared spots visible on the chicken surface.
  1 region

  x 0.32 · y 0.24 · w 0.40 · h 0.28 (high)

Other

Close-up, top-down angled food photograph in natural or soft studio light; bowl sits on a wooden surface with soft shadows and even lighting. Image is square and well focused.

• Shot framingTight top-down angled crop showing nearly the full circular rim of the bowl; composition centers on the chicken and greens.
• Background surfaceWooden cutting board or tabletop visible around the bowl edges, showing wood grain and warm brown tones.
  2 regions

  x 0.00 · y 0.00 · w 0.20 · h 0.16 (medium); x 0.78 · y 0.76 · w 0.22 · h 0.24 (medium)
• Lighting and reflectionsEven soft lighting with mild specular highlights on leaves and chicken; subtle shadowing beneath the bowl rim.
• Image qualitySharp focus on central food elements with visible texture; colors appear natural and saturated.

Colors

olive green brown· mustard-like sauce#437B02pale cooked white· grilled chickendark leafy green· leafy greenspale ivory· shredded cheeseclean white· bowl interior

07

Product

Close-up of a sandwich showing a grilled sausage patty seated on a thick layer of coarse, grainy mustard, topped with diced tomato, diced white onion, and torn green lettuce inside a split roll.

• Sausage pattyLarge grilled sausage or sausage-style patty with a browned, slightly glossy surface and visible sear marks along the top edge; occupies the central horizontal area of the image.
  1 region

  x 0.06 · y 0.29 · w 0.88 · h 0.45 (high)
• Coarse mustard layerThick spread of coarse, grainy mustard under the sausage with visible whole or partially-crushed mustard seeds and a textured, slightly oily surface.
  1 region

  x 0.04 · y 0.68 · w 0.92 · h 0.26 (high)
• Diced tomato piecesSmall diced red tomato pieces placed along the top edge of the sausage, some pieces showing bright red flesh and juice.
  1 region

  x 0.33 · y 0.09 · w 0.48 · h 0.20 (high)
• Diced white onionSmall diced white onion pieces mixed with the tomato along the sausage top; pieces are translucent white with some brownish discoloration on one piece.
  1 region

  x 0.40 · y 0.12 · w 0.30 · h 0.18 (high)
• LettuceTorn green lettuce leaves tucked behind the diced toppings, showing bright green color and ruffled texture.
  1 region

  x 0.58 · y 0.02 · w 0.32 · h 0.22 (high)
• Top bun edgePale tan interior edge of a split roll visible along the top background, slightly out of focus.
  1 region

  x 0.02 · y 0.00 · w 0.96 · h 0.16 (medium)

Other

Tight macro food shot with shallow depth of field and soft lighting; white plate or surface visible at bottom-left.

• Shot compositionExtreme close-up, tightly cropped view focused on the sandwich center; foreground and background both have shallow focus blur outside the focal band.
  1 region

  x 0.00 · y 0.00 · w 1.00 · h 1.00 (high)
• Supporting surfaceSmall area of a white plate or white background visible at the bottom-left corner beneath the sandwich.
  1 region

  x 0.00 · y 0.87 · w 0.16 · h 0.13 (high)
• Lighting and reflectionsSoft, diffuse lighting producing mild specular highlights on the glossy surface of the sausage and slight sheen on the mustard.

Colors

brown-gray· sausage surface#845D4Agolden mustard· coarse mustard#CB9B44tomato red· diced tomato#F53B01off-white· diced onionleaf green· lettuce#629503pale tan· bun interior edge#BEB9B4

08

Packaging

Close-up of a black-on-white nutrition facts panel showing serving size, calories, nutrient lines and footnote text.

• Panel title“Large header reading 'Nutrition Facts' centered at the top of the panel.”
  1 region

  x 0.09 · y 0.02 · w 0.82 · h 0.10 (high)
• Servings statement“About 13 servings per container”
  1 region

  x 0.10 · y 0.12 · w 0.78 · h 0.05 (high)
• Serving size line“Servings size 2 tbsp (34g)”
  1 region

  x 0.06 · y 0.16 · w 0.88 · h 0.08 (high)
• Amount per serving label“Amount per serving”
  1 region

  x 0.06 · y 0.28 · w 0.45 · h 0.04 (high)
• Calories value“Calories 25”
  1 region

  x 0.06 · y 0.31 · w 0.88 · h 0.12 (high)
• Daily value column header“%Daily Value *”
  1 region

  x 0.68 · y 0.36 · w 0.28 · h 0.04 (high)
• Total Fat line“Total Fat 0g 0%”
  1 region

  x 0.06 · y 0.42 · w 0.88 · h 0.05 (high)
• Saturated Fat line“Saturated Fat 0g 0%”
  1 region

  x 0.06 · y 0.47 · w 0.88 · h 0.04 (high)
• Trans Fat line“Trans Fat 0g”
  1 region

  x 0.06 · y 0.51 · w 0.70 · h 0.04 (high)
• Sodium line“Sodium 620mg 27%”
  1 region

  x 0.06 · y 0.55 · w 0.88 · h 0.05 (high)
• Total Carbohydrate line“Total Carbohydrate 8g 2%”
  1 region

  x 0.06 · y 0.60 · w 0.88 · h 0.05 (high)
• Dietary Fiber line“Dietary Fiber 0g 0%”
  1 region

  x 0.08 · y 0.65 · w 0.80 · h 0.04 (high)
• Total Sugars line“Total Sugars 0g”
  1 region

  x 0.08 · y 0.69 · w 0.80 · h 0.04 (high)
• Includes added sugars line“Includes 0g Added Sugars 0%”
  1 region

  x 0.06 · y 0.73 · w 0.88 · h 0.04 (high)
• Protein line“Protein 0g 0%”
  1 region

  x 0.06 · y 0.77 · w 0.88 · h 0.05 (high)
• Potassium line“Potassium 0mg 0%”
  1 region

  x 0.06 · y 0.83 · w 0.88 · h 0.04 (high)
• Non-significant source note“Not a significant source of cholesterol, vitamin D, calcium, and iron.”
  1 region

  x 0.05 · y 0.88 · w 0.90 · h 0.04 (high)
• DV explanatory footnote“*The % Daily Value (DV) tells you how much a nutrient in a serving of food contributes to a daily diet. 2,000 calories a day is used for general nutrition advice.”
  1 region

  x 0.05 · y 0.92 · w 0.90 · h 0.06 (high)
• Fine-print block presenceSeveral thin horizontal divider lines separate nutrient rows and header blocks.

Other

Image is a tightly cropped top-down scan of a nutrition facts label on a white background with strong even lighting.

• Shot compositionTightly cropped, vertical label occupying most of the image with small white margins.
• Background and lightingWhite background with even, shadow-free lighting and high contrast between black text and white field.
• Image qualitySharp, high-contrast repro of printed label; no visible hands or props.

Colors

white· label backgroundPackagingblack· printed text and rulesPackaging#010101

09

10

Product

No discrete physical product container is visible; the image is an informational graphic showing a central certified seal and photographic roasted chiles at the lower corners.

• Central certification sealLarge black starburst seal centered in the upper-middle of the image with white block text reading HATCH CHILE and smaller curved white text around the perimeter.
  1 region

  x 0.28 · y 0.18 · w 0.44 · h 0.36 (high)
• Roasted chile photographsA roasted green chile is visible in the lower-left corner and a roasted red chile is visible in the lower-right corner, both shown on a flat surface with charred skin and visible highlights.
  2 regions

  x 0.00 · y 0.78 · w 0.35 · h 0.22 (high); x 0.65 · y 0.78 · w 0.35 · h 0.22 (high)
• Three-step icons and headingsThree numbered green circular icons (1, 2, 3) aligned left-to-right above three blocks of explanatory text and small illustrative icons for each step.
  1 region

  x 0.06 · y 0.50 · w 0.86 · h 0.20 (medium)
• Background photographFaded landscape photo of agricultural fields and distant hills occupies the full background behind text and graphics, with a horizon line near the middle of the image.
• Small graphic elementsRed horizontal bar accents extend from left and right of the central seal and green shield icon sits under the seal in the center step area.
  1 region

  x 0.18 · y 0.28 · w 0.64 · h 0.12 (medium)
• Seal peripheral text“Curved white text around the top perimeter of the black seal reads CERTIFIED and around the bottom perimeter reads HATCH CHILE ASSOCIATION.”
  1 region

  x 0.33 · y 0.20 · w 0.36 · h 0.18 (high)
• Numbered step markersSmall green circular badges containing the digits 1, 2, and 3 are placed above each step column.
  3 regions

  x 0.08 · y 0.48 · w 0.08 · h 0.08 (high); x 0.46 · y 0.48 · w 0.08 · h 0.08 (high); x 0.78 · y 0.48 · w 0.08 · h 0.08 (high)

Packaging

Informational packaging-style artwork displayed as a flat promotional panel with large headline, central certification seal, three explanatory step panels, and footer certification claim.

• Main headline text“HOW TO KNOW IT'S REAL HATCH CHILE”
  1 region

  x 0.06 · y 0.02 · w 0.88 · h 0.18 (high)
• Central seal title text“HATCH CHILE”
  1 region

  x 0.39 · y 0.26 · w 0.22 · h 0.16 (high)
• Seal surrounding text top“CERTIFIED”
  1 region

  x 0.34 · y 0.20 · w 0.32 · h 0.08 (high)
• Seal surrounding text bottom“HATCH CHILE ASSOCIATION”
  1 region

  x 0.33 · y 0.34 · w 0.34 · h 0.08 (high)
• Step 1 heading“GROWN IN HATCH VALLEY, NM”
  1 region

  x 0.04 · y 0.58 · w 0.28 · h 0.08 (high)
• Step 1 body text“Hatch chiles are uniquely grown in the Hatch Valley of southern New Mexico.”
  1 region

  x 0.04 · y 0.64 · w 0.28 · h 0.08 (high)
• Step 2 heading“LOOK FOR THIS OFFICIAL SEAL”
  1 region

  x 0.38 · y 0.58 · w 0.25 · h 0.08 (high)
• Step 2 body text“This seal guarantees the chile was grown in Hatch Valley, NM and meets our strict standards.”
  1 region

  x 0.34 · y 0.64 · w 0.32 · h 0.08 (high)
• Step 3 heading“AVOID IMITATION 'HATCH-STYLE' CHILE”
  1 region

  x 0.70 · y 0.58 · w 0.26 · h 0.08 (high)
• Step 3 body text“Only real Hatch chile will have this certification. Don't be fooled by imitations.”
  1 region

  x 0.66 · y 0.64 · w 0.30 · h 0.08 (high)
• HATCH-STYLE badge text“HATCH-STYLE”
  1 region

  x 0.78 · y 0.54 · w 0.10 · h 0.10 (high)
• Footer certification claim“ONLY PRODUCTS WITH THIS SEAL ARE CERTIFIED BY THE HATCH CHILE ASSOCIATION”
  1 region

  x 0.14 · y 0.82 · w 0.72 · h 0.12 (high)

Other

Square image composition with centered layout; soft directional lighting from the upper right produces mild highlights and shadows; image is a high-resolution promotional graphic.

• Shot compositionSquare canvas with central vertical alignment of main elements and chiles anchored at the lower corners.
• Background lighting and atmosphereBright diffuse sky occupying the top third and a slightly desaturated field scene behind foreground graphics, producing a faded backdrop effect.
• Image qualitySharp foreground graphics and text with photographic elements (chiles and field) showing natural specular highlights and visible char texture on the chiles.

Colors

black· central sealPackaging#0E0E0Eforest green· headline and accent textPackaging#1C632Abright red· decorative stripes and badge accentsPackaging#EC1315roasted green· left roasted chilePackagingroasted red· right roasted chilePackagingdeep black· large headline black textPackaging#131313

11

Product

Illustrated chile heat guide across several pepper varieties with labelled drawings from left to right: Bell Pepper, Hatch Chile, Serrano, Cayenne, Jalapeno, Habanero, Carolina Reaper. Large title text at top and a horizontal heat-scale banner at the bottom.

• Title text“Large uppercase headline centered at the top reading 'CHILE HEAT GUIDE' in bold red lettering with a small decorative yellow underline and flourish above and below.”
  1 region

  x 0.18 · y 0.03 · w 0.64 · h 0.16 (high)
• Subtitle text“Cursive text beneath the title reading 'Hatch Chile' with short yellow decorative strokes to left and right.”
  1 region

  x 0.28 · y 0.15 · w 0.44 · h 0.07 (high)
• Bell Pepper illustrationLeftmost large green bell pepper illustration with shiny highlights and a short curved stem; drawn with smooth rounded lobes.
  1 region

  x 0.04 · y 0.24 · w 0.18 · h 0.42 (high)
• Hatch Chile illustrationSecond from left tall, elongated green chile illustration with a slight taper toward the tip and a curved stem at top.
  1 region

  x 0.22 · y 0.12 · w 0.14 · h 0.62 (high)
• Serrano illustrationNarrow short green serrano pepper illustration with a small stem, positioned between the hatch chile and the cayenne.
  1 region

  x 0.37 · y 0.24 · w 0.06 · h 0.44 (high)
• Cayenne illustrationThin red cayenne pepper illustration, slightly curved, located just right of the serrano.
  1 region

  x 0.45 · y 0.26 · w 0.04 · h 0.42 (high)
• Jalapeno illustrationLarger green jalapeno-style pepper illustration with glossy highlight and a curved stem, positioned near the center-right.
  1 region

  x 0.52 · y 0.18 · w 0.10 · h 0.56 (high)
• Habanero illustrationOrange habanero illustration with smooth rounded shape and short stem, to the right of the jalapeno.
  1 region

  x 0.66 · y 0.30 · w 0.06 · h 0.36 (high)
• Carolina Reaper illustrationSmall bumpy red Carolina Reaper illustration with textured surface and a short curved stem at the far right.
  1 region

  x 0.78 · y 0.30 · w 0.05 · h 0.30 (high)
• Pepper name labels“Individual cursive or script labels above each illustration reading 'Bell Pepper', 'Serrano', 'Cayenne', 'Jalapeno', 'Habanero', 'Carolina Reaper' placed respectively; each name appears legible above its corresponding drawing.”
  1 region

  x 0.03 · y 0.17 · w 0.94 · h 0.12 (high)
• Horizontal placement lineA thin horizontal gray guideline runs behind the peppers near their mid-height aligning them along a common horizontal axis.
  1 region

  x 0.10 · y 0.42 · w 0.80 · h 0.01 (medium)
• Bottom heat-scale bannerWide horizontal ribbon near the bottom with a left-to-right gradient from yellow-green through orange to dark reddish-brown, containing the words 'MILD' at left, 'HOT' center, and 'EXTREME' at right in bold yellow-orange text.
  1 region

  x 0.03 · y 0.78 · w 0.94 · h 0.16 (high)

Other

Square white background with centered infographic layout, decorative yellow flourishes above and below the main content, even diffuse lighting, no visible product packaging or props.

• BackgroundPlain white background filling the image with no texture or scene elements.
• Decorative flourishesSmall yellow decorative marks and a curved underline above the title and a short underline and dotted flourish below the heat-scale banner.
  2 regions

  x 0.34 · y 0.00 · w 0.32 · h 0.08 (high); x 0.34 · y 0.95 · w 0.32 · h 0.05 (high)
• Shot compositionCentered infographic composition showing illustrations aligned horizontally across the middle third of the image with title at top and banner at bottom.

Colors

medium green· bell pepper body#568201yellow-green· hatch chile body#849B1Cdeep green· serrano body#325414bright red· cayenne bodyjalapeno green· jalapeno bodyorange· habanero bodydeep red· carolina reaper body#CB2B02

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